Jonty Yamisha Email & Phone Number

Chicago, Il, Us

New York, Us

Leading the Go-to-Market Center of Excellence (COE) with a mission to drive marketing, sales, and customer success across the Long Arc Capital portfolio. My role is focused on accelerating growth by embedding within portfolio companies as an extension of their teams, delivering strategic guidance, tactical execution, and insightful analytics.Key Responsibilities:- Spearheading the development and execution of GTM strategies aligned with Long Arc Capital's growth objectives.- Building and optimizing marketing and sales infrastructure to enhance efficiency and performance.- Providing fractional CMO/CRO services to deliver immediate impact and drive strategic initiatives.- Leading a data-driven approach to improve spend efficiency, elevate conversion rates, and reduce churn.- Ensuring seamless integration with portfolio companies to achieve measurable outcomes and drive market leadership.

Board of Directors member at OptiLingo, providing strategic guidance on product development, CapEx, OpEx, and investment ROI optimization.Collaborating with the leadership team to develop and implement growth strategies, resulting in a significant increase in the company's user base and revenue.Providing expertise in unit economics and helping optimize customer acquisition costs, marketing spend, and pricing strategy to ensure positive growth.Offering insights on product development, user experience, and market trends to ensure that OptiLingo's language learning platform remains competitive and meets the needs of its diverse user base.

Chicago, Illinois, Us

Hired as an executive leader to integrate and lead both the sales and marketing function; designed a strategic planning process and internal financial planning and analysis (FP&A) sessions. Delivered executive leadership across marketing operations and strategic planning, overseeing existing sales and marketing departments of 15 people to optimize performance and scalability. Instrumental in transforming separate sales and marketing departments into a single unit designed to generate leads and close new business deals. Developed and launched of a full-service marketing group, which provided direct-response marketing, advertising, creative, and communications support to the organization.

Rolling Meadows, Illinois, Us

Onboarded to Gallagher through an acquisition, being selected by the private equity (PE) firm to drive business development; established all marketing functions from the ground up.Piloted team building and training, providing direction to drive brand building and revenue generation to prepare the company for a strategic exit. Championed digital marketing transformation and profitable growth for consumer insurance programs serving thousands of clients annually. Created a suite of customer brands and built the direct-to-consumer business and wholesale operations to 8-figures in revenue annually.

Hawthorne, Nj, Us

Lead a variety of engagements that leveraged financial analytics to develop return on investment (ROI)-positive branding and marketing strategies for Fortune 1000 and PE portfolio companies. Delivering engagements for small, mid-sized, and large clients, such as Nutrisystem, Affinion Group, Guardian Life Insurance, and Avis Budget Group.Successfully transformed Avis Budget Group’s customer relationship management (CRM) function into a multi-million-dollar profit center by communicating with C-suite executives. Designed a customer segmentation and offer matrix for Nutrisystem, driving a major revenue lift in the first 12 months to improve the bottom line.

Washington, Dc, Us

Influential in building the strategy consulting practice from scratch, selling services to PE-portfolio companies to drive sustainable revenue growth. Accelerated sales performance for a new business line by establishing a robust infrastructure, product portfolio, and growth plan. Identified client needs to sell consulting engagements.Headed program development and administration for a performance improvement program for a PE-backed company that consolidated operations and established regional marketing hubs.Revamped a lifestyle, travel, and insurance program for AARP and designed a digital component to allow the company to reach all 32M+ members on a multi-channel basis.

New York, New York, Us

Steered global strategy and business development, with a focus on leading global integration efforts and managing merger and acquisition (M&A) activities. Directed a global team of 30+ in the execution of an innovative marketing transformation, transitioning from traditional to digital operations. Served as Interim Chief Executive Officer (CEO) for a multi-million-dollar business unit that focused on providing insurance to ultra-high-net-worth individuals.Increased YoY revenue growth and reversed the decline of the consumer insurance unit by expanding the consumer marketing business.Built multiple global centers of excellence to optimize global client servicing, cross-selling, and upselling; increased sales by communicating with client contacts to secure new opportunities.

New York, Ny, Us

Headed development and implementation of the new insurance strategy practice at a leading management consulting firm. Pioneered direct-to-consumer marketing of insurance products for life, health, and property and casualty (P&C) insurance carriers. Designated by the executive committee to lead strategic planning and business development for Marsh AffinityManaged a multi-billion-dollar insurance program for the world’s largest affinity association, designing consumer marketing strategies in alignment with the new Affordable Care Act (ACA).

I founded, started and eventually sold off an insurance claim processing company.

Co-founded a systems-integration and custom software development shop in the early days of the Internet boom.

Mba, Marketing/Marketing Management, General

Ba, International Studies