Yeap Lee Mui Email & Phone Number

Kuala Lumpur, My

Genting Highlands, Pahang, Malaysia

1. MEDIA RELATIONS•Develop a PR Strategy that increases awareness and understanding of the resort, both in the Malaysia market and targeted markets in Asia.•Create and publish compelling content tied to resort publicity goals and current events for media and consumer audiences.•Plan media coverage, align calendars and manage issues that may arise.•Build relationships with social, online, print and broadcast media, as well as influencers and manage projects that will bring media to the resort.•Working with leading media outlets in driving news media coverage for large multi-national brand or via agency role. •Interact with a variety of internal and external partners to represent the resort with media influencers, including editors, publishers, news directors and other top journalists, as well as internal executives from a wide cross section of Theme Parks and Entertainment.2. SPECIAL LIAISON•To promote the resort by conducting trips for members of the media, influencers, members of royalty,fund managers, shareholders, corporate companies, government delegations, dignitaries, embassies and others.•To promote the resort positively by giving presentations and tours to these group of customers.•Conduct a full FAM Trip by giving briefng of demonstrated history and new developments of the resort in Mandarin and English.•Make sure the arrangement of the FAM Trip goes well and managed to answer the questions rise from the guest.•Simultaneous translation for corporate presentation, from English to Mandarin and vice versa.

Petaling Jaya, Selangor.

Head of News desk, leading group of 10 reporters and photographers.