Yu-Cheng Yang

Yu-Cheng Yang Email and Phone Number

Senior Industrial Designer at Apex Tool Group, LLC @ Apex Tool Group, LLC
sparks glencoe, maryland, united states
Yu-Cheng Yang's Location
Huntersville, North Carolina, United States, United States
Yu-Cheng Yang's Contact Details

Yu-Cheng Yang personal email

n/a
About Yu-Cheng Yang

Yu-Cheng Yang is a Product Leader and a Multidisciplinary Designer with over 10 years of experience. He is currently the Senior Industrial Designer at Apex Tool Group. Yu-Cheng's skill set covers a wide range of product design disciplines - from early concept development to the full execution of product launches. He specializes in product management, concept development, design/product visualization, and packaging design.

Yu-Cheng Yang's Current Company Details
Apex Tool Group, LLC

Apex Tool Group, Llc

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Senior Industrial Designer at Apex Tool Group, LLC
sparks glencoe, maryland, united states
Website:
apextoolgroup.com
Employees:
1869
Yu-Cheng Yang Work Experience Details
  • Apex Tool Group, Llc
    Senior Industrial Designer
    Apex Tool Group, Llc Mar 2022 - Present
    Huntersville, North Carolina, United States
    Design and develop professional hand and power tools for well-known brands such as Crescent®, Gearwrench®, Weller®, Cleco®, and SATA®. Utilize Design Thinking and work directly with Product Managers and Engineers to converse consumer insights into innovative design solutions, validate prototypes, and define criteria/specifications.
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  • Self-Employed
    Freelance Designer
    Self-Employed Nov 2014 - Present
    • Led the design development by creating production-ready 3D models using SolidWorks.• Visualized client’s product ideas by creating realistic product rendering using KeyShot and Photoshop.• Developed and finalized packaging design concepts for a major corporation’s product to be sold in Walmart.
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  • Keysmart
    Senior Industrial Designer / Product Manager
    Keysmart Jan 2020 - Mar 2022
    Chicago, Illinois, United States
    Oversee and lead the entire product development process from concept to production. Report directly to the CEO and execute the long-term product vision and business strategy for all KeySmart products. Manage a six-person team of designers, sourcing agents, and researchers. • Accelerated the product launch efficiency by 40% - From averaging 13 to 32 products a year. Expanded KeySmart’s product lineup into 12 new different product categories.• Initiated a new product strategy in 2020 which tripled department sales from $4 million to $12 million.• Aligned the leadership team on the future product roadmap, emphasizing end-to-end product success across the company.• Led product development from ideation to launch of the KeySmart products by conducting customer surveys, user prototype testing, and peer testimonials. • Amplified overseas vendor relationship by resolving problems earlier in the process in fluent Mandarin Chinese.
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  • Keysmart
    Industrial Designer
    Keysmart May 2015 - Dec 2019
    Greater Chicago Area
    Led the product design team with user research, product development, prototyping, packaging, branding, and tech packs for mass production. Focused on developing products and packaging aligning the user needs with KeySmart’s business goals. • Developed and launched over 100 products and 8 sub-brands - All of which have helped grow the company from a Kickstarter start-up to a multi-million dollar company in 5 years.• Multiple personal design projects that led to massive profit success for the company (ex. MagConnect).• Defined product branding and visual design strategy to unify all KeySmart’s 8 sub-brands design languages.• Designed and expanded KeySmart key organizer product lineup from one to six for different customer bases.
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  • Sears Holdings Corporation - Craftsman
    Industrial Design Intern
    Sears Holdings Corporation - Craftsman May 2014 - Aug 2014
    Hoffman Estates, Il
    • Developed design strategies for innovative product platforms with an emphasis on Craftsman value, market opportunity, and the end user/consumer’s need.• Assisted product managers to create brand consistency across all Craftsman Lawn and Garden product lineups.
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  • Insight Product Development
    Industrial Design Intern
    Insight Product Development Sep 2013 - Jan 2014
    Chicago, Illinois, United States
    • Assisted a team of industrial designers on a variety of product development for different clients.
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  • Bestway Inflatables & Material Corp.
    Product Design Intern
    Bestway Inflatables & Material Corp. Jul 2013 - Aug 2013
    Shanghai, China
    • Product design internship with emphasis on designing products with inflatable materials. • Responsible with hands-on testing and prototyping with inflatable materials. • Co-led a group of interns in consumer testing sessions to develop new innovate inflatable products.
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Yu-Cheng Yang Skills

Industrial Design Sketching Photoshop Illustrator Solidworks Design Thinking Adobe Creative Suite Concept Development Rendering Inventor Rapid Prototyping Design Research Indesign 3d Rendering Rhino Adobe Photoshop 3d Modeling Adobe Illustrator Leadership Design Team Management Hospitality Collaborative Modeling Brand Management Product Management Packaging Design Graphics Product Design Brand Development Logo Design Graphic Design Page Layout Photography User Experience Product Development User Centered Design Packaging Project Management Design For Manufacturing Corporate Identity Start Ups Adobe Indesign Visual Communication Collateral Design Keyshot Model Making Creative Direction Vegas Pro

Yu-Cheng Yang Education Details

Frequently Asked Questions about Yu-Cheng Yang

What company does Yu-Cheng Yang work for?

Yu-Cheng Yang works for Apex Tool Group, Llc

What is Yu-Cheng Yang's role at the current company?

Yu-Cheng Yang's current role is Senior Industrial Designer at Apex Tool Group, LLC.

What is Yu-Cheng Yang's email address?

Yu-Cheng Yang's email address is yy****@****uic.edu

What schools did Yu-Cheng Yang attend?

Yu-Cheng Yang attended University Of Illinois At Chicago, Hinsdale Central High School.

What are some of Yu-Cheng Yang's interests?

Yu-Cheng Yang has interest in Volleyball, Design Research, Social Services, User Centered Research/analysis, Human Centered Design Process, Basketball, Travel, Movies, Video Games.

What skills is Yu-Cheng Yang known for?

Yu-Cheng Yang has skills like Industrial Design, Sketching, Photoshop, Illustrator, Solidworks, Design Thinking, Adobe Creative Suite, Concept Development, Rendering, Inventor, Rapid Prototyping, Design Research.

Who are Yu-Cheng Yang's colleagues?

Yu-Cheng Yang's colleagues are Steve Hall, Aulani Collier, Majar Zein, Miralda Dávila, Michael Busser, Scott Brown, Savio Dcosta.

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