Kemtai is a computer vision exercise platform for physiotherapy and MSK. It runs on any device with a camera (mobile phones, computers, tablets) it provides patients with real-time feedback and guidance and provides therapists (or the health services providers) with the data of the patient's performance in order to further personalize their home exercise protocols.

Managing all the business development aspects of EyeIn (visual enrichment) and Galaxia (social network platform).Building marketing roadmaps according to budget and setting KPI goals.Portraying new product specs with the Product dept. to fit marketing needs.Frequent traveling to the USA in order to establish, from scratch, and managing strong connections with strategic partnerships in the US (Huffington Post, Vice, Rant Media, NBC, etc.).Using advanced statistics and analytical tools to monitor product activity and implement changes on the marketing side.Participating in industry events worldwide.Overseeing our NYC operations.

Responsible for all the content aspects of the Mobli app (social network) – In-app activity, marketing and retention.Establishment and maintenance of strategic content partnerships worldwide (US, LATAM & Russia).Managing 2 off-site team: content hub in Los Angeles and moderation team in Kiev.

Leading the company’s rebranding process.Working with graphic designers.Print Production.Managing the company’s social networks’ activity.International exhibition production (USA & Europe).Planning and managing the content of the company’s websites.PRInternal marketing activities.

Working in front of the content divisions of the mobile operators and content aggregators in Israel and abroad. Marketing, transferring and encoding of content.Promoting content on mobile portals.Business development – locating and recruiting clients worldwide.Distribution contracts reviewing and negotiations.Building marketing plans.WAP MaintenanceAnalyzing online activity reports.

Establishing the marketing communication structure from day one.Building the branding and corporate identity.Marketing writing.Print productions.Campaigns management (print & online).Building and managing the company’s websites (Israeli & International).Trade shows and exhibitions productions.Working with Israel’s commercial attaches worldwide.