Yash Pratap

Yash Pratap Email and Phone Number

AM - Digital Marketing and Analytics | PMO Ecosystem @ Sapiens
Delhi, India
Yash Pratap's Location
Delhi, India, India
Yash Pratap's Contact Details

Yash Pratap personal email

n/a
About Yash Pratap

📍 Empowering with all major aspects of Digital Marketing. Being specialized in digital marketing, I mostly worked with service & product-based companies, a few news portals, technology, and the B2B industry. 📍 Developing and implementing comprehensive digital marketing programs across all digital channels including web, SEO/SEM, database marketing, ABM, email, marketing automation, social media, search and display advertising campaigns, in line with brand plans and business priorities.📍 Analyzing the results and effectiveness of campaigns (ROI and KPIs) to deliver actionable insights and recommendations and generating weekly/fortnightly reports on the digital marketing portfolio📍 Regularly monitoring user analytics on the website and digital channels and using these insights to drive strategies to secure downloads and improve customer engagement📍 I have 8 years of experience, worked for a few esteemed organizations and helped them in generating good ROI & brand awareness, which induces quality of sales enquiry. 🏆 Honors & awards 🏆📌Milestone Award, Oustanding Contribution - Associated with Coforge (Erstwhile NIIT Tech.)📌Customer Choice - Inspire Award - Associated with Coforge (Erstwhile NIIT Technologies)📌Award of Excellence - Associated with Appinventiv👉🏼 I have strong Digital marketing expertise, including search engine marketing (SEM), Search engine optimization (SEO), Social Ads (LinkedIn & Facebook), and programmatic ads along with a proper understanding of the ad tech ecosystem.👉🏼 In-depth understanding of ABM strategies. Proven experience in managing digital ad campaigns across different platforms with GBP of 70K+ in every quarter. And yearly with a GBP of 300K approx.👉🏼 Strong MS Office skills, especially Excel and PowerPoint and ability to integrate various technologies to support marketing efforts. Also having Power BI expertise, and hold a certification.👉🏼 Planning end-to-end Advertisement campaign.👉🏼 Having in-hand experience in taking care of end-to-end websites (CMS) as per marketing requirements. CMS like: WordPress, Silver Stripe, etc. In-depth understanding of technology, and well-versed with coding expertise for technical marketing.👉🏼 Being a part of ABM strategy, taking care of Intent-Based Marketing (IBM) and working on different marketing automation software (Marketo, Pardot, Salesforce), Google Analytics, GA4, Google AdWords, Search Console, SEMrush, etc.👉🏼 Taking care of end-to-end web personalisation setup & configuration for more than 250+ Accounts, across different regions.

