Branding & Identity, B2B &B2C marketing experience.*Branding & Identity- Positioning & creating unique brand image by way of industry study, market research, data analysis. Ensure a consistent & sustainable brand development branding-wise amongst China market. *Marketing Strategy- Hands-on experience formulating brand marketing strategy from scratch, including composing multi-channel communication, planning events & campaigns.*Event Organization- Comprehensive event organization experience (market research, content development, speaker acquisition and project management)*Industry Analysis & Report- Years of experience in studying industry news, writing analysis from angles of brand marketing, service providing and user experience.
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Yang C.'s current role is Brand Marketing.
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