Ceo And Co-Founder
CurrentAnyRoad is the leading Experiential Marketing platform enabling global brands to properly measure, scale, and implement their experiential marketing campaigns and turn them into ROI and predictable growth. AnyRoad helps companies create brand loyalty, change consumer behavior, and better understand their brand associations by providing them with data intelligence sourced from experience-based marketing. Companies like Anheuser-Busch, Unilever, The North Face, Diageo, Michaels, and Campari all count on AnyRoad to measure the impact of their experiential marketing. AnyRoad’s software integrates into CRM, loyalty, ERP, and POS systems to complete the loop, building the model of exactly how these experiences build loyalty, increase brand perception, and increase revenue.