Yash Gupta

Yash Gupta Email and Phone Number

Programmatic Specialist @ Google
Gurugram, HR, IN
Yash Gupta's Location
Bengaluru, Karnataka, India, India
About Yash Gupta

With over 3 years of dynamic experience in FMCG, fueled by a dedication to Food & Retail, I specialize in product launch, sales and distribution, brand management, and consumer insights. My career is highlighted by a Pan-India launch of a new brand, leveraging my strong creative skills, leadership abilities, and business acumen.

Yash Gupta's Current Company Details
Google

Google

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Programmatic Specialist
Gurugram, HR, IN
Website:
goo.gle/3DLEokh
Employees:
315106
Yash Gupta Work Experience Details
  • Google
    Programmatic Specialist
    Google
    Gurugram, Hr, In
  • Mtr Foods Private Limited
    Brand Manager- New Business
    Mtr Foods Private Limited Jun 2023 - Present
    Bengaluru, Karnataka, India
  • Mtr Foods Private Limited
    Area Sales Manager- General Trade, Modern Trade & Ecommerce
    Mtr Foods Private Limited Jun 2022 - Jun 2023
    Ahmedabad, Gujarat, India
    - Handle General, Modern Trade & E-commerce for 3 states- Gujarat, Rajasthan & Madhya Pradesh- Led a team of 7 direct reports & an extended team of 30+ Salesmen, Promoters & Merchandisers- Manage 45 Stockists including several Superstockists for GT, Market credits, Inventory & Claims- In-store Execution in MT chains by secondary visibility, floor stacks, Promoters activities & consumer promotions
  • Mtr Foods Private Limited
    Management Trainee- Young Professional Development Program
    Mtr Foods Private Limited Jul 2021 - Jun 2022
    - Marketing: Identify white spaces & need gaps in Masalas category in cuisine of Rayalaseema- Finance: Feasibility study of Automating Sales Order Creation for NMTR Retails Sales & D2C website- Supply Chain: Devised metrics by analyzing service levels across categories to evaluate safety stock- Manufacturing: Impact feasibility study for RO Plant relocation & Manpower optimization- Sales: Strategized & launched New Product, MTR Fresh by setting up cold chain networks across… Show more - Marketing: Identify white spaces & need gaps in Masalas category in cuisine of Rayalaseema- Finance: Feasibility study of Automating Sales Order Creation for NMTR Retails Sales & D2C website- Supply Chain: Devised metrics by analyzing service levels across categories to evaluate safety stock- Manufacturing: Impact feasibility study for RO Plant relocation & Manpower optimization- Sales: Strategized & launched New Product, MTR Fresh by setting up cold chain networks across Bangalore. Underwent ASM Sales training in Hyderabad, Telangana in General Trade. Show less
  • Orkla Group
    Junior Advisory Board
    Orkla Group May 2022 - Present
    Oslo, Norway
    Member of the Orkla NXT Junior Advisory Board. Advisory organ to Orkla ASA Top management on future opportunities and challenges. A group of 14 talented young professionals across functions and boarders.Together in this two-year program we will give valuable perspective, identify blind spots and challenge the top management and board to consider new ways of working and where our company is headed.
  • Nobarr
    Brand Management Intern
    Nobarr Oct 2020 - Nov 2020
    Delhi, India
    Devised a social media strategy by executing an ATL campaign, collaborated with over 70 macro influencers & Conceptualised Gamification elements for E-commerce platform- Increased the reach by 26.8% & 53.8K Impressions - Generated 2 lac+ revenue over the course of time- Strategized brand positioning & Devised engagement strategies through BTL campaigns- Conceptualized Gamification elements for E-commerce website & social media for enhancing consumer experience
  • Hindustan Times
    Summer Intern- Consumer Insights & Market Intelligence
    Hindustan Times Apr 2020 - Jun 2020
    - Identified key opportunities & trends, derive insights & work towards recommendations for HT- Conducted a study to understand the content needs and overall satisfaction of readers during the post COVID-19 using computer aided telephonic interviews (CATI), within vernacular print readers in Hindi speaking north Indian states- Benchmarked experts of HT to find out ways to showcase experts using various tools- Conducted CATI for Dimensionalising Good Content Coverage for Digital… Show more - Identified key opportunities & trends, derive insights & work towards recommendations for HT- Conducted a study to understand the content needs and overall satisfaction of readers during the post COVID-19 using computer aided telephonic interviews (CATI), within vernacular print readers in Hindi speaking north Indian states- Benchmarked experts of HT to find out ways to showcase experts using various tools- Conducted CATI for Dimensionalising Good Content Coverage for Digital platforms- Impact Analysis of COVID-19 & reopening scenario for various industries like Consumer Durables, Education & OTT Platforms, to understand the impact on their Ad expenditures/behavior and further mine advertising revenue opportunities for HT Show less
  • Micavaani
    Media & Brand Communication
    Micavaani Aug 2019 - Feb 2020
    Ahmedabad Area, India
    - Radio Jockey & co-curator of a weekly radio show on 90.4 FM- Media & Brand Communication for community FM with Village activation programs- Converted 20% of leads generated to garner sponsorships from Nestle Munch, UNICEF & AMUL worth INR 2.5L+
  • Vatika Group
    Sales Associate
    Vatika Group May 2018 - May 2019
    Gurgaon, India
    My scope of work included-- Real Estate Residential Sales- Client Negotiations- Leads creation & management- Establishing Channel Partner Sales Network- Real Estate Development- Salesforce Database Management- Client Servicing- Relationship Management- Direct Sales Management
  • Nirmal Lifestyle Ltd
    Marketing Intern
    Nirmal Lifestyle Ltd May 2016 - Jul 2016
    Mumbai Area, India
    During my internship with Nirmal Lifestyle I undertook broadly 3 projects-- Created a Channel Partners network of around 200 property dealers across Mumbai and around 10 International Property Consultants including brands like JLL, Cushman & Wakefield, Coldwell Banker, Aditya Birla Housing, CBRE etc.- Conducted a Benchmarking Study for Nirmal Lifestyle highlighting the major parameters and comparing on key metrics.- Data Management through daily sales report (DSRs) & Daily… Show more During my internship with Nirmal Lifestyle I undertook broadly 3 projects-- Created a Channel Partners network of around 200 property dealers across Mumbai and around 10 International Property Consultants including brands like JLL, Cushman & Wakefield, Coldwell Banker, Aditya Birla Housing, CBRE etc.- Conducted a Benchmarking Study for Nirmal Lifestyle highlighting the major parameters and comparing on key metrics.- Data Management through daily sales report (DSRs) & Daily achievement tracking Show less

Yash Gupta Skills

Built Environment Management Facilities Management Market Research Negotiation Real Estate Development Market Analysis Real Estate Transactions

Yash Gupta Education Details

Frequently Asked Questions about Yash Gupta

What company does Yash Gupta work for?

Yash Gupta works for Google

What is Yash Gupta's role at the current company?

Yash Gupta's current role is Programmatic Specialist.

What schools did Yash Gupta attend?

Yash Gupta attended Mica, Rics School Of Built Environment, Amity University, The Jain International School.

What skills is Yash Gupta known for?

Yash Gupta has skills like Built Environment, Management, Facilities Management, Market Research, Negotiation, Real Estate Development, Market Analysis, Real Estate Transactions.

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