• Lead and managed the national, regional, online press for women’s and men’s fashion and accessory accounts including SuperTrash, DL1961, NYDJ, Mara Hoffman, Woolrich John Rich & Brothers, Carlo Pazolini, Swarovski Crystallized, Wacoal and Bills Khakis• Generated and obtained national and regional broadcast media coverage for all principal accounts• Planned and executed monthly launch events, in-store shopping events, press previews and press dinners for all principal… Show more • Lead and managed the national, regional, online press for women’s and men’s fashion and accessory accounts including SuperTrash, DL1961, NYDJ, Mara Hoffman, Woolrich John Rich & Brothers, Carlo Pazolini, Swarovski Crystallized, Wacoal and Bills Khakis• Generated and obtained national and regional broadcast media coverage for all principal accounts• Planned and executed monthly launch events, in-store shopping events, press previews and press dinners for all principal accounts• Secured all press coverage during NY Fashion Week for select fashion accounts, including DL1961, Tracy Reese, Rebecca Taylor, BCBG Max Azria, Herve Leger, Catherine Melandrino, Mara Hoffman, Jay Godfrey, Prabal Gurung for Target, Phillip Lim for Target and Peter Pilotto for Target• Developed media strategies, events, plans, proposals, press releases, pitches, advisories, budgets and other client materials for all principal accounts Show less

• Lead and managed the national and regional press for all principal Fashion, Accessory and Beauty accounts: Kardashian Kollection for Sears, Yasmin & Jazmin jewelry, Chinese Laundry, Sanctuary, 25 Park boutique, Ecoya and Dr. Rey Shapewear• Generated and obtained national and regional press coverage for the grand opening of NYC hospitality venues: Mulberry Project and Villa Pacri • Lead and managed the global public relations launch of the Kardashian Kollection for Sears with exclusive… Show more • Lead and managed the national and regional press for all principal Fashion, Accessory and Beauty accounts: Kardashian Kollection for Sears, Yasmin & Jazmin jewelry, Chinese Laundry, Sanctuary, 25 Park boutique, Ecoya and Dr. Rey Shapewear• Generated and obtained national and regional press coverage for the grand opening of NYC hospitality venues: Mulberry Project and Villa Pacri • Lead and managed the global public relations launch of the Kardashian Kollection for Sears with exclusive features in NY Times “Sunday Style,” Teen Vogue, Marie Claire, In Style, Glamour, OK! Magazine and Good Morning America• Lead and managed the bi-coastal launch events for the Kardashian Kollection. Worked directly with venue, production & design teams, casting models, securing food & beverage sponsors, managing budget, overseeing press and guest lists, hiring photographer & videographer, securing pre and post event press coverage and managing staff• Lead and managed the public relations launch of 6126 Apparel and Handbag Collection with exclusive features in InStyle, Glamour, OK! Magazine and New York Post• Coordinated and managed seasonal new product/collection launch events and press previews for all principal accounts • Established partnership with celebrity fashion stylist, Robert Verdi, to create a capsule collection for Yasmin & Jazmin jewelry line; Oversaw execution and launch strategy• Lead and managed the launch of London Jewelers Fantasy Bra for Victoria Secret; Worked directly with VS team on developing press strategy and execution of in-store events • Planned and executed the national satellite media tour for the Kardashian Kollection and Dr. Rey Shapewear• Acquired and negotiated the yearly retainer for London Jewelers and the NYC hospitality group, Paige Management • Lead and managed the re-opening of Fingerprint Communications NYC office. Oversaw showroom renovations, managed monthly budget, hired 3 staff employees and launched intern program Show less

• Lead and managed the national and regional press for Proctor and Gamble’s Prestige Fragrance lines including Escada, Hugo Boss, Lacoste, and Burberry • Lead and managed the U.S. launch of Burberry Cosmetics; responsible for all national and regional press• Lead and managed global press for Heather Thomson’s, Yummie Tummie and RIPT Fusion shapewear collections• Coordinated and managed all product and new collection launch events as well as develop creative editor gifts and… Show more • Lead and managed the national and regional press for Proctor and Gamble’s Prestige Fragrance lines including Escada, Hugo Boss, Lacoste, and Burberry • Lead and managed the U.S. launch of Burberry Cosmetics; responsible for all national and regional press• Lead and managed global press for Heather Thomson’s, Yummie Tummie and RIPT Fusion shapewear collections• Coordinated and managed all product and new collection launch events as well as develop creative editor gifts and pitches to encourage feature stories, feature boxes, and product placements• Planned and executed the launch of Yummie Tummie’s seasonal collections• Planned and executed a 10 day regional media tour for Heather Thomson of Yummie Tummie including traveling to each market with client and securing all regional print and broadcast coverage • Planned and executed the national launch of RIPT Fusion shapewear• Developed media strategies, proposals, press releases, pitches, advisories, and other client materials• Responsible for monthly retainers for P&G Prestige Fragrances/Cosmetics, Yummie Tummie and RIPT Fusion shapewear Show less