Yaser Ba Afif Email & Phone Number

Riyadh, Saudi Arabia

Created the sales strategy mainly focusing on the 4Ps, increased the sales channels(place), justified the (price) to be competitive, increased the (promotion) and ads. Established an advertisement campaign that resulted in 40% increase in sales compared to last year. Managed the online presence of Ajlan Coolers to communicate the brand essence and corporate identity clearly to customers through social media and Ajlan Coolers official web site.Established a strategic partnership with companies that will support Ajlan Coolers marketing mission in the areas of designing, advertising, international evaporative cooler factories and retailers. Working on writing a marketing plan for the Saudi market in 2018 and searching for a new market and segment for the company to target.

Phoenix, Arizona Area

(Part-time job) Generated new leads and managed databases to connect potential students with the school using Sales Force, an online platform used in lead management.

Guinea

Conducted a need assessment for the agriculture university in Guinea aimed to improve the agriculture sector productivity. Subsequently, designed recommended programs and implementation plans to bridge the gaps. The project aimed to find partnerships for these programs and create Public-Private Partnerships among the school and NGOs or private sector. The collaboration took place with potential partners like USAID, World Bank and African Development Bank.

Riyadh, Saudi Arabia

Collected, organized, analyzed and presented business insights retrieved from the official website (through Google Analytics) and all the social media profiles including Facebook, Twitter, Instagram, Youtube, Google+ and LinkedIn. Created insightful reports and presentations to the company CEO directly to make business decisions in the marketing strategy of the company. I used SQL, Tableau, Excel, Access and SPSS to perform this task. Managed a 40k transmedia strategy through social media platforms and Google AdWords by designing, developing and implementing targeted networks strategy application on custom website resulting in a 12% increase in overall sales. This strategy has been planned based on the insightful information I got from analyzing web data.

Riyadh, Saudi Arabia

Worked as consulting business analyst developing excellent practices among public-private sectors in Saudi Arabia. Consultancy was mainly on quality systems, organizational process and procedures and HR practices. Collected, orgnaized and analyzed employee and customer satisfaction survey data at the government level of Riyadh Municipality.

Master’S Degree, International Marketing

Global marketing is a need for any successful business or start-ups to convey what the company is about and how a company can add vale.

Master'S Degree, Global Management

Activities and Societies: President of Middle East and North Africa Club Vice-president of Technology Club While the trend of today's.

Bachelor Of Business Administration (Bba), Management Information Systems, General

Yaser started his undergraduate journey by taking different business administration courses like finance, accounting, quality management.

High School

Science high school student