Yana Dulude Email & Phone Number

New York, Ny, Us

Unioncrate is an artificial intelligence platform that simplifies demand planning and daily operations for CPG companies.♦ Manage client accounts that range from large enterprises to SMEs and startups.♦ Work cross-functionally with marketing, sales and product teams to develop ongoing communication strategies to strengthen client relationships and drive confidence in Unioncrate.♦ Develop and oversee the onboarding process for new clients and liaise with product and tech teams to ensure it runs smoothly.♦ Coordinate cross-functional teams to ensure successful transitions, from deployment through ongoing account management.♦ Negotiate contract renewals and expansion opportunities with existing clients.

Boston, Massachusetts, Us

♦ Led a team of three Customer Champions by providing coaching and guidance to drive customer business value through higher product adoption, strategic thinking around their book of business and day-to-day customer interactions.♦ Served as an escalation point for customer issues with a focus in preventing churn and increasing customer business value.♦ Led, collaborated and provided guidance on Customer Champion projects that include creation of customer enablement material, i.e. play books, QBR deck, customer health, etc.♦ Worked cross-functionally across the organization to help influence process changes in order to achieve the best results for the team and customers, i.e. customer story framework, insights enablement, short-form training videos, etc.♦ In parallel to the above responsibilities, managed my own customer book of business through upfront operational planning with new customers and ongoing consultation on adoption-based opportunities.

Boston, Massachusetts, Us

Salsify is a cloud-based platform that helps brands and retailers create, manage, and share high-quality product content across the supply chain. We enable brands and retailers to get their products to market faster, sell more, and improve their online brand accuracy.♦ Responsible for ensuring that our customers are successful using Salsify to drive exceptional results - from day-to-day platform training and project management, to consulting on eCommerce and industry best practices, to designing and implementing custom solutions.

FlavorBazaar is a monthly subscription service with unique access to international artisanal snack foods made with locally sourced organic or all-natural ingredients from markets around the world. ♦ Stood up organization from concept to ongoing operations, including strategic brand differentiation, customer acquisition, and pick/pack/ship fulfillment for recurring subscription orders.

Boston, Ma, Us

♦ Developed customer segmentation strategies to support commercial banking business by increasing product penetration, share of wallet and engagement, leading to incremental growth of 26,000 customers. ♦ Led and managed customer cross-sell programs through segment analysis and measurement reporting of campaigns for Santander’s products and services, including its flagship product, extra20 Checking.

Boston, Ma, Us

♦ Managed Santander Bank’s entry to the Northeast market and launch of first mass affluent credit card in the US. Generated competitive report on 21 banks and presented market research findings to Santander Global CMO, SVP Marketing, and 20-person brand team.♦ Served as the primary contact for Santander client team, leading and managing daily communication, including client meetings, concept development, strategic briefings, daily status meetings, calls and updates.♦ Managed contract estimates, development with vendors, resourcing hours, budget tracking, review of creative work and approvals from Santander and Arnold print & digital production teams.

Brooklyn, New York, Us

♦ Managed team of two associates and authored all-new guidance for managing corporate accounts. Originated partnerships with Continuum Health, Kenneth Cole, and CBS for $600M Mercedes House building.♦ Acted as Project Manager and exclusive selling agent for $20M+ Clock Tower penthouse in Dumbo. Showcased penthouse to over 47 top NYC and international brokers and prospective clients. Managed design and build process for Clock Tower website and e-marketing with designer from Ogilvy.

Us

♦ Led development of Esquire’s Tumblr page. Managed content through recaps, advertorials, integrated programs and press releases.♦ Managed three portions of the Esquire.com main website: Sweepstakes, Events and Products. Responsible for all media updates on the "Signature Space Project" website. Project generated $24 million incremental advertising with a 61% margin and over 2 billion media impressions.♦ First Marketing Associate to present at an Esquire National Sales meeting in the past nine years.

New York, Ny, Us

Merrill Lynch is one of the world’s premier providers of wealth management, securities trading and sales, corporate finance and investment banking services.

Stamford, Connecticut, Us

Octagon is the global sports, entertainment, lifestyle marketing and talent representation agency of the Interpublic Group. Since its founding in 1983, Octagon develops innovative marketing strategies to keep clients one step ahead of the ever-changing consumer and industry landscape.

Core Program

Bachelor Of Science In Business Administration, Finance And Marketing

Certificate, 3 Month Product Management Course

Mandarin Immersion Program