Develop and execute digital marketing campaigns across multiple channels for e-commerce and service industry clients. Create and implement marketing strategies to increase traffic, conversions and overall ROI.Work both independently and within a team to consult clients on online marketing strategies, search engine optimization, paid marketing, social media, content management and brand awareness.Manage all aspects of organic and paid campaigns, including strategic planning, analysis and action development to drive traffic and conversion, increase revenue and create overall online growth for multiple marketing clients. Clients included: Robin's Jean, Mother Denim, RE/DONE, Sofamania, Advance Inheritance, Law Offices of Zolonz & Associates, NSF Clothing, ONZIE, M4D3 Custom Shoes, among others.

Responsible for all aspects of campaign planning, strategy and post analysis to drive traffic and conversion, increase revenue and create overall online growth for multiple marketing clients.Developed successful marketing strategies in various areas of search engine optimization, paid search campaigns, retargeting, email marketing, social media marketing and content distribution.Led, managed and trained a team of developers, writers and SEO personnel. Control project variables, such as schedules, resources, requirements, deliverables and budget.Devised and analyzed Google Analytics, lead conversion, budget tracking and sale forecasting reports.Researched and implemented various industry related best practices through continuing outreach, networking and conferences.

Developed and implemented SEO and SEM strategies and techniques. Used various marketing tools, such as Google Analytics, Google Adwords, Google Webmaster Tools, and SEO Elite.Initiated micro-sites approach and increased overall ROI by 40%.Conducted competitor research to enhance digital campaigns, refining marketing initiatives to align with target audiences. Prepared monthly ranking, analytics and progress reports.Managed local SEO (Google places, Yahoo local, etc).

Managed a real estate portfolio of 23 entities with over 1500 residential and commercial units.Prepared monthly and quarterly financial reports, along with variance and revenue analysis.Performed and maintained accuracy of month-end activities, such as journal entries, bank reconciliations, management fees, and expense allocations.Assisted Controller with yearly budget projections, audits, and CAM reconciliations.Managed payroll; prepared and filed payroll tax returns.

 Worked directly with the company Controller to assist with A/P, A/R and month-end activities. Produced monthly and quarterly financial statements.  Managed payroll for over 100 employees; prepared and filed payroll tax returns.  Maintained accuracy of general ledgers, bank reconciliations and Journal Entries.