Key Responsibilities:• Operational Leadership: Direct and manage the daily operations of the agency, ensuring smooth workflow and effective resource allocation.• Strategic Planning: Develop and implement strategic plans that align with the company’s vision and goals, driving growth and market expansion.• Team Management: Lead, mentor, and inspire a diverse team of digital communication experts, fostering a culture of collaboration, creativity, and continuous improvement.• Client Relations: Build and maintain strong relationships with clients, understanding their needs and delivering tailored digital communication strategies.• Performance Optimization: Continuously assess and enhance operational processes to improve efficiency, productivity, and quality of service.Achievements:• Sustainable Design Leadership: As a custodian of sustainable web design, I spearheaded the creation of 'Carbon Conscious Websites & Digital,' a pioneering product aimed at promoting a better and more sustainable digital world.• Successfully led the execution of high-impact digital communication projects for leading Indian brands resulting in significant client growth and satisfaction.• Implemented innovative digital solutions that enhanced our service offerings and positioned RDX Digital as a frontrunner in the industry.• Fostered a collaborative and high-performance work environment that has led to increased employee engagement and retention.

RDX Digital Pvt. Ltd. is a wholly-owned subsidiary of WyattPrism Communication, found in 2016 by the promoters of WyattPrism.- Responsible for Mumbai Branch of RDX Digital Pvt. Ltd.- Business Development for RDX is the primary responsibility- Account Director for overseeing individual Projects, Team Projects and Retainer relationships for RDX Digital Pvt. Ltd.- Administering all operational aspects of ongoing projects Entailing Strategy, Planning, Execution, Troubleshooting, Optimization, and Reporting- Developing client relations in early stages comprising of the pre-execution stage, execution stage, post-sales to campaign setup & proliferation- Interacting daily with active clients as well as troubleshooting, resolving & escalating potential issues while keeping an eye on project performance; Optimizing, pacing & tracking campaigns- Analyzing performance and making suggestions that mutually benefit Client & Agency- Collating client briefings, and analyzing the input, background knowledge, research, field feedback, etc. thereby updating the Creative & Media team.- Developing rapport with key customers to increase the volume of business; creating executive relationships with key buyers and influencers and leverage these during the sales process.

Developing client relations in early stages comprising of pre-execution stage, execution stage, post-sales to campaign setup & proliferation.Interacting daily with active clients as well as troubleshooting, resolving & escalating potential issues while keeping an eye on project performance; Optimizing, pacing & tracking projects.Collating client briefings, and analyzing the input, background knowledge, research, field feedback, etc. thereby updating the Creative & Media team.Developing rapport with key customers to increase volume of business.Resolving customer inquiries satisfactorily; initiating client-centric solutions; maintaining and upgrading all customer databases.Offering well-documented input, support data and production materials to the creative, production, media, public relations and interactive department personnel.Steering work encompassing budgeting, project planning, mockups, storyboards, deliverables, etc. Coordinating and authorizing quotations for client approval & rendering assistance in preparation of client invoices.

Overseeing top-tier advertising and promotional clients and ensuring delivery of their campaign goalsAdministering all operational aspects of Client's Campaigns Entailing Strategy, Planning, Performance, Troubleshooting, Optimization and Reporting.Developing client relations in early stages comprising of pre-execution stage, execution stage, post-sales to campaign setup & proliferation.Interacting daily with active clients as well as troubleshooting, resolving & escalating potential issues while keeping an eye on campaign performance; Optimizing, pacing & tracking campaigns.Analyzing performance and making suggestions that mutually benefit Advertisers, Client & Agency.Ensured proactive reporting on on-field & off-field Campaign performances with extensive & precision research techniques which Clients really appreciate since they can work on the findings in future.Collating client briefings, and analyzing the input, background knowledge, research, field feedback, etc. thereby updating the Creative & Media team.Setting revenue goals for the sales and marketing team; rendering assistance and offering support to the sales and marketing teams in meeting business targets. Initiating steps to ensure prompt collection of account receivables.Developing rapport with key customers to increase volume of business; creating executive relationships with key buyers and influencers and leverage these during the sales process. Resolving customer inquiries satisfactorily; initiating client-centric solutions; maintaining and upgrading all customer databases.Offering well-documented input, support data and production materials to the creative, production, media, public relations and interactive department personnel.Steering work encompassing budgeting, project planning, mockups, storyboards, deliverables, etc. Coordinating and authorizing quotations for client approval & rendering assistance in preparation of client invoices.

Offered customized product knowledge to suit client requirement.Rendered assistance to key clients along with respective account information and regular updates.Delivered support in managing ongoing events; supervised the process of production of events.Played a key role in handling major events such as Kankavli Paryatan Mohatsav, Bollywood Misal (Bollywood Celebrity Show), Rotary Idol, etc.