Yardley Cortez Email & Phone Number

Sydney, Nsw, Au

Sydney, New South Wales, Australia

Sydney, Australia

•Programmatic Trader for Telstra: Australia's largest telecommunications company.•Driving Brand Awareness / ATL Campaigns across Social and Programmatic•Platforms used: Facebook / Instagram Ad Manager, DV360, The Trade Desk, Adobe DSP, Outbrain, Taboola, GA360, Datarama, CM

Sydney, Australia

Westfield

Position: Snr Campaign Manager/ Ad Ops Team LeadResponsibilities: Implemented and managed all programmatic buys for SCA's Trading Desk (AudEx) using TubeMogul (Adobe) DSP. Managed all programmatic reporting and daily in-console monitoring of campaign pacing and performance against agreed KPI's. Setting bid strategies, identifying and implementing optimizations as necessary. Provided proactive recommendations and insights to ensure campaign objectives were met. Managed workflow and… Show more Position: Snr Campaign Manager/ Ad Ops Team LeadResponsibilities: Implemented and managed all programmatic buys for SCA's Trading Desk (AudEx) using TubeMogul (Adobe) DSP. Managed all programmatic reporting and daily in-console monitoring of campaign pacing and performance against agreed KPI's. Setting bid strategies, identifying and implementing optimizations as necessary. Provided proactive recommendations and insights to ensure campaign objectives were met. Managed workflow and led a team of 3 Campaign Managers to successfully deliver all client advertising campaigns including Audience Segment Targeted, Brand, Sponsorship, Performance, Rich Media, Video, Mobile and Integrated products within the contracted timeline across SCA's digital network inclusive of VEVO. Assisted with VEVO Campaigns and managed Ad Inventory availability to ensure accurate forecasting and timely bookings of client campaigns and liaising with VEVO New York and Los Angeles Office/Yield Team on behalf of the SCA Sales Team. Acted as main point of contact for troubleshooting and escalations, working with internal and external stakeholders to resolve any creative issues and managing the process to ensure correct implementation of all campaigns. Ensured that team performance was of the highest standard by assisting team members and delegating workload as required to ensure targets are met, ensuring minimal under deliveries on all campaigns. Providing feedback, reports and key information to Account Managers, Executives and Coordinators. Led projects, campaign set ups, screenshots, reporting, optimizations and analysis, creative uploading, cancellations, credits and compensation where required. Maintain up to date product knowledge and awareness. Providing guidance to Sales Team and Junior Campaign Managers on best practices with regards to audience targeting and optimisation tactics across campaigns using both the VEVO Ad Server and SCA's Ad Server (FreeWheel, DFP and Tubemogul). Show less

Surry Hills Nsw 2010

Position: VEVO Yield Manager (Australia/New Zealand)The Yield Manager is a critical role in maximizing yield and revenue for VEVO AU/NZ. Partnering and collaborating primarily with Sales, Ad Operations and the US Yield Team, the Yield Manager is responsible for working with Sales in creating compelling and sellable media proposals. The Yield Manager will also be proactive in identifying and addressing potential opportunities and foreseeing issues with processes and systems… Show more Position: VEVO Yield Manager (Australia/New Zealand)The Yield Manager is a critical role in maximizing yield and revenue for VEVO AU/NZ. Partnering and collaborating primarily with Sales, Ad Operations and the US Yield Team, the Yield Manager is responsible for working with Sales in creating compelling and sellable media proposals. The Yield Manager will also be proactive in identifying and addressing potential opportunities and foreseeing issues with processes and systems. Responsibilities: Build media proposals and programs in collaboration with Sales. Manage inventory across the VEVO platform. Forecast inventory availability and calculate sell-through, employing statistical analysis and modeling. Optimally monetize digital inventory to meet and exceed revenue sales goals. Work closely with site teams to develop strategies to increase inventory availability based on market demand. Identify opportunities and implement solutions that increase the effectiveness and efficiencies of VEVO’s operations - including the development of tools, process and reports. Manage under-delivery, booking conflicts, forecasting and system availability issues. Identify inventory trends and develop quantitative analysis, ad hoc reports and models to support decision making. Analyze sales and monetization behavior to identify trends and optimize pricing. Maximize revenue and minimize liability through inventory control and strategic ad placements. Effectively assess situations, evaluate options, make decisions, draw conclusions, and exercise judgment to ensure successful delivery of all VEVO campaigns. Be intimately familiar with online media planning, sales and trafficking tools and technology; proficiency with comScore, FreeWheel, Operative, Salesforce in order to train new ad operations/campaign managers and main point of contact for troubleshooting and escalations. Show less

