Yessimkhan Zhalelov Email and Phone Number
I can:- build sales funnel stages- set up analytics for each stage to track performance- run ads using digital marketing tools (facebook ads, google ads, yandex direct, vk ads, tiktok ads, etc.)- analyze advertising in the interface of advertising systems, in google analytics (yandex metrica), google sheets.- calculate the unit-economy of the project to measure the effectiveness of invested funds.I can also perform the functions of a manager: find a conscientious contractor, set a competent technical specification, monitor the correct execution of tasks.In general, I am working to ensure that CAC is lower than LTV.
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Co-FounderHadi Digital Sep 2024 - PresentАлматы, Казахстан -
Product ManagerThe Fashion People Jun 2023 - PresentКазахстан- составляю видение продукта- считаю юнит-экономику и определяю точки роста- генерирую гипотезы для улучшения метрик -
Performance Marketing Team LeadKaspi.Kz Dec 2023 - May 2024Алматы, Казахстан -
Middle Traffic-ManagerKaspi.Kz Jun 2022 - Dec 2023Алматы, Казахстан -
Jedi MarketerIt-Agency Oct 2021 - Oct 2022Москва, РоссияIncreasing the volume and reducing the cost of customer acquisition. Test advertising channels, messages, formats, targeting, sales funnel mechanics. -
Head Of Internet MarketingFortebank Jan 2021 - Sep 2021Алматы, Казахстан- Development of a media plan for a month depending on KPI- Launching advertising in all paid promotion channels- Search and connection of new promotion channels (online and offline)- Negotiation of contracts with advertising agencies- Brief and statement of TK for advertising agencies- Statement of technical specifications for designers and analysts- Analytics of advertising channels- Building reports on the Power BI platform -
Senior Online MarketerFortebank Jan 2020 - Dec 2020Алматы, Казахстан- Sales funnel analysis- customer segmentation- optimization of the customer journey at the stage of placing an order- development of a promotion to stimulate sales, taking into account existing mechanics- development of technical specifications for designers, promotion through all communication channels- increase in the number of communication channels -
Internet Promotion And Web Analytics SpecialistFortebank Mar 2019 - Jan 2020Алматы, КазахстанAnalyze site traffic and, based on this, make recommendations for optimizing advertising and customer journey on the site -
Market Research And Analysis SpecialistDar Jun 2018 - Mar 2019Алматы, Казахстан- Market size analysis- competitive analysis- identifying the strengths and weaknesses of the product- drawing up a strategy for promoting the product- drawing up a market plan
Yessimkhan Zhalelov Education Details
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Mechanical Engineering
Frequently Asked Questions about Yessimkhan Zhalelov
What company does Yessimkhan Zhalelov work for?
Yessimkhan Zhalelov works for Hadi Digital
What is Yessimkhan Zhalelov's role at the current company?
Yessimkhan Zhalelov's current role is Product Manager | ex-Performance Marketing Team Lead at Kaspi.kz.
What schools did Yessimkhan Zhalelov attend?
Yessimkhan Zhalelov attended Satbayev University.
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