A forward-thinking person who loves exchanging new insight with diverse people, and a Pilates practitioner for fun and refreshing.I've worked as a marketer and product manager for marketing growth by doing strategy, full-funnel acquisition/expansion campaigns, data-analysis and customer survey for insight.
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DirectorSamaritan'S PurseSeoul, South Korea -
(Sponsorship)Product Development ManagerWorld Vision International Jan 2023 - PresentSeoul, South Korea1. Define a product's vision, strategy and roadmap end-to-end by a consistent/effective communication with various stakeholders, and leading workshops2. Support other country offices to launch a new campaign with a go-to-market strategy, focusing on a new hypothesis-driven process: 1. Success in Japan: 123 % YOY growth in new acquisition at digital, 2. Success in Singapore: 134% YOU growth in new acquisition at digital3. Leading a global learning calls where PMs and campaign managers… Show more 1. Define a product's vision, strategy and roadmap end-to-end by a consistent/effective communication with various stakeholders, and leading workshops2. Support other country offices to launch a new campaign with a go-to-market strategy, focusing on a new hypothesis-driven process: 1. Success in Japan: 123 % YOY growth in new acquisition at digital, 2. Success in Singapore: 134% YOU growth in new acquisition at digital3. Leading a global learning calls where PMs and campaign managers from each country office join to share lesson and insight learned for a product and marketing4. Product Improvement and extension to existing products: Deriving insight from Data-and research-based study for product improvement Show less -
Senior Marketing OfficerWorld Vision Jul 2015 - Dec 2022대한민국 서울1. Setting up a product marketing plan by analyzing data: Channels, Campaigns, customers, and potential customers2. Planning and executing campaigns such as GLOBAL 6K and World is One throughout the whole journey from Reach, Interact, Convert and Engagement. Bringing the offline Global 6K event into online to grow around 8 times of participants from 1,000 to 8,000 just one year.3. Working with World Vision Global Center to introduce international marketing campaigns to Korean market:… Show more 1. Setting up a product marketing plan by analyzing data: Channels, Campaigns, customers, and potential customers2. Planning and executing campaigns such as GLOBAL 6K and World is One throughout the whole journey from Reach, Interact, Convert and Engagement. Bringing the offline Global 6K event into online to grow around 8 times of participants from 1,000 to 8,000 just one year.3. Working with World Vision Global Center to introduce international marketing campaigns to Korean market: Concept development, Copy-righting/Localization for Korean market by working with external agencies like BBH.4. In charge of World Vision’s experience for Child Sponsorship sponsors: Providing them with various services and field their requests to satisfaction. Show less -
OfficerHyosung Corporation Jan 2011 - Jul 2011Mapo-Gu, Seoul, KoreaIn charge of imports from Germany and India
Yeonjin Lee Skills
Yeonjin Lee Education Details
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Economics -
International Relations And Affairs
Frequently Asked Questions about Yeonjin Lee
What company does Yeonjin Lee work for?
Yeonjin Lee works for Samaritan's Purse
What is Yeonjin Lee's role at the current company?
Yeonjin Lee's current role is Director.
What schools did Yeonjin Lee attend?
Yeonjin Lee attended Korea University, Chung-Ang University.
What skills is Yeonjin Lee known for?
Yeonjin Lee has skills like 프로젝트 관리, Project Management, Marketing, 마케팅, Translation, 전략기획, 마케팅전략, 비영리단체, Interpreting, Ms 엑셀, 고객서비스, Nonprofit Organizations.
Who are Yeonjin Lee's colleagues?
Yeonjin Lee's colleagues are Chris Shelton, Amon Guni, Syblena Findley, Esaie Jean Louis, Grace Hermanson, Patrice Combe, Zekarias Abebe.
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Yeonjin Lee
Societe Generale Corporate And Investment Banking - Sgcib 차장Seoul Incheon Metropolitan Area -
1ucsd.edu
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