Yana Fleming's Location
United States, United States
Yana Fleming's Contact Details
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About Yana Fleming
Multilingual marketing communications strategist with 20+ years of experience driving impact across 25+ countries. Specialized in digital transformation, development finance, and donor-funded programs for multilateral organizations, governments, and NGOs.Expert in crafting measurable communications frameworks for USAID, World Bank, and other major donors. Proven track record implementing AI-powered solutions, alternative financing mechanisms for MSMEs, and behavior change campaigns in low-connectivity regions. Successfully led remote teams across multiple continents while delivering high-impact results including 277% increase in stakeholder engagement and $12M+ in secured funding.Core expertise:Digital transformation & AI integrationDevelopment finance communicationsGender equality & social inclusionMEL framework developmentCrisis communicationsCapacity building in SIDS contexts
Yana Fleming Work Experience Details
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Senior ConsultantVerdability Jun 2019 - PresentMinneapolis, Minnesota, UsDeveloped measurable MEL frameworks for USAID trade initiatives, incorporating both qualitative and quantitative metrics across 16 countriesCreated alternative financing solutions for agricultural MSMEs, managing communications between local stakeholders and international donorsOrchestrated behavior change campaigns integrating traditional media, community outreach, and digital platforms in low-connectivity regionsEstablished sustainable reporting mechanisms enabling local teams to independently track and communicate program impacts to donorsDesigned culturally appropriate communications strategies bridging local implementation partners with international funding stakeholders -
Communications AdvisorGovernment Of Tonga Oct 2023 - PresentImplemented AI-powered content generation system enabling sustainable communications by government staff without specialized backgroundsDeveloped culturally appropriate UX/UI strategies considering local digital literacy levels and infrastructure constraintsCreated knowledge transfer framework ensuring long-term sustainability of digital initiativesDesigned content management training modules reducing external consultant dependency while maintaining World Bank reporting standardsCreated government-wide social media policy transitioning official communications from Facebook to national portal, enhancing information security and accessibilityDeveloped privacy framework with Attorney General's office aligning digital transformation with data protection standardsEstablished measurable KPIs aligned with both national strategic objectives and World Bank development goals -
Senior Communications Advisor - Usaid Africa Trade And Investment SttaDai Sep 2022 - Mar 2023Bethesda, Md, UsCreated visual storytelling methodology translating complex US-Africa trade and investment initiatives into compelling narrativesDeveloped region-specific integrated marketing communications promoting bilateral and multilateral trade opportunitiesImplemented earned media strategy leveraging established networks in development finance sectorCapitalized on my professional network to implement a successfully earned media strategy to raise the program’s international profile. -
Strategic Communication ConsultantSada Style Jul 2019 - May 2021Conducted workshops in Arabic for women SME owners in digital marketing and consumer identificationAdvised Melanesian founder of a female microfinance program on expansion into AfricaOrganized virtual conferences and hybrid events for NGOs during the pandemicResearched, wrote, and edited articles for blogs, journals, and academic publications for clients -
Public Relations, Marketing And Partnerships Manager Australia Awards In PngCoffey, A Tetra Tech Company Jul 2018 - Jun 2019Chatswood, Nsw, AuAchieved 277% increase in media engagement through strategic planning and local partnershipsPioneered mobile-first website optimized for low digital literacy and limited connectivity, adopted as regional modelCreated tiered partnership framework revitalizing funder relationships and attracting private sector supportLed organization-wide communications workshops building sustainable internal capabilitiesWorked on MEL framework integrating indicators with communications objectives -
Marketing Communications TrainerSada Style Jul 2017 - Jun 2018Provided strategic advisory for women's microfinance program expansion across emerging marketsFacilitated marketing workshops equipping women-owned SMEs with analytics and branding toolsCreated regionally-appropriate training modules for personal branding and customer relationsGenerated thought leadership content enhancing clients' market positioningDeveloped culturally sensitive communications strategies for multi-country program implementation
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Business Development ConsultantMlc Jan 2017 - Jun 2017Led multinational team of 5 department heads and 60 professionals, demonstrating exceptional leadership in optimising team performance and project outcomesElevated the organisation's learning capabilities, instilling a culture of continuous professional development and adaptive skill enhancementConducted incisive analyses of digital campaign performance, establishing benchmarks for conversion metrics that informed strategic marketing decisionsIntegrated operational insights into the organisation's strategic framework, embedding a continuous improvement methodology into the corporate culture
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Outreach And Communication DirectorFlirt With The World Sep 2013 - Dec 2016Orchestrated outreach and communication strategies for female health programmes USA, Colombia, Ghana, and Kenya, demonstrating cross-cultural expertise in audience-tailored outreach and communication activitiesForged and nurtured relationships with local stakeholders, securing essential support and operational permissions, underlining strong community engagement skillsInstituted a data-driven impact evaluation framework for WASH interventions, integrating quantitative and qualitative insights to assess and enhance the program's efficacy
