Yash Mathur Email & Phone Number

Dubai, AE

Dubai, United Arab Emirates

Gurugram, Haryana, India

Analyst in McKinsey's healthcare practice, with expertise in delivering strategy & data analytics expertise on multiple client engagements, along with driving domain building activities through development of knowledge/ analytical assets, market sizing & growth projections, assisting leadership in client development

Gurgaon, Haryana, India

Underwent 8-week extensive training covering Technical, Functional, and Domain knowledge required for the role.Key Projects:Project #1- Social Media Data Analysis for a Blockbuster Drug in Oncology domain by a Top 10 Global Pharma:-Defining and tracking KPIs based on consultations with Client on business objectives. Suggesting actions based on the analysis.

-GTM strategy for B2C venture of a well-established B2B Agriculture firm-Creation of Brand Identity, Product Catalogue and SKUs, selection and onboarding agencies for outsourcing creative work-Extensive research in the Organic and Ayurvedic market to identify trends, competition, etc.

Gurgaon, India

• Project Brief:
• End-to-End Account Management of clients in the F&B and Hospitality Industry.
• Creating and executing long term Digital Marketing strategy for clients.
• Managing Facebook Business Manager Tool to create and manage Ad Campaigns including specifying Ad placements, creating multiple target audience sets, allocating budget and evaluating performance.
• Creation of an evaluation system for incoming leads.Objectives:
• Creating and maintaining a good relationship with the client. Suggesting marketing campaigns based on brand’s objective and requirements.

Dubai, United Arab Emirates

• Assisted Client Strategists with End-to-End account management of clients in F&B and Hospitality verticals.
• Executed Digital Marketing Strategies based on brand’s objective and market positioning.
• Assisted in pitching till onboarding new clients. Assisted in sales meetings.
• Collaborated with Brand Strategists and Designers for each client. Delivered inputs on creatives and ensured timely delivery of work.
• Created monthly performance reports of each client.
• Created and updated monthly Plan of Action (PoA) to be used by teams.

Jaipur Area, India

This was a four week (16 Jan'17- 12 Feb'17) remote internship offered by Prof. Sameer Mathur of IIM Lucknow.This internship was divided into 4 Modules-Module I-Developing Superior Presentation Skills.Module II-Introduction to Marketing + Harvard Business Review Mini case studies.Module III-Harvard Business Review Case studies and creating PPT with.

Jaipur Area, India

Wrote articles pertaining to business and start-ups for a Digital Marketing firm based out of New Delhi, India.

Pgdm-Dcp, Business Administration And Management, Marketing, 7.42

Activities and Societies: Member of Admissions Team | Content Creator and POC for Media & PR Committee | Member of TEDx TeamMBA from IMT.

Bachelor Of Technology - Btech, Electrical Engineering

Activities and Societies: IE Students' Chapter, E-Cell