Yash Pratap's Current Company Details
Sapiens

Sapiens

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AM - Digital Marketing and Analytics | PMO Ecosystem
Delhi, India
Website:
sapiens.com
Employees:
5255
Yash Pratap Work Experience Details
  • Sapiens
    Am - Digital Marketing And Analytics | Pmo Ecosystem
    Sapiens
    Delhi, India
  • Advantagego
    Assistant Manager - Digital Marketing & Analytics
    Advantagego Apr 2023 - Present
    London, England, Gb
    📍 Helping my current organization to generate quality leads & opportunity via digital marketing:✔ Taking care of end-to-end digital marketing operations ✔ Responsible for making quarterly/monthly performance report, using different tech platform ✔ Handling multiple projects for different industry, for global digital marketing planning & execution✔ Managing day-to-day activity/task for proper execution of digital marketing campaigns✔ Taking regular calls with Inside sales team to supply marketing nurtured leads/enquiries✔ Managing end-to-end marketing automation, via Marketo, Salesforce, Bizible, Hubspot, GA4.✔ Responsible to manage end-to-end Intent based marketing, using different technology ✔ Leading the website SEO performance for US & Europe geo region✔ Helping business to grow social presence on LinkedIn, across US, Europe & Bermuda region✔ Taking care of team end-to-end regular training sessions for better business understanding
  • Advantagego
    Senior Executive - Digital Marketing
    Advantagego Aug 2020 - Jun 2023
    London, England, Gb
    📍 Helped with my key contribution of digital marketing strategy & planning.✔ Taking care of end-to-end Digital Marketing - SEM, Organic (SEO), and Intent marketing.✔ Increased overall monthly website traffic by 320% on month to month basis.✔ Increased overall organic traffic by 250% on year to year basis.✔ Making high-performance search ad campaigns for better business growth across US & UK.✔ Taking care of complete programmatic advertisements for better brand awareness.✔ Taking care of ABM with LinkedIn advertisement solution ➜ Handling 340+ accounts.✔ Making detailed reporting of website performance ➜ using Google Analytics, Search Console, Salesforce, Marketo, Pardot, Hotjar, SEMrush, Power BI, and Microsoft PPT.✔ Planning & executing different content marketing campaigns, along with nurturing email campaigns.✔ Helping with strategy & planning for generating B2B Inbound enquiry, from top commercial Insurers & Reinsurers.
  • Coforge
    Assistant Manager - Digital Marketing & Analytics
    Coforge Apr 2023 - Present
    Noida, Uttar Pradesh, In
    📍 Helping my current organization to generate quality leads & opportunity via digital marketing:✔ Taking care of end-to-end digital marketing operations ✔ Responsible for making quarterly/monthly performance report, using different tech platform ✔ Handling multiple projects for different industry, for global digital marketing planning & execution✔ Managing day-to-day activity/task for proper execution of digital marketing campaigns✔ Taking regular calls with Inside sales team to supply marketing nurtured leads/enquiries✔ Managing end-to-end marketing automation, via Marketo, Salesforce, Bizible, Hubspot, GA4.✔ Responsible to manage end-to-end Intent based marketing, using different technology ✔ Leading the website SEO performance for US & Europe geo region✔ Helping business to grow social presence on LinkedIn, across US, Europe & Bermuda region✔ Taking care of team end-to-end regular training sessions for better business understanding
  • Coforge
    Senior Executive - Digital Marketing
    Coforge Aug 2020 - Mar 2023
    Noida, Uttar Pradesh, In
    📍 Helping the company with a key contribution of my digital marketing strategy & planning.✔ Taking care of end-to-end Digital Marketing - SEM, Organic (SEO), Intent marketing.✔ Increased overall monthly website traffic by 320% on month to month basis.✔ Increased overall organic traffic by 250% on year to year basis.✔ Making high-performance search ad campaigns for better business growth across US & UK.✔ Taking care of complete programmatic advertisements for better brand awareness.✔ Taking care of ABM with LinkedIn advertisement solution ➜ Handling 340+ accounts.✔ Making detailed reporting of website performance ➜ using Google Analytics, Search Console, Salesforce, Marketo, Pardot, Hotjar, SEMrush, Power BI, and Microsoft PPT.✔ Planning & executing different content marketing campaigns, along with nurturing email campaigns.✔ Helping with strategy & planning for generating B2B Inbound enquiry, from top commercial Insurers & Reinsurers.
  • Virtual Employee Pvt. Ltd.
    Digital Marketing Specialist
    Virtual Employee Pvt. Ltd. Nov 2018 - Jul 2020
    Noida (Delhi Ncr), Up, In
  • Appinventiv
    Digital Marketing Strategist
    Appinventiv Mar 2017 - Oct 2018
    Noida, Uttar Pradesh, In
  • Qa Infotech - Your Software Testing Partner
    Marketing Executive
    Qa Infotech - Your Software Testing Partner Dec 2015 - Feb 2017
    Noida, Up, In

Yash Pratap Skills

Java Mysql Javascript Search Engine Optimization Digital Marketing Social Media Marketing Html Sql Search Engine Marketing Programming Business Development Css Social Media Core Java Social Media Optimization Linux Xml Databases C Cascading Style Sheets Web Services Eclipse C++ Management Google Analytics Microsoft Office Team Management E Commerce Marketing Content Management Marketing Strategy Mobile Devices Web 2.0 Analytics Web Development Team Leadership Content Management Systems Html5 Web Design Web Applications Google Webmaster Tools Content Strategy Communication Team Building Entrepreneurship Branding Project Management Keyword Research Online Marketing Strategy

Yash Pratap Education Details

  • Dr. A.P.J. Abdul Kalam Technical University
    Dr. A.P.J. Abdul Kalam Technical University
    Information Technology

Frequently Asked Questions about Yash Pratap

What company does Yash Pratap work for?

Yash Pratap works for Sapiens

What is Yash Pratap's role at the current company?

Yash Pratap's current role is AM - Digital Marketing and Analytics | PMO Ecosystem.

What is Yash Pratap's email address?

Yash Pratap's email address is ya****@****ech.com

What schools did Yash Pratap attend?

Yash Pratap attended Dr. A.p.j. Abdul Kalam Technical University.

What are some of Yash Pratap's interests?

Yash Pratap has interest in Children, Cyber Security, Economic Empowerment, Politics, Data Analytics, Big Data, Environment, Education, Digital Marketing, Science And Technology.

What skills is Yash Pratap known for?

Yash Pratap has skills like Java, Mysql, Javascript, Search Engine Optimization, Digital Marketing, Social Media Marketing, Html, Sql, Search Engine Marketing, Programming, Business Development, Css.

Who are Yash Pratap's colleagues?

Yash Pratap's colleagues are Astha Sharma, Pratik Bisne, Revathi Ummadi, Love Gupta, Atul Kumar, Istqb, Oracle Ocp, Nastia Shvedov, Keren Castel.

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