Yen Bach

Yen Bach Email and Phone Number

Digital Culture Brand Digital Manager @ Coopaname
paris, île-de-france, france
Yen Bach's Location
Paris, Île-de-France, France, France
Yen Bach's Contact Details

Yen Bach personal email

About Yen Bach

Yen Bach is a Digital Culture Brand Digital Manager at Coopaname. They possess expertise in mobile devices, product marketing, strategy, business development, mobile applications and 38 more skills. Colleagues describe them as "Yen is both a technical expert and a marketing professional. To my viewpoint, her strength is to always focus on customers needs and usage, then on how to turn a technical asset into a great service to fulfill these needs." and "Yen has been very thorough in analyzing market expectations and competition. Based on her understanding of the market she has efficiently driven the R&D team. While we worked at Webraska, Yen demonstrated her ability to combine market and technology understanding. A first class product manager."

Yen Bach's Current Company Details
Coopaname

Coopaname

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Digital Culture Brand Digital Manager
paris, île-de-france, france
Website:
coopaname.coop
Employees:
104
Yen Bach Work Experience Details
  • Digitalisation75
    Chief General Manager
    Digitalisation75 Feb 2020 - Present
    Paris, Île-De-France, France
    https://referencement-wordpress-prestashop.frCreation of a new business proposal in the SEO-AEO ou ANSWER ENGINE OPTIMISATION, vocal search. This vocal assistant is based on VOCAL search & SEO contents optimization and of course, OK GOOGLE. Thanks to our processings, one can find web documents, web landing pages immediately, using voice order only. Therefore, we can forget about having to go through CMS long exploration steps.You do not believe in vocal search ? Use your smartphone to disseminate your business contact instead of traditional business cards. How ? Open your Google explorer, check the microphone sign and just say : "name of your business site + contact" your contact page should appear (you must have a contact page on your business site).
  • Annam Sas Digital Culture
    Digital Consultant And Google Search Seo Operations
    Annam Sas Digital Culture Jan 2020 - Present
    France, Belgium, Switzerland
    Part Time
  • Annam Sas Digital Culture
    Digital Consultant And Google Search Seo Operations
    Annam Sas Digital Culture Jan 2020 - Present
    France, Belgium, Switzerland
  • Coopaname
    Digital Culture Brand Digital Manager
    Coopaname Nov 2016 - Present
    Paris Area, France
    Join Coopaname to create SEO agency
  • Coopaname
    Digital Marketing Consultant - Google Seo Expert - Web Agency (Wordpress & Prestashop)
    Coopaname 2017 - Feb 2020
    Paris Area, France
    Digital Marketing Consultant. Social Networking. LinkedIn sales & prospects. Google SEO and Social Network management. Web posts. Wordpress & Woo Commerce and Prestashop expert. Digital training (formation agrément).https//one-stand.fr
  • Owner Digital Culture Chez Coopaname Http://Coopaname.Coop
    Digital Mobile Marketing Strategy, Expert In Museum & Travel, Auction And Publishing Domains
    Owner Digital Culture Chez Coopaname Http://Coopaname.Coop Mar 2015 - Present
    Paris Area, France
    Digital Project Coaching , Ecole Normale Supérieure ENS DE LYONhttps://www.ladepeche.fr/article/2016/05/31/2355567-le-musee-toulouse-lautrec-joue-la-carte-du-guide-smartphone.htmlContents marketing, Technical Requirements and Assessments. Digital Translation.Provide digital strategic consultancy services for Museum, Auction and Travel & Art Publishers.Provide business strategies and analysis for Art & Leisure sectors.Design innovative mobile responsive design museum sites, particularly for the guiding of visitors.Handle Google SEO optimization, mainly in the domain of art books and exhibitions but also for any type of mobile commerce.Handle Social Media Campaign to maximise awareness, audience and traffic. Create innovated forms and new concept of mobile marketing.Main partner and customer: SCCT, filiale audioguide KIPMI, http://kipmi.fr des éditions Gallimard.
  • 1Ere Position
    Traffic Manager & Web Analytics & Seo Audit
    1Ere Position Sep 2014 - Feb 2015
    Lyon Area, France
    Goals and ROI strategy definition. Coordinating IT operations on Google (data structure, data collection, selection of KPIs)Data tracking; SEO audit, Web ecommerce analyticsTrafic Acquisition & Audience Analysis (Google Analytics, Google Webmaster Tool)
  • Andu A Vietnamese Company & Scct, Subsidiary Of Gallimard Publishing, France
    Offshore Director - Chief Digital Publishing Solutions (Éditorial Numérique) - Seo Optimisations
    Andu A Vietnamese Company & Scct, Subsidiary Of Gallimard Publishing, France Feb 2012 - Aug 2014
    Paris Area, France And Hochiminh City, Vietnam
    All tourism and culture contents tasks. Develop and execute marketing plans for travel contents (Museum, Tourism, Transports agencies), include geolocalization search optimization. Define SEO multilingual and multisites plan. Lead the off shore production of Video, Audioguide Program, Mobile Apps. Drive the delivery of joint papers and guest posts. . Hire and Supervise a team of writers. Develop original themes for museum visit contents (posts, infographics, game). Provide reporting and KPIs. Optimize search according to Google Knowledge Graph handling of locations and people.
  • Cap Digital
    Senior Project Manager Innovation (Semantic Searches & Digital Publishing)
    Cap Digital Jan 2011 - Dec 2011
    Paris Area, France
    Issue functional specifications for Mobile & Tablets Readers.Study Semantic search and RDF, SEO/SEM/SEA, for travel contentsPackage sales offer for Print & Web & Mobile publishing, specially in the travelTechnology: Print & Ebook Epub Fixed Layout. HTML5Conversion tool from PDF to EPUB.Aquafadas layer over Adobe Digital Publishing Platform. Multimedia PDF.
  • Jouve
    Product Marketing Manager
    Jouve Sep 2010 - Dec 2010
    Paris Area, France
    Design Ebook and Digital Publishing tools. Create marketing offers.
  • Webnet
    Digital Marketing Mobile-Tablet-Web Consultant & Project Manager Pmo
    Webnet Feb 2009 - Dec 2009
    Paris Area, France
    Webmining. CRM analysis. Log Analysis. Trafic AnalysisWeb-Mobile Applications Project ManagerTechnologie: XITI. Google Analytics. SEMrush. MagicSEO
  • Mappy
    Strategic Marketing Mobile Gps And Location Based Services (Geolocalization)
    Mappy Mar 2006 - Feb 2009
    Paris Area, France
    Market and Technologies risks assessment. Validate GPS-LBS product roadmap.Assessment of business model based on the vision of audience monetizing.Leverage the products portfolio with Location-Based services and Geolocalized searches services (SEO/SEM/Adwords).Define and setup sales tools for GPS and LBS adwords, yellow pages display offers targetting agencies and SOHO advertisers. MVNO Key account management (Orange/Gemalto/Annonces Jaunes).Expertise in the domains of : Mobile Marketing, Mobile Applications, Geolocalization, Navigation GPS, SIM cards and systems managements: OTA, M-payment, QR code, Customer Profiling
  • Ishiki
    Website Development & Marketing Services, Expertise In Webcommerce
    Ishiki Apr 2002 - Dec 2005
    Paris
    Define the vision, contents, advertisement plan (adwords, adsense, geolocalization)Create web sites and Handle marketing services for the SOHO merchantsWrite the Web education program for SOHO managersTechnologies: PHP, SQL, HTML, CSS
  • Webraska
    Product Marketing Manager Location-Based Services
    Webraska 2001 - 2002
    Paris Area, France
    Creation of sale offers for automotive and telecom network operators.Define pricing tables and in charge of validating sales and technical proposals.Handle customer relationshipProcessings of RFQ / RFP (requests for quotation, requests for proposals)
  • Schlumberger Information Solutions
    Product Manager & Field Coordination
    Schlumberger Information Solutions Sep 1992 - 2000
    Hong Kong
    Sim cards and Systems : OTA, Mobility Contents, Location-Based Services and Geo Spatial Systems managers.General coordinator for the launch of Hong-Kong technical centre and the sales office in SingaporeLead the program from A to Z, from setting up the planning to the launch onto market.Ensure sales force training. Report to steering committee and clients.Technologies and Product assessment. Product plan, Rollout delivery. Risks assessment.Market and Forecast assessment in the mobile, internet, SIM cards areas.Field experiences with European and Asian mobile network, mobile marketing players.

