Yeji Kim Email and Phone Number

Led successful redesign of merchant transactions and multiple other features, prioritizing scalability and user-friendliness. Built and maintained components for the design system, ensuring consistency and efficiency across projects. Acted as a Figma advocate, providing guidance and training to designers and engineers. Contributed to the development of a robust design process by creating frameworks and establishing best practices. Recognized expertise in UX/UI design, design system management, and process optimization. Dedicated to driving innovation and delivering exceptional user experiences.

Led the design of a core feature enabling insurance agents to efficiently send policy information to underwriters, following extensive user research, interviews, and usability testing. Collaborated closely with stakeholders to gather insights and iterate on the design post-launch, ensuring continuous improvement and alignment with user needs. Played a key role in shaping the end-to-end design process. Worked closely with product, engineering, and cross-functional teams to strategically deliver the best customer experience.

Designed and streamlined promotional campaign content for social media posts and Better Therapeutics' extension site, Get Better. Leveraged creative expertise to develop visually compelling assets and engaging visuals that effectively communicated key messaging. Collaborated closely with marketing and content teams to ensure brand consistency and align designs with campaign objectives.

Led the product and design efforts for the desktop and mobile web experience. Collaborated closely with the product owner and engineer, facilitating regular design reviews and workshops to ensure seamless collaboration and alignment. Successfully produced and launched a range of new features, including onboarding, events, jobs and opportunities, explore, and user profiles. Employed a user-centered approach, prioritizing intuitive and visually appealing designs to enhance the overall user experience.

Designed captivating lookbooks and campaigns for social media, resulting in a remarkable 651% increase in social media engagement and follower count. Leveraged strategic visual storytelling and branding techniques to create impactful promotional videos for Fall/Winter 2017 and Spring/Summer 2018 collections. Successfully communicated brand messaging and enhanced brand awareness through compelling visual content.

During the 1-month fellowship program, played a pivotal role in driving the success of the program through the following key contributions:- Directed branding workshops, produced comprehensive design guidelines, and led the visual design efforts for our pilot product, the Creativity Kernel.- Enhanced team efficiency and mentorship system by designing a productivity board that included milestones and individual needs for 12 fellows and four mentors.- Fostered team collaboration and transparency by facilitating daily stand-up meetings and weekly retrospectives, ensuring effective communication and alignment.- Organized and designed impactful keynote presentations for clients and guest reviewers, showcasing the program's achievements and outcomes.

Led the design process to define the visual identity of the product, including branding and website design, prior to its launch. Employed a strategic approach to create a cohesive and compelling visual identity that effectively communicated the product's essence and value proposition. Collaborated closely with cross-functional teams to ensure alignment and successfully delivered a visually captivating brand and website that set the stage for a successful product launch.

Initiated and successfully led a collaborative internship project with a software engineering intern to redesign the company-wide digital bulletin board, the Carbometer. Implemented agile design processes and worked closely with designers and product owners to generate innovative solutions. Effectively collaborated with cross-functional teams to deliver design solutions that met the company's needs and significantly enhanced the functionality and user experience of various client products.

Recognized by the Director of Web and Mobile Services at California College of the Arts (CCA) and nominated for Workday's annual workshop at CCA. Collaborated closely with Workday's designers and project managers to ideate and prototype the expansion of Workday's Portfolio feature. Demonstrated strong teamwork and contributed to the development of innovative solutions that aligned with Workday's objectives.