Yi Ding Email & Phone Number

Shanghai, China

· Strategic Consulting & Business Analysis: Provide strategic analysis and business insights for the development, optimization and implementation of key businesses based on the requirements of business development teams, operation teams, product and research teams, and output strategy/business analysis reports. During my career period, I have participated in 4 strategic projects and output 15+ reports. Main types of projects are listed following:(1) New product promotion & business development: Provide market demand analysis, competitive landscape analysis and competitors research, competitive advantages analysis, business strategy analysis, product strategy analysis, etc. for new product promotion and business development. Offer actionable suggestions for determing strategic goals, optimizing the organization, scheming marketing activities, satisfying customer demand, etc.(2) Industrial zones research and strategy recommendations: Complete in-depth research on key industrial zones combined with the opportunities analysis of business units.(3) Support for regional markets: Provide business strategies according to comprehensive research of macro policies, competitors analysis and inner resources. And cooperate with regional business teams to execute the strategies; Assist BD to sort out and analyze the clue data, quantify the impact of events on regional sales performance through ROI and other indicators, evaluate the effect and provide suggestions.· Industry research: Constantly track the trends and industry development in SaaS field, monitor the development of competitors, conduct in-depth research of the digitalization in fashion, home decoration, beauty and other industries. Have accomplished 3 research reports through merchant research and in-depth client interviews, and output private domain operation methodologies focusing on vertical industries.· Report cooperation: Responsible for external report cooperation focusing on the smart retail business line.

Shanghai

· Keep up with industry and enterprise trends, regularly output in-depth analyses and sector insights, have published 20 articles through public channels.· Support the business team, including: knowledge sharing, client communication, expert interviews, bid presentation, etc.· Conduct professional research (focusing on IoT, 3C, IT and intelligent retail); Provide research and customized consulting services for our clients to solve business challenges in information technology, marketing, strategic transformation, etc. Engaged in and successfully delivered 5 consulting projects, released 1 research report, wrote 5 project proposals. Key projects including:(1) For a global FMCG company - digital transformation: Finished the internal diagnosis and demand analysis; Conducted competitors analysis and evaluated their current status of digitalization; Delivered suggestions on digital transformation and the business development plan.(2) For a foreign-owned Tier 1 supplier - research on development & investment status of China‘s automotive industry: Responsible for the research on automobile aftermarket (accounting for 25%) and offered suggestions for its business expansion in China. (3) For a top mobile manufacturer - competitor (Apple) anaysis on IoT business & suggestions for business development: Worked as a project manager to co-ordinate project process, manage the project execution and organize the weekly meeting with the client; Independently completed 10 interviews with foreign experts.(4) For a leading game developer - user survey and preference analysis: Asisted in designing questionnaire, process implementation, data analysis and report writing.(5) Release the report "Research on the Business Layout of the Internet of Things of Large Technology Companies": Sorted out the development status of the IoT industry; Compared and analyzed the layout of the IoT business of 5 large technology companies.

Shanghai/Chongqing

· Strategic research: Provide technical and business support for strategic departments and promote the implementation of internal energy digital transformation.· Provided technical and business consulting for the strategic sector, and assisted in achieving strategic transformation.· Helped to develop the energy trading platform, collected the business requirements and supported to construct the databse.· Participated in the business expansion into Chongqing energy market. Main responsibilities:(1) Energy market and local policy research: orgainzed the key information of 38 districts and 49 industrial parks information, and completed 10 reports, including co-operation analysis, business model research, etc.(2) Project development: enterprise energy survey (responsible for 12 companies independently), relationship maintenance, data collection, data processing, preliminary scheme, project evaluation, etc.(3) Project management: summarized project information, formulated project timeline and followed up the whole progress.(4) Corporate due diligence: participated in 2 M&A projects and assisted in due diligence.

Master, Environmental Technology, Medium

Activities and Societies: Chinese Union, Volunteer in "Future Frontiers"Major courses: Environmental Impact Assessment, Environmental.

Bachelor, Environmental Engineering, Gpa: 3.4

Activities and Societies: Young Volunteer Association SRTP (Student Research Training Program)The Principals of Environmental Engineering.