Arcadia guides partner programs to scalability through GTM training, program development, and coaching.

The business podcast about revenue-generating partnerships. Not "business time" with friends.This podcast is for those looking to build professional relationships that last and add tremendous value to your company and maybe even, you personally.Join hosts Jason and Sam Yarborough, who happen to be married, as they talk with some of the best in the industry.We will be tackling topics like what good partnerships looks like, how relationships can build immense value for your business, and why even though strategy, pipeline, and growth are the goals, it all comes down to relationships. Let’s face it, business is done person-to-person.Discover how personal connections transcend the boundaries of business time. Come hang out with us for inspiring stories, actionable strategies, and valuable insights that will empower you to forge meaningful partnerships in today’s competitive landscape.Because we all know, business time is personal.

T-ball coach to 4/5yr olds

• Created Onboarding, Enablement, GTM Plan for all new partners• Grew net new partner generated revenue 300% per quarter• Achieved $1mm ARR in first year• Created new program and branding for partner program• Coordinate integration, rollout, GTM strategy for tech/ISV partners• Designed, Implemented and launched a custom built PRM andMarketplace

- Directing cross-selling opportunities with partners to increase revenue and leverage relationships in order to further establish PFL as the leaders in Tactile Marketing Automation- Create, develop and maintain go-to-market strategies, plans and actions with our key alliance partners globally- Collaborate with sales and marketing teams to direct, develop and implement sales plans that support increased sales of PFL's technology directly into Salesforce, Salesforce Marketing Cloud, Marketo, and Oracle Eloqua. - Lead the go-to-market strategy and growth of Salesforce channel partnership and ecosystem of SI/ISV partners.- Serve as a tech evangelist/thought leader in the SaaS world on tactile marketing, which includes speaking at conferences, webinars, and development of thought leadership content.

• Strategic planning that employed data to drive creativity and results• Researching of clients environments, audiences, and beliefs, in order to deliver creative briefs, plans, storyboards, and content• Collaborated with Fortune 500 companies to develop campaigns that inspire audiences and influence behaviors • Establish and maintain relationships with key social media influencers to employ as digital correspondents, vloggers, or content creators

• Developed and managed social media strategy for small business clients (approx. 70 clients)• Managed a team of seven social media managers• Produced, scripted and appeared in videos and webinars• Trained each employee (approx. 65) on social media best practices• Speaking at conferences, local events, podcasts, and other interviews on behalf of the company

• Developed and managed content strategy + daily social media management for Yellow Pages• Online Reputation Management (ORM) for Yellow Pages• Craft and execute Snapchat and Instagram strategy for client, DragonVale Game• Management of four remote contract employees• Development of Influencer Campaigns - Influencers such as iJustine & Rosanna Pansino

- Management and development of Social Fresh resources, such as ebooks, webinars, blog posts, and videos- Establish and maintain relationships with key social media strategists/industry leaders to employ as bloggers, webinar hosts, speakers, or content curators.- Cohost of the Social Toolkit Podcast with over 1500 monthly subscribers - Management of all Social Fresh affiliate programs- Management and implementation of all marketing materials, native advertising, sponsored blog posts, influencer campaigns, and other marketing efforts of Social Fresh- Opportunity to work with multiple digital strategists from Fortune 50, 100, 500 Companies- Public speaking on behalf of Social Fresh on topics related to Digital Strategy, Content Marketing, Social Marketing Tools and Tips, etc- Planning, budgeting, and development of annual Social Fresh Conferences - Coordinating speakers booking agreements, sessions, resources coinciding with conference, travel, lodging, hospitality. - Management of all Social Fresh staff, involving assigning roles, tasks and expectations

- Development of content marketing strategy- Planning, producing and marketing live events including in-store events and fashion shows - Implemented influencer marketing campaign to increase exposure of the Imperial Black brand- Assisted in developing strategy for redevelopment of website (imperialblack.com)- Product photography for use on social channels and website- Coordinating of photoshoots with multiple models - Men’s shirt design and branding

- Consulted with a team of four people to develop content, resources and community- Responsible for teaching social media classes at local Real Estate offices- Implemented video messaging to all Movement Mortgage Loan Officers across the country - Launched a corporate blog strategy titled ‘Thought Lending’, involving 17 loan officers

Primarily responsible for producing The Elevation Experience, ensuring all elements are properly developed and utilized. Production requires working closely with Elevation Video Producers, Graphic Designers, Content Creators and Motions Graphic Designers to properly present the elements needed and effectively execute the programming plan. Subsidiary responsibilities include Social Media Manager and Marketing. Solely responsible for developing and implementing Social Media Campaigns within multiple departments; development of the volunteer Social Media Team and instructing a project called Online Atmosphere. As well as strategizing and executing Marketing Campaigns for Elevation Worship Band.

Responsible for managing and growing 90 independent health food stores for the top selling supplement brand in the Natural Products Industry. Primary responsibilities include Prospecting for areas of opportunity, planning for how to secure an opportunity, presenting the opportunity to an account through training, and closing the sale. Currently manage a million dollar territory that covers NC, SC, and TN; which involves precise time management, coordination with accounts, client relations development, merchandising, training/education and in depth product knowledge.

Developed and managed a territory of 140 accounts which included corporate chains in the Natural Products Industry. The territory grew 15% in first year as the representative making it a million dollar territory; top 20% experiencing the most growth. The territory increased in monthly sales from $82,020 in 2007 to an average of $94,267 in 2008. Requirements of the position included client relations development, problem solving, account management, budget management, merchandising, training/education, promotional development, and acute knowledge of supplements and vitamins.

Responsible for booking of live events for NY Times best selling author Jordan Rubin, event sales, assisted in development of sales processes, marketing, managing a CRM database, training, event operations and coordination

Managed store operations, directing of daily shifts, managed employees, ordering of products, opening/closing facility, tending transactions, daily financial deposits and reports, organizing and conducting staff meeting and drove sales goals up for two different stores

Directed all company operations, financial reports, product orders and inventory, staff and intern management, media design, securing company travel, project management, sales, marketing of self published book, strategic planning and consulting.