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Group Marketing And Communications ExecutiveGrofin Aug 2014 - Aug 2015Bambous, Mauritius, OoEngineered bespoke B2B communication strategies that effectively engaged SMEs across twelve African and Middle Eastern countries, showcasing an understanding of regional business practices and normsBuilt strategic alliances with journalists, influencers, and industry partners, creating a robust network that elevated the company's brand visibility and market reachAuthored a comprehensive internal communications strategy and pioneered intranet-based staff training programmes, enhancing organizational knowledge and cohesionOversaw high-profile corporate events, managing end-to-end logistics to deliver seamless experiences within budget constraintsDirected a corporate rebranding initiative that repositioned executives as pioneers in development finance, significantly enhancing the company's thought leadershipRecruited, mentored, and led a diverse team of fifteen marketing communications professionals across twelve countries, fostering a cohesive culture of excellence and innovation -
Strategic Communications Consultant For 21ClSada Style Jan 2009 - Aug 2014Managed program, outreach, and communications budgets, ensuring optimal impact across eight countriesCultivated relationships resulting in over US$12M in contributions, demonstrating exceptional fundraising acumen and a persuasive engagement approachOrchestrated comprehensive monitoring and evaluation activities and reports, crafting compelling presentations for entities, including IFC, World Bank, and UKAID, underscoring proficiency in stakeholder communicationsFacilitated transformative dialogues between NGO leadership and local stakeholders, promoting service enhancements and community ownership of development programs
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Director Of Operations And MarketingBrm Development And Design Nov 2006 - Dec 2008Led multinational team of 5 department heads and 60 professionals, demonstrating exceptional leadership in optimising team performance and project outcomesElevated the organisation's learning capabilities, instilling a culture of continuous professional development and adaptive skill enhancementConducted incisive analyses of digital campaign performance, establishing benchmarks for conversion metrics that informed strategic marketing decisionsIntegrated operational insights into the organization's strategic framework, embedding a continuous improvement methodology into the corporate culture
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Communications ConsultantSada Style May 2004 - Oct 2006Crafted compelling narratives for governmental and non-governmental entities, translating complex visions into impactful communication campaigns within the SADC regionCollaborated with C-suite executives from Fortune 200 companies to distill and convey corporate strategies through influential presentationsConceptualized and executed high-stakes external communications, including earnings announcements and M&A narratives, strengthening brand equity and investor relationsLed training programs for marketing communications personnel within Mozambican civil society organizations for the SNV program designed to enhance local capacities in strategic communications
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Graphic Designer (Visual Communications Specialist)United States Postal Service Dec 2000 - Apr 2004Washington, D.C., UsCreated award-winning annual reports and internal policy dissemination materialsDeveloped brand-aligned designs for national mailers and post office point-of-sale displaysCollaborated with licensing department on USPS merchandise and Pro Cycling Team collateralLed designer training for Adobe Creative Suite and advanced graphic design applicationsEstablished publication standards for agency-wide print materials -
Photographer, Graphic Designer, And Production AssistantDigital Underground Oct 1996 - Dec 2000Worked as a graphic designer and photographer. I supported the implementation of the vision of multiple creative directors and senior designers. As a production assistant, I learned the feature film and promotional video process from the ground up. I worked in a variety of environments including The White House (EOP), periodicals, retailers, advertising agencies, and public relations firms
Yana Fleming Skills
Press Releases
Public Relations
Creative Direction
Adobe Creative Suite
Graphic Design
Corporate Communications
Event Management
Leadership
Advertising
Management
Strategic Communications
Photography
Media Relations
Proposal Writing
Video
Blogging
Public Speaking
Training
Copywriting
Editing
Grant Writing
Internal Communications
Journalism
Online Marketing
Corporate Social Responsibility
Web Design
Strategic Planning
Program Management
Business Development
Marketing Strategy
Project Management
Brand Management
Crisis Communications
Sponsorship
Corporate Branding
Market Research
Analytical Skills
Sustainability
Sustainable Development
Budgeting
Microsoft Powerpoint
Microsoft Office
Capacity Building
Marketing Campaigns
Partnerships
Creative Content Creation
Private Sector
Integrated Marketing Communications Planning
Strategic Media Relations
Yana Fleming Education Details
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Marist CollegeIntegrated Marketing Communications -
Howard UniversityModern Languages
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Xavier University Of LouisianaFrench
Frequently Asked Questions about Yana Fleming
What company does Yana Fleming work for?
Yana Fleming works for Verdability
What is Yana Fleming's role at the current company?
Yana Fleming's current role is Marketing Communications Advisor.
What is Yana Fleming's email address?
Yana Fleming's email address is ya****@****dai.com
What is Yana Fleming's direct phone number?
Yana Fleming's direct phone number is +120266*****
What schools did Yana Fleming attend?
Yana Fleming attended Marist College, Howard University, Xavier University Of Louisiana.
What are some of Yana Fleming's interests?
Yana Fleming has interest in Quality Fashion Forward Fair Trade.
What skills is Yana Fleming known for?
Yana Fleming has skills like Press Releases, Public Relations, Creative Direction, Adobe Creative Suite, Graphic Design, Corporate Communications, Event Management, Leadership, Advertising, Management, Strategic Communications, Photography.
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