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Ya-Yin Tsao Email & Phone Number

PMO l Project Manager l Team Leader l Credit Card l FinTech l Omnichannel Marketing at Cathay United Bank
Location: Taipei–Keelung Metropolitan Area, Taiwan, Taiwan, Province Of China 4 work roles 3 schools
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Current company
Cathay United Bank
Role
PMO l Project Manager l Team Leader l Credit Card l FinTech l Omnichannel Marketing
Location
Taipei–Keelung Metropolitan Area, Taiwan, Taiwan, Province Of China
Company size
1146 employees

Who is Ya-Yin Tsao? Overview

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Quick answer

Ya-Yin Tsao is listed as PMO l Project Manager l Team Leader l Credit Card l FinTech l Omnichannel Marketing at Cathay United Bank, a company with 1146 employees, based in Taipei–Keelung Metropolitan Area, Taiwan, Taiwan, Province Of China. AeroLeads shows a matched LinkedIn profile for Ya-Yin Tsao.

Ya-Yin Tsao previously worked as Team Leader l Project Manager, CUBE Card at Cathay United Bank and Project Owner, Individual Income Tax & Affluent Consumers at Cathay United Bank. Ya-Yin Tsao holds Master Of Business Administration (M.B.A.), Management Science from National Chiao Tung University.

Company email context

Email format at Cathay United Bank

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Cathay United Bank

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Profile bio

About Ya-Yin Tsao

• 6 years of experience in credit card ecosystem, segment marketing, business development, payment, tech project, and user experience• Demonstrated analytical and influential skills with cross-functional knowledge

Current workplace

Ya-Yin Tsao's current company

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Cathay United Bank
Cathay United Bank
PMO l Project Manager l Team Leader l Credit Card l FinTech l Omnichannel Marketing
panchiao, t'ai-pei, taiwan
Website
cathaybk.com.tw
Employees
1146
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Company profile
View company profile Email format
4 roles

Ya-Yin Tsao work experience

A career timeline built from the work history available for this profile.

Team Leader L Project Manager, Cube Card

Current
Cathay United Bank

Taipei, Taiwan

  • Focused on rewards points scheme and leveraged network effects, while connecting the resources from partnerships and multiple products to provide a flexible and diverse experience for cardholders
  • Acted as a team leader to develop data-driven marketing strategies and segmentation with multifunctional teams, increasing interaction and creating value-added offerings - aligned 10 project managers and developed.
  • … Show more
  • Continued to plan new scenario-based features to optimize user experience, promote brand awareness, drive business growth, derive insights, and conduct trial campaigns Show less
Apr 2021 - Present

Project Owner, Individual Income Tax & Affluent Consumers

Cathay United Bank

Taipei, Taiwan

  • Led business development in tax to drive the growth of performance and revenue, created wealth management businesses from key target customers, and developed user service experiences - derived the best cost-benefit.
  • Initiated the digital transformation project for installment plans and credit limits - collaborated with technical teams to establish the platform to connect the 8 channels of banking -… Show more
  • Initiated the digital transformation project for installment plans and credit limits - collaborated with technical teams to establish the platform to connect the 8 channels of banking - decreased 360 man-days a year.
  • Coordinated with 12 internal cross-functional teams and external organizations to build a holistic user journey from credit limit, installment, tax payment, and money management - 54% response rate (4.5 times higher.
Jan 2019 - Jul 2021

Project Manager, Business Development Of Leading Merchants

Cathay United Bank

Taipei, Taiwan

  • Built cross-industry partnerships over 6 key merchants in the retail chain, pharmacy, e-commerce, energy vehicle, and insurance; developed marketing programs and fortified customer loyalty - partnered with top.
  • Built cross-industry partnerships over 6 key merchants in the retail chain, pharmacy, e-commerce, energy vehicle, and insurance; developed marketing programs and fortified customer loyalty - partnered with top.
Dec 2017 - Mar 2021

Management Associate

Cathay United Bank

Taipei, Taiwan

  • Demonstrated strong resilience and excellent communication skills with the ability to constructively push boundaries while rotating in 4 Depts., including Project Management Office, Payment Service, etc.
  • Offered Payment Hub to key merchants to implement their own mobile wallet, including digital payment, online payment, rewards program functions, etc. - participated in the project of the My FamiPay App and 85°C App.
  • Offered Payment Hub to key merchants to implement their own mobile wallet, including digital payment, online payment, rewards program functions, etc. - participated in the project of the My FamiPay App and 85°C App.
Jul 2016 - Nov 2017
Team & coworkers

Colleagues at Cathay United Bank

Other employees you can reach at cathaybk.com.tw. View company contacts for 1146 employees →

SH Sandy Huang Sandy Huang Colleague at Cathay United Bank Taipei, Taipei City, Taiwan, Taiwan, Province Of China View → HC Hedi Chen Hedi Chen Colleague at Cathay United Bank Taipei, Taipei City, Taiwan, Taiwan, Province Of China View → AH Andrew H. Andrew H. Colleague at Cathay United Bank Taiwan, Taiwan, Province Of China View → NL Nick L. Nick L. Colleague at Cathay United Bank Taiwan, Taiwan, Province Of China View → EC Emma Chen Emma Chen Colleague at Cathay United Bank Taipei, Taipei City, Taiwan, Taiwan, Province Of China View → YY Yong-Chi Yang Yong-Chi Yang Colleague at Cathay United Bank Taipei, Taipei City, Taiwan, Taiwan, Province Of China View → KL Khann Lyza Khann Lyza Colleague at Cathay United Bank Cambodia, Cambodia View → YL Yuan-Hung Lee Yuan-Hung Lee Colleague at Cathay United Bank Taipei City, Taiwan, Taiwan, Province Of China View → JC Jeremy Chang Jeremy Chang Colleague at Cathay United Bank Taiwan, Taiwan, Province Of China View → KV Kan Vita Kan Vita Colleague at Cathay United Bank Preah Sihanouk, Cambodia, Cambodia View →
3 education records

Ya-Yin Tsao education

Master Of Business Administration (M.B.A.), Management Science

National Chiao Tung University

GPA：4.17/4.3 Studied in Business management and digital strategy

Bachelor Of Arts (B.A.), Finance And International Business

輔仁大學

GPA：3.9/4.2

FAQ

Frequently asked questions about Ya-Yin Tsao

Quick answers generated from the profile data available on this page.

What company does Ya-Yin Tsao work for?

Ya-Yin Tsao works for Cathay United Bank.

What is Ya-Yin Tsao's role at Cathay United Bank?

Ya-Yin Tsao is listed as PMO l Project Manager l Team Leader l Credit Card l FinTech l Omnichannel Marketing at Cathay United Bank.

Where is Ya-Yin Tsao based?

Ya-Yin Tsao is based in Taipei–Keelung Metropolitan Area, Taiwan, Taiwan, Province Of China while working with Cathay United Bank.

What companies has Ya-Yin Tsao worked for?

Ya-Yin Tsao has worked for Cathay United Bank.

Who are Ya-Yin Tsao's colleagues at Cathay United Bank?

Ya-Yin Tsao's colleagues at Cathay United Bank include Sandy Huang, Hedi Chen, Andrew H., Nick L., and Emma Chen.

How can I contact Ya-Yin Tsao?

You can use AeroLeads to view verified contact signals for Ya-Yin Tsao at Cathay United Bank, including work email, phone, and LinkedIn data when available.

What schools did Ya-Yin Tsao attend?

Ya-Yin Tsao holds Master Of Business Administration (M.B.A.), Management Science from National Chiao Tung University.

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