Marketing And Business Development Manager
Current• Planed and managed marketing activities within budgetary guidelines and deadlines• Collaborated with international partners to develop and execute joint marketing plans based on product and market trends• Conducted market and competitor analysis and developed corresponding marketing and sales strategies• Online Marketing: SEM/PPC, SEO, website management, newsletter, content management, and social media• Lead Management: nurtured, analyzed, distributed, and followed up• Project management: developed and executed different marketing projects e.g. event organization (offline & digital), video production, sales campaigns• Brand management: pitched success stories, built and maintained the relationship with industrial media, created promotional materials with professional tools (Adobe Cloud Suite)• Evaluated and reported the marketing performance and recommended improvements• Presented the company at industrial exhibitions and events