Yeshima Singh Email & Phone Number

Toronto, ON, CA

Cambridge, Ontario, Canada

• Conceptualize targeted digital marketing strategies, including social media, video transcripts & design, email marketing using Marketo, Pardot, etc., and content marketing along with A/B testing to expand online reach.
• Partner with sales, product, and executive teams to ensure campaign and/or events initiatives are cohesive, strategic, and aligned with overall business goals.
• Strategize, plan, and execute a mix of in-person and virtual field events, tradeshows, and product launches to drive qualified leads and generate/nurture opportunities.
• Research and evaluate industry events and conferences to participate in and scale the existing corporate events program while managing vendors, budget, and ROI reporting.

Cambridge, Ontario, Canada

Leading EPAM x Adobe North America Marketing: Responsible for overseeing and executing the regional marketing strategy.Strategy & Planning:Developing and managing the regional marketing plan, including first-party engagements, third-party sponsorships, in-person and virtual events, digital strategy, organic and paid social media, and association.

Mississauga, Ontario, Canada

Strategizing integrated marketing for top Cloud vendors, driving metrics-based GTM campaigns, partner programs, demand-gen, and optimizing budget with AI metrics-driven BI:- Implemented a comprehensive 360-degree marketing plan, leveraging a diverse blend of digital, social, content, traditional marketing channels, and PR strategies to optimize target.

Mississauga, Ontario, Canada

Leading IaaS vendor marketing strategies, executing events, metrics-driven partner programs, strategic accounts, incentives, demand-gen, GTM, and BI campaigns:- Preparing Marketing Strategies- Conceptualizing Marketing Campaigns- Implementing digital and social media campaigns- Event planning and management- Trade Expos- Managing PR and Media relations.

Mississauga, Ontario, Canada

Elevating brands through strategic cross-channel marketing, product promotion, and integrated strategies. Expertise in B2B, budgeting, events, content, and social media: - Market penetration strategy for Jumbo Canada - Setting the annual vision and mission for the newly formed organization based on its objective. - Laying the roadmap for the soft and final.

Moncton, New Brunswick, Canada

Building trusting relationships, solving problems creatively, and delivering exceptional client services through effective communication and promotions to benefit the clients:- Played a key role in addressing customer concerns and be accountable for problem-solving.- Escalated matters to the appropriate department/officer, if required.- Worked towards.

Dubai Internet City, UAE

Crafting integrated marketing strategies for leading vendors like Barracuda Networks, ESET, Ivanti, and Cradlepoint. Managing Trade expos, driving partner programs, and optimizing ROI through ABM Campaigns- Planned and managed Marketing budgets - Identified, developed, and evaluated marketing strategies in line with Vendor company objectives and.

Dubai, UAE

Conceptualizing integrated marketing strategies for top vendors including Microsoft, HPE, Dell, Veeam, and more. Executing events, partner programs, and ROI-driven campaigns.- Planned and Implemented quarterly marketing activities in a timely manner for vendors following internal and vendor processes.- Ensured all forms of activities are completed prior to.

Dubai

• Strategically orchestrating digital campaigns, events, creatives, content, PR, Radio spots, and TV ads for key clients like Abbott, Pfizer, Nestle, and J&J.
• Meeting and liasing with clients to discuss and identify their requirments.
• Working together with the team to device an advertising campaingn that meets the client’s brief and budget.
• Briefing Creative team and formulating Marketing Strategies.
• Presenting creative ideas to the client for approvals and modifications.
• Handling budgets and managing campaign costs.

Dubai, UAE

Leading projects for HPE, Adobe, Samsung, etc. Crafting digital campaigns, events, content, PR, TV ads, and brand promotions:- Managing events inclusive of conceptualization, material procurement, set design and scheduling, and on-site event management including promotional activity through giveaways - Coordinating event-related marketing & promotional.

Certification, Immigration Consultant

Master Of Business Administration (M.B.A.), International Business/Trade/Commerce

Bachelor’S Degree, Business Administration And Management, General