Yadu Kumar Email & Phone Number

Delhi, Dl, In

New Delhi, Delhi, India

New Delhi, Delhi, India

New Delhi, Delhi, India

Based At Delhi

My basic job responsibility is to achieve set targets, for achieving this, my duties are:• TEAM HANDLING – I am responsible to handle a team of about 50 people which comprises 4 Area Managers, 1 Visual Merchandiser, 1 Supervisorand 45 Sales Executives. • MARKET EXPANSION - In terms of range selling and reach by ensuring the brand presence at all prominent outlets through active involvement with the management of Large Format Stores, Opening new outlets, and SIS’s as per the… Show more My basic job responsibility is to achieve set targets, for achieving this, my duties are:• TEAM HANDLING – I am responsible to handle a team of about 50 people which comprises 4 Area Managers, 1 Visual Merchandiser, 1 Supervisorand 45 Sales Executives. • MARKET EXPANSION - In terms of range selling and reach by ensuring the brand presence at all prominent outlets through active involvement with the management of Large Format Stores, Opening new outlets, and SIS’s as per the need, Interacting with the corporate clients for institutional sales. Co-ordination with the warehouses and back office for ensuring smooth operations. Currently handling about 40 accounts and institutional sales all across North India. • VM & MARKETING – Responsible for planning and executing the Visual Merchandising principles and implementing marketing strategies in the territory, which includes new store set up, space planning for VM, creating show window display, monitor and control VM expenses and ensure they are within allocated budgets. • HR & Training – Ensuring proper placement and availability of Sales Staff at various locations at all times through active involvement in recruitment process, remuneration, target setting, incentivizing, and performance appraisals. Ensuring timey compilation of reports and MIS. Handling specific customer complaints, and personnel matters. Training need assessment and training of staff, Conducting Training sessions on product knowledge, selling skills, team building, behavioral and motivational aspects.• MARCOM Activities & Events – Vendor Development and Liaisoning with agencies for outdoor advertising through various mediums like newspaper and magazines, hoardings etc., and also inshop branding and signages,, and organizing Events. Show less

Delhi

Handling Key Accounts, Modern Trade, MARCOM activities, Team Handling and Events management• My territory has witnessed a growth of about 200% during my tenure of 8 years. Added 3 exclusive outlets and 5 Shop In Shops in Delhi. Appointed 3 franchisees in Delhi and 1 in Lucknow. Active Involvement in the setting up of 6 Exclusive CITIZEN outlets in North Region. Streamlined the operations of Large Format stores in my area in terms of availability of proper… Show more Handling Key Accounts, Modern Trade, MARCOM activities, Team Handling and Events management• My territory has witnessed a growth of about 200% during my tenure of 8 years. Added 3 exclusive outlets and 5 Shop In Shops in Delhi. Appointed 3 franchisees in Delhi and 1 in Lucknow. Active Involvement in the setting up of 6 Exclusive CITIZEN outlets in North Region. Streamlined the operations of Large Format stores in my area in terms of availability of proper stock mix, Visual Merchandising, staffing and service related issues.Organised over 30 events over a period of 8 years which comprises All India Associates Meet, Product Launches, Celebrity Endorsements Service Training Programmes, Training Sessions on Selling Skills, incentive trip, and Staff outings.Upgraded to the level of Senior Area Manager in April 2010. Show less

Agra / Dehradun

Based at Agra from Oct 2002 to May 2003 and at Dehradoon from June 2003 to November 2005. Following were some special achievements and rewards: During Nov -Dec 2002, while working at AGRA SMU awarded for having achieved HIGHEST AVERAGE UCP VALUE IN SONATA BRAND IN THE ENTIRE NORTH REGION.During May-June 2003, while working at DEHRA DOON SMU, awarded for achieving 150% of the targets for TITAN BANDHAN (PAIR) WATCHES.Appointed 1 Redistribution Stockist for Sonata… Show more Based at Agra from Oct 2002 to May 2003 and at Dehradoon from June 2003 to November 2005. Following were some special achievements and rewards: During Nov -Dec 2002, while working at AGRA SMU awarded for having achieved HIGHEST AVERAGE UCP VALUE IN SONATA BRAND IN THE ENTIRE NORTH REGION.During May-June 2003, while working at DEHRA DOON SMU, awarded for achieving 150% of the targets for TITAN BANDHAN (PAIR) WATCHES.Appointed 1 Redistribution Stockist for Sonata brand at DehraDoon.Successfully organized a Service Staff Meet in Dehra Doon in the year 2004. Show less

Varanasi / Ambala

Worked with Pidilite Industries Ltd. (FEVICOL) between January 2000 to Oct 2002 based at Varanasi aFollowing were certain important achievements:Based at Varanasi opened 22 new sub urban and rural markets in Eastern UP in the year 2000, followed by opening of 30 new rural markets in Haryana between the year 2000 to 2002 while being based at Ambala.In the year (2002-2003) helped in successfully implementing the concept of super stockiest distribution in my area for greater coverage… Show more Worked with Pidilite Industries Ltd. (FEVICOL) between January 2000 to Oct 2002 based at Varanasi aFollowing were certain important achievements:Based at Varanasi opened 22 new sub urban and rural markets in Eastern UP in the year 2000, followed by opening of 30 new rural markets in Haryana between the year 2000 to 2002 while being based at Ambala.In the year (2002-2003) helped in successfully implementing the concept of super stockiest distribution in my area for greater coverage and growth.During my tenure, I appointed 1 Distributor, 1 Superstockist, and 8 Sub stockists.Received special commendation for effective utilisation of sales promoter in achieving better visibility of brands and improving user contact.Received special commendatory mention in Annual conference at Agra in the year 2001 for effective communication of schemes in the market.Assisted in organizing the Dealer’s meet at Surajkund in the year 2001. During my tenure at Ambala, organised about 20 Painter Meets. Show less

Mba, Marketing & Hrd

B.Sc. (Hons), Geography (Hons)

Aisse (Xii), English, Sanskrit, Physics, Chemistry, Biology

Board - Central Board Of Secondary Education, New Delhi (CBSE)

Aissce (X), English, Sanskrit, Maths, Science, Social Science

Board - Central Board Of Secondary Education,New Delhi (CBSE)