Report to APAC DPQ GM and work with Growth Plan Leadership team. Manages all aspects of a global portfolioand APAC special product line, including developing the GTM strategy, business plan and segment penetration activities, driving new product development, gaining cross functional alignment and leading the execution of the business plan. Runs the portfolio as a “mini” GM. Manage for overall product portfolio leadership in order to meet sales and gross (or standard) margin targets and implement critical price management. Manage project pipeline and technical landscape with RND team, manage RND expense allocation with PMO team

Reporting to the VP of FMT Asia Pacific, establish and lead a team of product management managers and marketing manager to ensure alignment on market-related programs to achieve annual finance target and profitability objectives for all products lines. Focus on Asia Pacific strategy and metric development, guilds the business in both Product Market Development and Digital Marketing Strategy. Price and cost management for all product lines to ensure a positive margin trend. Key member of Product Management Leadership team member, design and execute activities cross function departments including plant, finance, sales and engineering team.Strategy Marketing• Lead the development of breakthrough strategies and effective launch plans for businesses in Asia Pacific• Identify market segment tendency and opportunities, develop and execute actionable initiatives on target growth areas.• Lead long-range Go-To-Market plan development, P&L & yearly operating plan, Portfolio analysis and assessment to identify revenue and growth plans by market and product segment. Brand and Marketing• Oversee the development of marketing communication and E-business in Asia Pacific• Define marketing business mode to serve commercial team and support business growth• Business intelligence research, and deliver monthly macro economy report to management team to forecast business trend and deploy countermeasure. Product Management• Implement products localization and cost optimization plans, accelerate new product introduction into market and ensure sales commitment with sales team, continuously enhance existing products market share through growth initiatives.• Define and develop new product development roadmap with good return on investment that achieves product target for both global product and region for region products• Systematically evaluate and execute programs that will drive short term revenue through market knowledge and industry experience.

Be accountable for leading the marketing plan (develop & implement) in China ACBMCCB/MCB low voltage product business along with accountability for offer and finance result. Lead the product marketing for China ACB low voltage product business which includes writing strategic plans, define 5 years product roadmap. Identify required capabilities and requesting resource (capital & talent) to grow the business. Key member of China marketing leadship team, and is accountable for P&L result, this includes analysis of data, outlining the offering, building finance plans, gaining approval to move forward and seeing this into business. Communication plan and budget definition for all product lines • Be accountable for leading the marketing plan (develop & implement) in China ACB product business along with accountability for offer and finance result.• Lead the product marketing for China ACB product business which includes writing strategic plans, define 5 years product roadmap. Identify required capabilities and requesting resource (capital & talent) to grow the business. • Key member of China marketing leadship team, and is accountable for P&L result, this includes analysis of data, outlining the offering, building finance plans, gaining approval to move forward and seeing this into business.

• Field information collection, competition information collection, industry trend information, etc• Customer visit together with technical specialist to well understand CTM requirement • Corporate with colleague to meet billing target for key project.• Coordination with Production, marketing and logistic department• Make marketing dep. strategy & plan and cooperate with Sales for supporting strategy and plan.Training for sales to help them to achieve the target • Outside communication including public relationship activities (with government, with field forums), media relationship (advertising, articles dispatching), events arrangements (truck shows, promotions, seminars, exhibitions, VIP meeting, etc.), etc.• Build and maintain the basic SIAS image/brand system by CIS including company website (with website vendor monthly), company slides, SIAS image video, brochure and leaflets, gifts ordering, etc.• Fulfill part of company presentation for company’s big events.• As one of the spokespersons in companies events.

• Responsible for all kinds of encoder, industrial usage sensor(including photoelectricity sensor, displacement sensor, hydraulic pressure sensor…)'s quotation and negotiate with headquarters to help sales solving commercial problem, mainly for pricing and delivery issue• Visit client and distributor with sales for well understanding CTM's actual requirement • Study competition products and give relative suggestion to management for setting up market strategy• Manager local distributor's pricing, delivery, inventory…• Organizing big exhibition and international marketing conference