Comprehensive knowledge of digital marketing fundamentals, including in depth study of SEO , PPC, content marketing, and social media strategies.Learnt Omni-channel marketing methods and channels, how campaigns effectiveness can be improved through investing in different channels of marketing at the same time. Advanced data analytics skills to interpret and leverage big data for informed decision-making and strategy development.Exploring the intricacies of Consumer Behavior at UCD… Show more Comprehensive knowledge of digital marketing fundamentals, including in depth study of SEO , PPC, content marketing, and social media strategies.Learnt Omni-channel marketing methods and channels, how campaigns effectiveness can be improved through investing in different channels of marketing at the same time. Advanced data analytics skills to interpret and leverage big data for informed decision-making and strategy development.Exploring the intricacies of Consumer Behavior at UCD Smurfit has empowered me to blend theoretical insights with strategic applications, enhancing my ability to influence marketplace dynamics. Show less

1. Leveraged data analytics to drive business growth.2. Developed digital reports using Google Looker Studio, boosting sales by 5% for a leading car service company in 6 months.3. Optimized inventory forecasting across 60+ service centers, reducing waste and improving cost efficiency.4. Refined customer segmentation and targeting, enhancing conversion rates through custom audience creation.5. Identified cost-saving opportunities, redirecting resources to more profitable… Show more 1. Leveraged data analytics to drive business growth.2. Developed digital reports using Google Looker Studio, boosting sales by 5% for a leading car service company in 6 months.3. Optimized inventory forecasting across 60+ service centers, reducing waste and improving cost efficiency.4. Refined customer segmentation and targeting, enhancing conversion rates through custom audience creation.5. Identified cost-saving opportunities, redirecting resources to more profitable areas.Learnings:Gained expertise in translating complex data into actionable insights.Emphasized the importance of cross-functional collaboration with sales, marketing, and inventory teams.My time at Merca confirmed the power of data analytics and equipped me with essential skills for future roles. Show less

At Y&P Advertising, my role revolved around turbocharging our real estate marketing efforts. I led initiatives that expanded our network to over 70 realtors and agents, and my digital prowess translated into generating 150+ leads, driving sales to the tune of approximately €475,000.What I Achieved:Expanded the realtor and agent network significantly, enhancing our market reach.Implemented innovative digital strategies that led to substantial lead generation and sales… Show more At Y&P Advertising, my role revolved around turbocharging our real estate marketing efforts. I led initiatives that expanded our network to over 70 realtors and agents, and my digital prowess translated into generating 150+ leads, driving sales to the tune of approximately €475,000.What I Achieved:Expanded the realtor and agent network significantly, enhancing our market reach.Implemented innovative digital strategies that led to substantial lead generation and sales success.What I Learned:I became an extraverted person, due to my daily meetings with the realtors, I was able to come out of my comfort zone and grow mentally.The power of digital tools and targeted advertising in supercharging real estate sales.The art of balancing lead generation with quality customer engagement to drive sales.Real estate is a long term game and clients might take months to actually convert, which helped me in building patience.This journey has been incredibly rewarding, offering me a deep dive into the dynamic world of real estate marketing and the chance to make a real impact through innovation and strategy.What Y&P didY&P specializes in the marketing of commercial properties in the region of Okhla Industrial Area. The company is indulged in the value-added real estate sector. Y&P assists builders with one-stop marketing solutions to the builders. All our properties keep in mind the minutest details. We deliver only certified and loanable properties. Show less

I dived into the world of government contracts, learning the ropes of the GeM portal and landing deals worth ₹5 Million. It was a crash course in navigating the complexities of public sector sales, where I not only honed my bidding strategies but also built meaningful connections with giants like Power Finance Corp and Central Vigilance Commission.What I Achieved:Mastered the art of government bidding, securing significant contracts.Forged pivotal relationships with major… Show more I dived into the world of government contracts, learning the ropes of the GeM portal and landing deals worth ₹5 Million. It was a crash course in navigating the complexities of public sector sales, where I not only honed my bidding strategies but also built meaningful connections with giants like Power Finance Corp and Central Vigilance Commission.What I Achieved:Mastered the art of government bidding, securing significant contracts.Forged pivotal relationships with major public sector entities, opening doors for future opportunities.What I Learned:The intricacies of public sector dynamics and the strategic approach needed for successful bids.The importance of building trust and maintaining strong professional relationships in a high-stakes environment.This experience was a cornerstone in my career, teaching me valuable lessons in strategy, negotiation, and the power of relationships.I have worked on GeM (Government e-Marketplace) from where we were awarded Rs. 2 Million in bidding contracts and applied for more than Rs. 5 Million worth of contracts. Show less

Made changes to an existing ad campaign for Anand Prakash and was able to increase ROI by approximately 27% in 5 weeks. Worked out shortcomings and reduced bounce rates by 6%.Executed campaigns planned by the management (Facebook suite Paid, and Google ads Paid)Formulated Remarketing audiences and strategies.SEO-related tasks like Keyword research, proofreading e-commerce content, and providing backlinks to approximately 10 clients through partnerships, made a brand #1 sustainable… Show more Made changes to an existing ad campaign for Anand Prakash and was able to increase ROI by approximately 27% in 5 weeks. Worked out shortcomings and reduced bounce rates by 6%.Executed campaigns planned by the management (Facebook suite Paid, and Google ads Paid)Formulated Remarketing audiences and strategies.SEO-related tasks like Keyword research, proofreading e-commerce content, and providing backlinks to approximately 10 clients through partnerships, made a brand #1 sustainable clothing brand in India.Worked directly with two clients - a single point of contact, attended client meetings, illustrated the work done weekly Completed courses which were given by the firm such as Google Digital Marketing & E-commerce, FB Blueprint etc. Show less