Surry Hiils, Sydney Nsw

Position: Sole VEVO Campaign Manager (Australia/New Zealand)Responsibilities: Manage the successful delivery of all client advertising campaigns including Brand, Sponsorship, Performance, Rich Media, Video, Mobile and Integrated products within thecontracted activity timelines across all of Australia’s/New Zealand’s VEVO Platforms (includingYouTube). Manage Advertising Inventory availability to ensure accurate forecasting and timelybookings of client campaigns and liaise… Show more Position: Sole VEVO Campaign Manager (Australia/New Zealand)Responsibilities: Manage the successful delivery of all client advertising campaigns including Brand, Sponsorship, Performance, Rich Media, Video, Mobile and Integrated products within thecontracted activity timelines across all of Australia’s/New Zealand’s VEVO Platforms (includingYouTube). Manage Advertising Inventory availability to ensure accurate forecasting and timelybookings of client campaigns and liaise with VEVO New York and Los Angeles Office/YieldTeam on behalf of the MCM Entertainment Sales Team. Work with internal and externalstakeholders to resolve any issues with creative and manage the process and timelines to ensurecorrect implementation is delivered in time for go live. Ensure that team performance is of thehighest standard by assisting team members as required to ensure targets are met – ensureminimal under deliveries on all campaigns and troubleshoot any issues. Provide feedback, reports and key information toAccount Managers, Executives and Coordinators to ensure campaign goals are met. Actionadvertising campaign set ups, screenshots, reporting, optimizations and analysis, creativeuploading, cancellations, credits and compensation where required. Maintain up to date productknowledge and awareness. Understand how to target and prioritise a range of differentcampaigns using the VEVO Ad Server (FreeWheel). Show less

Pyrmont, Sydney

Position: Senior Campaign ManagerResponsibilities: Manage the successful delivery of all client advertising campaigns including Brand, Sponsorship, Performance, Rich Media, Video, Mobile and Integrated products within thecontracted activity timelines. Manage Advertising Inventory availability to ensure accurate forecasting and timely bookings of client campaigns. Work with internal and externalstakeholders to resolve any issues with creative and manage the process and timelines… Show more Position: Senior Campaign ManagerResponsibilities: Manage the successful delivery of all client advertising campaigns including Brand, Sponsorship, Performance, Rich Media, Video, Mobile and Integrated products within thecontracted activity timelines. Manage Advertising Inventory availability to ensure accurate forecasting and timely bookings of client campaigns. Work with internal and externalstakeholders to resolve any issues with creative and manage the process and timelines to ensurecorrect implementation is delivered in time for go live. Ensure that team performance is of thehighest standard by assisting team members as required to ensure targets are met – ensureminimal under deliveries on all campaigns. Provide feedback, reports and key information toAccount Managers, Executives and Coordinators to ensure campaign goals are met. Actionadvertising campaign set ups, screenshots, reporting, optimizations and analysis, creativeuploading, cancellations, credits and compensation where required. Maintain up to date productknowledge and awareness. Understand how to target and prioritise a range of differentcampaigns within the ad servers and across the Fairfax Digital Network (using Google’s DARTfor Publishers, MediaMind and Solbright). Show less