Yen Bach Skills

Mobile Devices Product Marketing Strategy Business Development Mobile Applications Management Competitive Analysis Product Management Digital Marketing Mobile Marketing Marketing Strategy Telecommunications E Commerce Mobile Internet Seo Audits Google Analytics Marketing Internet Video Production E Commerce Seo Field Marketing Project Management Video Analytics Strategic Partnerships Web Video Ota Start Ups Crm Business Strategy Saas B2b Mobile Business Intelligence Team Management Analytics Social Media Location Based Services Web Analytics Seo Consulting Google Adwords New Business Development Advertising Web Development

Frequently Asked Questions about Yen Bach

What company does Yen Bach work for?

Yen Bach works for Coopaname

What is Yen Bach's role at the current company?

Yen Bach's current role is Digital Culture Brand Digital Manager.

What is Yen Bach's email address?

Yen Bach's email address is yb****@****ail.com

What are some of Yen Bach's interests?

Yen Bach has interest in Human Rights, Science And Technology, Education, Arts And Culture.

What skills is Yen Bach known for?

Yen Bach has skills like Mobile Devices, Product Marketing, Strategy, Business Development, Mobile Applications, Management, Competitive Analysis, Product Management, Digital Marketing, Mobile Marketing, Marketing Strategy, Telecommunications.

Who are Yen Bach's colleagues?

Yen Bach's colleagues are Cathy Lefloch, Marie-Hélène Taisne, Cécile Soler, Vincent Jarry, Sandrine Ami, Nathalie Gachet, Suzon Broussart.

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