Yamini Dev Email & Phone Number

I am an Author, Copywriter, and former Banker with over 11 years of experience in digital marketing, product management, and finance. My background spans working with both national and international brands, helping them develop compelling narratives that drive brand engagement and business growth.Achievements:- Authored two non-fiction books - Managed a professional blogging site, demonstrating my passion for knowledge sharing and thought leadership.- My freelancing experience in market research and business analysis has further sharpened my ability to deliver high-quality work independently.Additional Achievements:Key skills:Creative copywriting and content creationProduct and marketing managementSocial media strategy and SEOI’ve collaborated with major brands like Godrej, Saffola, and Kotak, delivering successful content strategies that enhanced brand visibility and product sales.Professional Experience:At ICICI Bank, I served as a Business Development Manager, where I led national SME business initiatives. My role involved coordinating with sales teams, sanctioning business proposals, and developing comprehensive performance reports. I played a pivotal role in implementing marketing penetration strategies and innovating strategic projects that significantly boosted our market share and business growth.- During my tenure at HDFC Standard Life Insurance, I provided critical market research on insurance opportunities, recruited financial consultants, and supported the successful execution of IRDA exams.Education and Certifications:- I hold an MBA in Marketing from PUMBA - Department of Management Sciences, University of Pune, and a Bachelor of Commerce in Business Administration from Garware College of Commerce.- Certifications in Google Project Management and PSPO-1 Scrum Product Owner. Core Competencies:- Market Research & Business Analysis: Expert in conducting thorough market research, analyzing competitive landscapes, and developing data-driven business strategies.- Strategic Planning & Implementation: Adept at creating and executing strategic plans that align with organizational goals and drive business success.- Stakeholder Management & Communication: Proven ability to manage and communicate with diverse stakeholders, ensuring alignment and collaboration across teams.On LinkedIn, I'm looking to connect with professionals and businesses in need of freelance copywriting, content marketing, or strategic project management services.Let’s collaborate! Feel free to reach out for freelance opportunities or partnerships.