Mihaela Yaneva

Mihaela Yaneva Email and Phone Number

Marketing Lead American brands | Adria-Balkan HUB @ L'Oréal
Zagreb, HR
Mihaela Yaneva's Location
Sofia, Sofia City, Bulgaria, Bulgaria
Mihaela Yaneva's Contact Details

Mihaela Yaneva work email

Mihaela Yaneva personal email

n/a
About Mihaela Yaneva

Mihaela Yaneva is a Marketing Lead American brands | Adria-Balkan HUB at L'Oréal. She possess expertise in marketing, customer service, marketing management, microsoft office, research and 2 more skills. She is proficient in Spanish, Croatian and English.

Mihaela Yaneva's Current Company Details
L'Oréal

L'Oréal

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Marketing Lead American brands | Adria-Balkan HUB
Zagreb, HR
Website:
loreal.com
Employees:
88577
Mihaela Yaneva Work Experience Details
  • L'Oréal
    Marketing Lead American Brands | Adria-Balkan Hub
    L'Oréal
    Zagreb, Hr
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  • L'Oréal
    Product Manager
    L'Oréal Oct 2022 - Present
    Sofia, Sofia City, Bulgaria
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  • L'Oréal
    Trade & Digital Marketing
    L'Oréal May 2018 - Oct 2022
    Sofia, Sofia City Province, Bulgaria
    - Contributing to the growth of the brand by driving new product launches and pushing growth on pillar products.- Ensuring excellence in all parts of the marketing mix of the brand - product, pricing, placement and promotion.- Developing and executing marketing and education strategy for the brand on local level for both online and offline channels.- Creation and/or adaptation of all brand communication and POS materials.- Budget management and ensuring profitiability of the brand.- Forecasting business with accuracy.- Events & PR - media, event and influencer management.
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  • L'Oréal
    E-Commerce Key Account Manager (Deputy)
    L'Oréal Feb 2020 - Mar 2021
    Sofia, Sofia City, Bulgaria
    - Excution of e-commerce strategy for all Professional Products Divison Brands.- Account management - regular communication and negotiatoin with key e-comm partners.- Development and execution of JBPs with key partners.- Ensuring visibility and excellent positioning of all PPD brands online according to company standards.- Budget and ROI management of digital campaigns.- Creation and/or adaptation of digital copy and creative.- Early development of B2B sales platform - copy adaptation, creative & SEO optimization.
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  • L'Oréal
    Junior Product Manager Adria-Balkan
    L'Oréal May 2018 - Dec 2018
    Zagreb, Croatia
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  • L'Oréal
    Marketing And Public Relations Specialist
    L'Oréal Mar 2017 - May 2018
    Bulgaria
    • Implement new product launches and strive to maintain the growth on pillar products• Execute the local adaptation of advertising materials and implement media recommendation• Propose and implement promotional and trade marketing plan for products• Manages budget and ensures sales forecast accuracy
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  • Gfk
    Senior Data Processing Executive
    Gfk Jun 2016 - Feb 2017
    Sofia, Bulgaria
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  • Imperia Mobile
    Social Media Marketing And Sales Intern
    Imperia Mobile Feb 2016 - Apr 2016
    Bulgaria
  • Avon
    Marketing Copywriter
    Avon Mar 2013 - Aug 2014
    Bulgaria
    ▪ Translation and adaptation of marketing print materials - brochures, magazines, leaflets▪ Design of digital promotional and commercial materials - banners and online offers▪ Preparation and design of campaign presentations▪ Competitors monitoring - prices, promotion, products▪ Campaign communication - manages the updates on marketing content▪ Collecting feedback via qualitative research, such as focus groups and interviews
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Mihaela Yaneva Skills

Marketing Customer Service Marketing Management Microsoft Office Research Powerpoint Time Management

Mihaela Yaneva Education Details

Frequently Asked Questions about Mihaela Yaneva

What company does Mihaela Yaneva work for?

Mihaela Yaneva works for L'oréal

What is Mihaela Yaneva's role at the current company?

Mihaela Yaneva's current role is Marketing Lead American brands | Adria-Balkan HUB.

What is Mihaela Yaneva's email address?

Mihaela Yaneva's email address is mi****@****eal.com

What schools did Mihaela Yaneva attend?

Mihaela Yaneva attended University Of Nottingham, University Of National And World Economy.

What skills is Mihaela Yaneva known for?

Mihaela Yaneva has skills like Marketing, Customer Service, Marketing Management, Microsoft Office, Research, Powerpoint, Time Management.

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