Pyrmont, Sydney

Position: Online Ad Operations Executive/Campaign ManagementResponsibilities: Responsible for the accurate and efficient implementation of display advertisingcampaigns across the MCN network of portals and to facilitate and support accurate inventorymanagement. Provide best case advice and solutions and follow up/respond to client enquiriesand requests, ensuring published turnaround times are met – working within a 48 hour timeline.Resolve internal and external issues in… Show more Position: Online Ad Operations Executive/Campaign ManagementResponsibilities: Responsible for the accurate and efficient implementation of display advertisingcampaigns across the MCN network of portals and to facilitate and support accurate inventorymanagement. Provide best case advice and solutions and follow up/respond to client enquiriesand requests, ensuring published turnaround times are met – working within a 48 hour timeline.Resolve internal and external issues in order to maintain a high standard of customer service at alltimes. Ensure that team performance is of the highest standard by assisting team members asrequired to ensure targets are met – ensure minimal under deliveries on all campaigns. Providefeedback and key information to Account managers and Coordinators to ensure campaign goalsare met. Action advertising campaign set ups, screenshots, reporting and analysis, creativeuploading, cancellations, credits and compensation where required. Maintain up to date productknowledge and awareness. Understand how to target and prioritise a range of differentcampaigns within the adservers (using Google’s DART for Publishers, MediaMind, Solbright, and TVP). Show less

Position: Sales Consultant/Customer Service RepresentativeResponsibilities: Follow up and respond to client enquiries and requests within the required time frame. Resolve internal and external issues in order to maintain a high standard of customer service at all times. Ensure that team performance is of the highest standard by assisting team members as required to ensure targets are met. Action advertising complaints, cancellations, credits andcompensation where required. Maintain… Show more Position: Sales Consultant/Customer Service RepresentativeResponsibilities: Follow up and respond to client enquiries and requests within the required time frame. Resolve internal and external issues in order to maintain a high standard of customer service at all times. Ensure that team performance is of the highest standard by assisting team members as required to ensure targets are met. Action advertising complaints, cancellations, credits andcompensation where required. Maintain up to date product knowledge and awareness. Show less

Position: Marketing Administration Assistant – National Buying and Marketing DepartmentResponsibilities: Follow up and respond to Vendor/Supplier enquiries and requests within the required time frame. Resolve internal and external issues in order to maintain a high standard of customer service at all times. Ensure that team performance is of the highest standard by assisting team members as required to ensure targets are met. Co-ordinate purchase orders (bookings, amendments… Show more Position: Marketing Administration Assistant – National Buying and Marketing DepartmentResponsibilities: Follow up and respond to Vendor/Supplier enquiries and requests within the required time frame. Resolve internal and external issues in order to maintain a high standard of customer service at all times. Ensure that team performance is of the highest standard by assisting team members as required to ensure targets are met. Co-ordinate purchase orders (bookings, amendments, cancellations); keying in deals and promotions and updating weekly Ad Packs;updating information records in CASS, updating Standard Sell Prices for all beef products; followup/ and resolve issues or problems at stores. Ensure the integrity of Sales Managementinformation by ensuring correctness of information input. Ensure effective use of SalesManagement systems to maximize sales potential. Maintain up to date product knowledge andawareness. Maintain diary appointments for team as required. Show less

Position: Advertising/ Accounts Co-ordinator (International Division)Responsibilities: To enhance client relationships by providing internal sales and administrative support to team members and clients. Follow up and respond to client enquiries and requests within the required time frame. Resolve internal and external issues in order to maintain a high standard of customer service at all times. Ensure that team performance is of the highest standard by assisting team members as required… Show more Position: Advertising/ Accounts Co-ordinator (International Division)Responsibilities: To enhance client relationships by providing internal sales and administrative support to team members and clients. Follow up and respond to client enquiries and requests within the required time frame. Resolve internal and external issues in order to maintain a high standard of customer service at all times. Ensure that team performance is of the highest standard by assisting team members as required to ensure targets are met. Co-ordinate ad booking process(bookings, amendments, cancellations, copy); follow up/ resolve and issues or problems. Ensurethe integrity of Sales Management information by ensuring correctness of information input.Ensure effective use of Sales Management systems to maximise sales potential. Maintain up todate product knowledge and awareness. Maintain diary appointments for team as required. Show less