Founding YL Virtual Assistance & YL Remote was driven by my passion to create sustainable jobs in South Africa, where unemployment is a pressing challenge. YL Remote represents more than just a business to me—it embodies my vision to empower individuals through meaningful employment and create pathways for growth, especially in a country with limited opportunities.I never anticipated that Herschel and Eli would approach me to discuss expanding the business. Initially, I declined, but after many discussions, it became clear that collaboration was the next step. This led to the merger of YL Remote with Heya Worldwide.As the Country Head of South Africa and Managing Partner at Heya, I co-founded an innovative outsourcing company operating globally, with offices in Panama City, Panama, and South Africa. Heya specializes in providing high-quality outsourcing solutions that optimize talent management, resource allocation, and operational efficiency for our international clients.As Country Head for South Africa, I lead market expansion and operations, ensuring clients capitalize on the region's strategic advantages, including a skilled workforce and business-friendly environment. I also oversee the integration of Heya’s services to meet global client needs.Key responsibilities:-Leading Heya’s market expansion and operations in South Africa.-Driving business development and client acquisition by leveraging South Africa's unique strengths.-Managing relationships with key stakeholders, ensuring regulatory compliance, and fostering partnerships.-Collaborating with teams in Panama and South Africa to ensure seamless service alignment.-Streamlining operational processes to enhance efficiency, scalability, and client satisfaction.At Heya, my focus is on delivering exceptional service while unlocking South Africa's potential as a premier hub for outsourcing and talent solutions.

Feedvisor is an artificial intelligence platform used by eCommerce sellers to optimize their business. We leverage data, technology, and expertise to provide actionable insights that grow revenue and increase profit margins.

- Responsible for market research and Budgeting- Executed & lead the operational process of marketing campaigns - Senior SDR responsibilities included; lead -generation, CRM updates, cold calling, phone salesand external sales meetings- Representing the company at conferences and shows- Managing monthly pipeline and consecutively hitting/exceeding Targets

- Team manager- Responsible for budget implementation & control - Developed & trained programs - Created and managed events up-to 2500 participants - Responsible for logistics- Marketing and awareness campaigns - Reported to offsite Council

- Team leader - Responsible for creating engaging activities- Responsible for creating informative workshopsand overnight seminars

- Responsible for cold calling, cold lead generation - Monthly sales targets achieved- RMA supervisor, dealing with queries and major complaints - Junior Account Manager with general duties & Up selling Targets- Trained new cold calling employees