Every brand has stories to tell — stories that will not only engage, inform, surprise, delight, and impact their audience, but that will also deliver on measurable business goals. And I am the one who always like to establish all of these goals and stories plus creating the personality of the brands with the best tactics and lowest cost and connect between the brand and the consumer.I've worked in mostly all sectors of business fields ;Mobile devices, Food and Beverages, Medical and Pharma, fashion(women's clothes), mobile applications, express and transportation, tourism.- In June2018, I was the Marketing Manager for a new Mobile brand in Egypt, the brand's product was focusing on starting level devices and providing trendy aspects to lower end user.I've Created the Brand voice tone and All other aspects of the brand; Art direction, Voice tone, Channels of Communications, Events, BTL Activations.Within the launching the brand stood high as one of the top 5 brands on social media in Mobile sectors.and within a week it was the biggest talks from all the Influencers and also more than 1000 device sold in 1st day in Jumia E-commerce.the 1st Quarter ILA mobile(xiaolajiao) was the holding the 3rd rank of the benchmark and market share for the 3G devices and devices under 1200EGP and killing the competition in that area for our side.- In 2016, I was the Marketing Strategist & Public relation Head for itel mobile I helped creating the Egyptian brand voice and Also, the new Art direction with all it's aspectsDigital Approaches, Community Management, and Also the BTL Activations and offline Selling Events (Roadshows)And within my time i helped to make the brand recognize and open new markets in over Egypt from Aswan to Alexandria also Accomplishing increasing sales with 200% through the BTL activations and helping sales and consideration funnels.- In 2017 I was the Marketing Head for PromoStation Marketing Agency, we were specialized in BTL Productions, and Printing vinyls, Events and our warehouse to produce all Marketing Materials.I Helped controlling the warehouse and the brands Costing and creating new ideas for the materials to be implemented in many other brands, specially the giveaways and the Cladding stands.Creating a new design for Nesspreso Booth, which we made in Dubai.- in 2020 Helped more brands to start and conquer the digital platforms and having a good success in both sales and Marketing During Corona (Covid-19) lockdowns. And we're still helping, we live for the innovation.
Guerrillaz Marketing Agency
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Strategic Marketing ManagerGuerrillaz Marketing Agency Mar 2020 - PresentCairo, EgyptResponsible For planning and executing marketing strategies on All Marketing Approaches; 1. Digital channels2. BTL productions3. ATL Approachesto establish the brand consistency and increase sales plus growing loyalty for our client's Business.
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Marketing & Brand StrategistIla Mobile Jan 2018 - Feb 2020Cairo, EgyptAs a Marketing Manager Helped with my team to develop all marketing Aspects for the brand Starting from:1. Digital Marketing2. BTL Advertising3. Atl Advertising4. Media Production5. Art direction for the brand visuals (videos, visuals, media, presence)
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Marketing ManagerGionee Jan 2018 - Feb 2020Cairo, Egypt -
Marketing And Operation ManagerPromo Station Advertising Agency Apr 2017 - Jan 2018Cairo, Egypt -
Marketing Communications Public Relations ManagerItel Mobile (Bd) Mar 2016 - Jan 2018Cairo, Egypt
Yasser Taher Education Details
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Future AcademyBusiness Administration And Management, General
Frequently Asked Questions about Yasser Taher
What company does Yasser Taher work for?
Yasser Taher works for Guerrillaz Marketing Agency
What is Yasser Taher's role at the current company?
Yasser Taher's current role is Digital Marketing - Marketing Strategy - Media Buying - Content Creation - Helping brands to sell more and pay less.
What schools did Yasser Taher attend?
Yasser Taher attended Future Academy.
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Yasser Taher Khalaf
Co-Founder| Commercial Director| Sales&Distribution Director| Marketing Expert| Details Oriented| Building Success Business Stories From ScratchCairo, Egypt -
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