Program Manager
CurrentAs a Program Manager at Yes Bank's Bancassurance unit, I manage digital processes and touchpoints across platforms like Net Banking, Website, IRIS, Yes WhatsApp, and Yes robot. I oversee insurance lead generation campaigns, collaborate with multiple partners to create product strategies, and work with cross-functional teams to implement product-level changes. My responsibilities include market research, designing wireframes, conducting UAT, and performing A/B testing to enhance digital… Show more As a Program Manager at Yes Bank's Bancassurance unit, I manage digital processes and touchpoints across platforms like Net Banking, Website, IRIS, Yes WhatsApp, and Yes robot. I oversee insurance lead generation campaigns, collaborate with multiple partners to create product strategies, and work with cross-functional teams to implement product-level changes. My responsibilities include market research, designing wireframes, conducting UAT, and performing A/B testing to enhance digital touchpoints and improve customer experiences Show less