Yanisha Campbell Email and Phone Number

Responsible for developing and executing content-focused social media calendars for this digital platform and creative marketing agency. Also provided support on brand partnership activations and fulfillment.• Developed content calendars, created visuals and wrote copy for social media channels• Worked with creative team to produce content that aligned with agency goals• Ensured growth of social media channels and an engaged online audience• Coordinated content deliveries for brand campaigns / collaborations

Increased store sales by over 40% within first year and optimized profitability.Met sales goals by training, motivating, mentoring and providing feedback to the sales team.Completed store administration duties (e.g. payroll, scheduling, hiring, and inventory.Understanding of online consumer behaviour and retail trendsEnsured customer service standards are met and increased positive Google reviews by 60%.Fulfilled, organized and processed e-commerce orders.Over saw all e-commerce duties, including phone support, live chat, email responses.Developed and implemented innovative strategies to drive online sales and increase customer engagement by 30%

Provided administrative assistance, social media support, and execution of marketing events at luxury consignment store in Toronto.• Oversaw the design, functionality for Shopify storefront.Fulfilled and packed online orders.Experienced in utilizing Google analytics and other analytic platforms to identify trends and identify opportunities for growth.Managed online content for Instagram (uploading, and editing content, tracking engagement replying to comments.Curated looks by helping clients choose clothing and accessories that suit their style, body type, and occasion.Stayed informed about the latest fashion trends, styles and designers.

Provided styling assistance on set for all photo shoots. Also provided administrative support to Account Executives at this former Toronto-based PR agency.• Merchandised the boutique for influencers, stylists and editors• Tracked global press and media clippings• Updated database for blogger / influencer outreach• Organized daily sample mailings and gift bags• Provided assistance and support at client events