Calvin Yang

Calvin Yang Email and Phone Number

Head of Marketing @ Lotte Plaza Market
Washington, DC, US
Calvin Yang's Location
Washington DC-Baltimore Area, United States, United States
Calvin Yang's Contact Details

Calvin Yang personal email

Calvin Yang phone numbers

About Calvin Yang

Calvin Yang is a Head of Marketing at Lotte Plaza Market. He possess expertise in strategic partnerships, business development, brand management, marketing, strategy and 27 more skills. Colleagues describe him as "Calvin was BD and I was Marketing, but even though we were technically separate groups, it sure seemed like we were one in the same because he was super good at promoting and supporting cohesiveness and flat out fun to work with. He's fearless with cold pitches to prospective partners, analytical in his approach to product and marketing, reliable to come through with impactful deals that boost bottomline metrics, and last but not least, appreciative of the team around him. To put it simply, he's one of my favs I've had the opportunity to work alongside and look forward to another chance arising down the line.", "I consider myself blessed to have worked alongside Calvin Yang at Raptr. Early on, I recognized that Calvin's strengths in business development were the very key that would help push Raptr forward and create long lasting partnerships that would have significant impact on how agile and innovative our company would become. Without question, he has taken full ownership of what it takes to be successful in a fast paced industry in the heart of Silicon Valley. All the while, he manages a positive approach to teamwork and leadership. Calvin is impeccable with his word and to this day, I am grateful for all I have learned from him.", and "Calvin understands multiple elements of the online gaming industry - making him an invaluable resource for any company looking to grow in this sector. I worked with him on corporate communications and PR but we also discussed marketing, customer service and community management. He offered insight and valuable information about each subject, helping me grow in the process of working with him."

Calvin Yang's Current Company Details
Lotte Plaza Market

Lotte Plaza Market

View
Head of Marketing
Washington, DC, US
Calvin Yang Work Experience Details
  • Lotte Plaza Market
    Head Of Marketing
    Lotte Plaza Market
    Washington, Dc, Us
  • Tencent
    Global Brand Lead
    Tencent Sep 2022 - Present
    Shenzhen, Guangdong, Cn
  • Bethesda Softworks
    Senior Brand Manager 2
    Bethesda Softworks Jun 2021 - Aug 2022
    Rockville, Md, Us
  • Bethesda Softworks
    Senior Brand Manager
    Bethesda Softworks May 2017 - May 2021
    Rockville, Md, Us
    Global Brand Lead on- Fallout- The Elder Scrolls- Quake- Other BGS projects across platforms including console, PC, and mobile
  • Trion Worlds, Inc.
    Senior Brand Manager
    Trion Worlds, Inc. Mar 2016 - Apr 2017
    Redwood City, Us
    - ArcheAge- Devilian
  • Raptr
    Sr. Director Of Marketing & Bd
    Raptr Oct 2014 - Mar 2016
  • Raptr
    Senior Director Of Business Development
    Raptr Aug 2013 - Sep 2014
  • Raptr
    Director Of Business Development
    Raptr May 2012 - Aug 2013
    - Supervised strategic partnerships and partner integration operations for all external business and marketing initiatives- Identify new growth opportunities including user acquisition, revenue streams, and B2B programs- Prospecting and identifying new partners, developing and making pitches, negotiating and closing terms and contracts- Manage pipeline of Raptr Rewards, Ads through the Raptr free games store, and expand /maintain relationships
  • Raptr
    Marketing & Business Development
    Raptr Apr 2011 - May 2012
    - Responsible for campaign management of Raptr's large-scale marketing initiatives with focus on new user acquisition and engagement.
  • Nhn Usa
    Vp Of Business Development And Marketing
    Nhn Usa Nov 2010 - Apr 2011
    Seongnam-Si, Gyeonggi-Do, Kr
    Headed up the Business Development team at NHN USA / ijji.com. Managed wide variety of responsibilities including:- Identifying new growth areas and diversifying our business portfolio- Developing out-channeling / new distribution opportunities- Developing relationships with key current / potential partners- Creating and delivering sales pitches- Reducing and maintaining payment gateway fees- Overseeing the operation of billing/payment system- Managing external agencies including the PR firm and the CS outsourcing team
  • Nhn Usa
    Marketing Director
    Nhn Usa Aug 2009 - Apr 2011
    Seongnam-Si, Gyeonggi-Do, Kr
    - Responsibilities include overseeing marketing/communications campaigns for all current games being serviced on ijji.com, as well as developing strategic marketing plans for newly launching games including SUN, AVA and Huxley.- Managed PR, Advertising and other creative agencies to ensure all external activities are in line with overall strategy.- Successfully launched highly anticipated games in FPS shooter, Alliance of Valiant Arms, and fantasy RPG, Soul of the Ultimate Nation.- Identifying and implementing innovative methods for new user acquisition.- Allocation / Management of marketing budget
  • Nhn Usa
    Project Manager
    Nhn Usa Jun 2009 - Aug 2009
    Seongnam-Si, Gyeonggi-Do, Kr
    - Project Manager for Lunia, the fasted growing game on ijji.com.- Daily communications with foreign developers as well as with other departments to ensure most effective content updates and to provide better playing experience.
  • Rj Reynolds
    Camel Brand Marketing
    Rj Reynolds May 2008 - Aug 2008
    Us
    • Conducted Consumer Focus Group interviews for Camel Brand’s new product launch initiative.• Developed recommendations for launch strategy of Camel Crush menthol product portfolio.
  • Nike
    Public Relations Specialist
    Nike Oct 2005 - Jan 2007
    Beaverton, Or, Us
    Developed/executed strategies including- Basketball Silo campaign- Air Force 1 anniversary campaign- World Championship Basketball tournament- Kobe Bryant Asian media tour- Korean national team's international media relations during 2006 World Cup- Joga 3 youth Futsal tournament
  • Burson-Marsteller
    Public Relations Consultant
    Burson-Marsteller Jun 2002 - Sep 2005
    New York, Ny, Us
    Major clients include:- Abbott Labs- Merck- LG Electronics- US Department of the Treasury- SAP- Diageo

Calvin Yang Skills

Strategic Partnerships Business Development Brand Management Marketing Strategy Video Games Start Ups Public Relations Online Gaming Monetization Digital Marketing Online Advertising Management New Business Development Marketing Strategy Social Networking Leadership E Commerce Project Management Product Development B2b Sales Management Marketing Management Competitive Analysis Social Media Consumer Products Product Marketing Product Management Advertising Online Marketing Community Management Social Media Marketing

Calvin Yang Education Details

  • Indiana University - Kelley School Of Business
    Indiana University - Kelley School Of Business
    Marketing
  • Boston University
    Boston University
    Advertising

Frequently Asked Questions about Calvin Yang

What company does Calvin Yang work for?

Calvin Yang works for Lotte Plaza Market

What is Calvin Yang's role at the current company?

Calvin Yang's current role is Head of Marketing.

What is Calvin Yang's email address?

Calvin Yang's email address is cy****@****oft.com

What is Calvin Yang's direct phone number?

Calvin Yang's direct phone number is (301) 963*****

What schools did Calvin Yang attend?

Calvin Yang attended Indiana University - Kelley School Of Business, Boston University.

What are some of Calvin Yang's interests?

Calvin Yang has interest in New Technology, Reading, Sports, Collectables, Video Games.

What skills is Calvin Yang known for?

Calvin Yang has skills like Strategic Partnerships, Business Development, Brand Management, Marketing, Strategy, Video Games, Start Ups, Public Relations, Online Gaming, Monetization, Digital Marketing, Online Advertising.

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