A pioneering digital engagement company dedicated to transforming how businesses connect with their customers through innovative cloud-based solutions. At CloudInteract, we're redefining customer interaction by leveraging cutting-edge technology to enhance engagement and drive growth.• Direct strategic development and execution of comprehensive digital marketing campaigns, including blogs, eBooks, and social media content, significantly enhancing brand visibility and audience engagement.• Facilitate collaboration across technical, sales, and creative teams to align digital content strategies with CloudInteract’s overarching business objectives, demonstrating adept cross-functional leadership.• Oversee the management and optimisation of CloudInteract's LinkedIn page and podcast distribution, employing advanced content curation and marketing expertise for broader reach and engagement.• Analyse and leverage data analytics to refine marketing strategies, ensuring content resonates with target audiences and drives measurable growth, showcasing analytical prowess and a results-oriented approach.

A pioneering business to business (B2B) supplier of innovative, sustainable aluminium packaging solutions for customers of beverage, personal care, and household products. EMEA region has 27 manufacturing plants.• Performed multifaceted analysis on extensive 5000+ line data set to classify €61M maintenance spending into 22 categories, synthesize complex information, and provide optimisation recommendations based on data-driven insights.• Developed Cirtuo strategic sourcing methodology to evaluate suppliers based on value, driving improved cost and service terms.• Conducted market analysis on €61M OPEX to benchmark pricing and identify €2M in potential savings through supplier consolidation.• Generated 20% cost reduction in high-spend categories by conducting plant needs analysis and aligning supplier partnerships to priorities for 27 plants across EMEA region.

• Represented company at Cannes Film Festival 2022 with Indian Chamber of Commerce to enhance brand credibility.• Collaborated with multimedia and art design teams to create website and develop marketing content for social media.• Coordinated with internal stakeholders and suppliers to resolve field issues and track project progress.• Highlighted customer requirements to improve overall satisfaction.

• Built strong customer relationships through in-depth market research, onboarding 15 new clients by understanding and addressing their unique needs and preferences.•Partnered with a multimedia design team to rebuild the company website on WordPress and create social media assets.• Led website design and managed content creation to strengthen digital presence, working closely with IT and creative teams to deliver marketing assets tailored to customer expectations.• Drove marketing strategy alignment with senior leadership by proposing data-backed campaigns, positioning brand effectively through collaborative planning meetings.• Optimised sales capabilities by refining CRM system and analytics reporting, enabling team to identify high-value opportunities and improve prospect conversion rates by 20%.• Managed multiple projects simultaneously and efficiently coordinated with cross-functional teams to achieve goals.

• Managed social media content creation and engagement strategies to increase brand visibility and reach new audiences.• Conducted market research and analysis to support team projects and enhance marketing campaigns.• Collaborated with team members to respond to customer feedback and maintain online communications effectively.

•Created website designs using HTML5 and CSS•Produced sample sites•Met with clients to discuss requirements and project progress•Demonstrated and received feedback about draft sites and implemented those changes.