Legal Intake Pros partners with personal injury law firms serious about addressing core intake issues to maximize growth through intensive intake optimization. Our solutions provide your law firm with intake rehabilitation and optimization through 1:1 team training, intake software setup and customization, process development, performance coaching, robust marketing reports, best practices, and quality control—all geared toward converting more leads into signed cases.

When tasked with creating a mystery shopping service for Drive Law Firm Marketing, I recognized an opportunity to go beyond the initial task and help law firms address core intake issues. Drawing on my 5 years of experience leading intake optimization and legal marketing for a high-volume law firm, I offered my skills to the agency to create a service that resolved the core issues identified in the mystery shopping reports. Independently, I designed an all-encompassing program for the agency, leveraging my skills in developing intake rehabilitation programs for law firms. The goal was to package my expertise into a scalable solution, resulting in the launch of Intake Accelerator. I initiated and executed the creation of a new department and vertical, expanding the agency's offerings. Initially, I independently developed and serviced Intake Accelerator clients. As demand grew, I later brought in a mentored colleague from the same personal injury law firm where I had formerly led marketing and intake strategies.• Provided departmental vision, plans, specifications, pricing, and sales enablement to bring product and program features to life.• Spearheaded legal technology implementation, intake optimization, and business development as the Primary Implementation Strategist for law firms and their teams.• Conducted in-depth analysis to resolve conceptual issues and prevent duplication of efforts across software applications.• Established and managed the agency's new law firm intake program and business development coaching department.• Forged strategic partnerships and managed key tech relationships.•Authored internal knowledge base articles, created tutorials, and contributed to ongoing improvement efforts while training client-facing teams on basic troubleshooting and leading process and update meetings.• Pioneered the adoption of customer acquisition technologies and served as the Law Firm's MarTech champion for enhancing client acquisition funnels.

• Implement project management methodologies for internal processes to manage the agency's web development and strategic marketing developments. • Design processes that help optimize internal workflows for the web development production and SEO team collaboration, law firm client communication with account managers, and internal MarTech stack. • Management and quality control of the team's activities, including web development post-launch transfers, specialists in content creation, website development, link building, and publicity. • Analyze and provide law firms with recommendations on content strategy, organic ranking performance, offsite and onsite metrics, and special projects. • Ensure SEO best practices are integral to content planning and content execution by writers. • Conduct coaching with law firms on strategic marketing practices and operational efficiencies.• Launch and manage new internal process automation for portfolio management, execution dashboards, content approval processes, and web dev ticketing solutions for all Haskins and Company operations.

•Creation, implementation, and management of all marketing and intake operational strategies for the law firm, including Google Ad Words, email marketing, search engine optimization, content development, TV and radio commercials, video production, social media, billboards, public relations, referral development, internal client acquisition optimization, and all paid advertising campaigns. •Maintained brand consistency in messaging and design throughout all media platforms.•Developed and managed a firm-wide intake optimization and rehabilitation initiative to revamp new client intake processes, onboarding training, quality control, intake technology implementation, user guides, learning management systems, new client relationship management quality control, and conversion reports. •Managed overall PR strategy and initiatives, including media/article opportunities, client testimonials, case studies, brand campaigns, announcements, award opportunities, press releases, speaking engagements, and curated content. •Applied agile management best practices to ensure program status updates, resource needs, and project execution.•Identified opportunities to increase individual attorney, brand, office visibility, and new business. •Assisted with the identification, planning, and execution of marketing opportunities with existing firm clients.•Managed corporate giving and community relations, engaging staff and attorneys in outreach initiatives. •Tracked paid media budget, managed marketing vendors, and created quarterly and annual reports to ensure ROI efficiency and growth.

• Licensed Insurance Agent for Property and Casualty insurance, Personal Lines, Life, Accident, Health, Worker's Compensation, and Commercial liability policies.•Recommend risk management strategies that fit clients' personal risk profiles.•Distribute policy proceeds after a claim is submitted and approved.•Review and process new claims reports.•Conduct inspections of damaged property.•Coordinated all marketing events, public relations, social content, and paid advertising for the agency.• Provided direct reports for agency-wide lead conversions and sales funnels.• Devise the best strategic approach to develop business relationships, lead generation for teams, lead nurturing, sales, and process goals within CRM.• Work directly with clients to discover pain points and match strategies to solve them.• Responsible for the training and coaching of new sales team members and insurance agents.

As a professional development coach and talent casting agent, I quickly recognized the potential for growth and expansion within the agency. I took the initiative to launch a new division that diversified the agency's revenue verticals and significantly increased our market share. In my role as lead liaison, I worked tirelessly to cultivate trust and build bridges between the agency and new markets, resulting in successful partnerships and increased revenue streams. I am proud to have played a key role in the agency's growth and appreciate the opportunity this role gave me in my early career. • Developed and implemented marketing strategies that focus and support business development, marketing, and cross-selling of agency’s services.• Coordinated and lead agency efforts in posting and creating social media content on various agency social media platforms and posting such content in traditional media platforms (magazines, publications, newspapers, etc.).• Initiated and implemented PR Pitches for events and campaign launches.• Created personal plans and coached clients to book national and international contracts.• Achieved highest booking and client success rate two years in a row.• Coordinated networking events and all open call auditions.• Taught interview skills, organized and taught the classes for all age levels, which included everything from etiquette, acting skills, photography, and PR for private and group lessons.

• Developed marketing plans and managed the agency’s digital marketing efforts for website design, blog pages, local listings, and content.• Identified competitive intelligence areas, analyzed and conducted market research and analysis on competitors, potential clients and clients, as needed.• Developed new sales opportunities and maximized enrollment admissions for acting, modeling, singing, dancing, comedy, and various other classes.• Schedule interviews, train clients to compete in national competitions, and coordinated schedules for casting, hotels, etc.