Digital Marketing Executive
Current• Planned and executed web, SEO, database marketing and social media advertising campaigns. • Boosted organic traffic through the implementation of technical SEO strategies, including site speed optimization and schema mark-up. Managed multiple social media platforms, ensuring a consistent brand voice and message. • Grew social media following with strategic outreach efforts, influencer partnerships, and engaging content curation. • Utilized Google Analytics to set up, monitor and analyse content success and identify opportunities for content improvement. • Improved website rankings by conducting comprehensive keyword research and optimizing on-page content.