Yi Ding

Yi Ding Email and Phone Number

Sales Director | APAC | Europe | Software @ Sqills
Amsterdam, NH, NL
Yi Ding's Location
Amsterdam Area, Netherlands
Yi Ding's Contact Details

Yi Ding work email

Yi Ding personal email

n/a
About Yi Ding

I’m Yi. Born in Beijing and have travelled to nearly 50 countries, I now live in the Netherlands, as a global citizen.Thrilled by possibilities and potentials, with years of experience as a fact-based consultant who helps global enterprises in the technology sector make strategic decisions, I entered the travel industry in 2014 to grow business in practice, as a business owner.Passionate about digital transformation, I thrive on spotting business opportunities, turning new ideas from 0 to 1, and responding to complexity with creative solutions. I pursue both knowledge and experiences, eventually forming dynamic capabilities that spur business innovation and entrepreneurship. Never too difficult, I grow markets by insights and strategies, from vision to completion, as a believer.

Yi Ding's Current Company Details
Sqills

Sqills

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Sales Director | APAC | Europe | Software
Amsterdam, NH, NL
Website:
sqills.com
Employees:
203
Yi Ding Work Experience Details
  • Sqills
    Sales Director | Apac | Europe | Software
    Sqills
    Amsterdam, Nh, Nl
  • Sqills
    Sales Director Apac & Europe
    Sqills Jul 2023 - Present
    Netherlands
    S3 Passenger is a global leading SaaS inventory, dynamic pricing and reservation software for train and bus operators.
  • Eurail
    Business Owner | Safe | Sales And Distribution
    Eurail Jul 2019 - Jun 2023
    Utrecht Area, Netherlands
    As a SAFe Business Owner, I utilise my expertise in business and product development to drive business outcomes, ROI, and governance for the mobile Pass and Distribution Value Stream, which includes the product, IT, operation, marketing, legal, finance, and CS teams. I manage the solution vision, European Railways and distribution partnerships, and ensure Eurail consistently delivers value to travellers and stakeholders across the globe. During my tenure, I've contributed to large-scale digital transformation and multi-year strategic planning. My key responsibilities include:- Driving business outcomes and Key Value Indicators with a customer-centric approach for the B2B Value Stream, serving and connecting European Railways, Sales channels, and Travellers - Gathering and utilising market insights to shape customer-focused strategies- Establishing the solution vision, capabilities, service offerings, and commercialisation for the Eurail Distribution Platform (API) that caters to the needs of Travellers and Sales Channels- Defining the technical requirements and operational process needed to attain business goals- Managing contracts and platform SLAs, including Data Processing Agreement- Leading the acquisition, API integration and engagement efforts related to distribution partnerships, including OTAs, Travel Tech, and European Railways - Formulating GTM strategies for commercial growth with new distribution channels, services, and pricing aligned to the travel needs of the Americas, EMEA and APAC- Realising the portfolio vision through Business Cases, Epics and PI planning - Fostering digital innovation by collaborating with and nurturing travel startupsKey achievement: Enhanced connectivity between European Railways and travellers, driving commercial growth across all sales channels by successfully introducing the Eurail and Interrail Mobile Pass and Distribution Platform, leading to increased customer satisfaction and value for stakeholders.
  • Eurail
    Member Of Eurail Works Council (Ondernemingsraad, Or)
    Eurail Feb 2019 - Feb 2020
    Promoting and protecting the interests of the employees in the company.
  • Eurail
    Market Manager Asia
    Eurail Jun 2014 - Jul 2019
    Utrecht Area, Netherlands
    In my role as a regional manager, I was responsible for managing and driving growth in key Asian markets, including Greater China, South Korea, Japan, India, and ASEAN. My primary responsibilities include:- Leading Eurail Pass sales and marketing for B2B and B2C channels- Developing and executing brand awareness PR campaigns- Identifying new market opportunities and developing strategies for market entry- Managing key distribution accounts to foster strong and mutually beneficial partnerships- Translating sales and consumer insights into strategies, digital campaigns, product improvements, and experiments across various sales channels and marketsKey achievement: Drove expansion and growth in Asian markets, strengthened partnerships through strategic market entry, innovative sales and marketing initiatives, and effective account management.
  • Gfk
    Senior Market Researcher | Strategic Bu
    Gfk Oct 2012 - Jan 2014
    Beijing City, China
    With a keen sensibility to numbers and excellent consulting skills, I worked as a project manager in the strategic business unit focused on delivering custom research and fact-based consulting services. My role involved providing insights and recommendations to clients in the Technology and FMCG industries on topics such as product design and optimisation, market insights and growth opportunities, brand value optimisation, and customer segmentation.As a project manager, my primary responsibilities include:-Conducting both qualitative and quantitative research for clients to gain a deep understanding of their target markets- Analysing customer insights to identify opportunities for growth and improvementDeveloping strategic initiatives and insights that help clients achieve their business objectives- Providing fact-based consultancy services to clients, using my expertise and experience to deliver impactful recommendations
  • Gfk
    Market Researcher | Fmcg | Technology
    Gfk Nov 2011 - Oct 2012
    Beijing City, China
    As a research specialist, I had the privilege of working with global enterprises in the Technology (including White Goods, Digital & Personal, and Telecom) and FMCG sectors. Some of my notable clients include Lenovo, China Telecom, Haier Group, and Mengniu Group.Through the use of both qualitative and quantitative research methods, I provided these clients with valuable business insights from both end-user and organisational perspectives. By leveraging these insights, my clients were able to make informed decisions that drive growth and improve their overall business performance.
  • Shanghai Pudong Development Bank
    Associate Retail Banking Manager
    Shanghai Pudong Development Bank Jun 2008 - Sep 2008
    Beijing City, China
    Conduct market research to evaluate bank services, sell bank products, and manage and prepare loan contracts for clients.
  • Beijing University Of Technology
    Deputy Minister, Public Relations
    Beijing University Of Technology Sep 2007 - Sep 2008
    Beijing City, China
    Establish and strengthen relationships with other universities and enterprises.

Yi Ding Skills

Consumer Insight Technology Primary Research International Sales Market Intelligence Data Analysis Market Research Travel And Tourism B2b Marketing Market Management Questionnaire Design Distribution Management Fmcg Customer Insight Consumer Behaviour Focus Groups Segmentation Qualitative Research Project Management Quantitative Research Marketing Strategy U&a Spss Marketing Research Branding And Identity

Yi Ding Education Details

Frequently Asked Questions about Yi Ding

What company does Yi Ding work for?

Yi Ding works for Sqills

What is Yi Ding's role at the current company?

Yi Ding's current role is Sales Director | APAC | Europe | Software.

What is Yi Ding's email address?

Yi Ding's email address is yi****@****lls.com

What schools did Yi Ding attend?

Yi Ding attended University Of Amsterdam, Beijing University Of Technology.

What skills is Yi Ding known for?

Yi Ding has skills like Consumer Insight, Technology, Primary Research, International Sales, Market Intelligence, Data Analysis, Market Research, Travel And Tourism, B2b Marketing, Market Management, Questionnaire Design, Distribution Management.

Who are Yi Ding's colleagues?

Yi Ding's colleagues are Miruna Van Leussen-Stan, Jordy Versmissen, Furkan Arslan, Tom Van Maanen, Mustafa Var, Carlijn Klompé, Chantal Van Barneveld.

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