• The main work contains market research and pre-sales support. Which includes: according to specific requests, deliver the following reports to the marketing / sales / BD departments of Merkle and other member companies of Dentsu Aegis Network:1. Customer Insight Package - Which includes the customer’s market overview, business overview, financial analysis, power map & executive bios, LinkedIn connections (between the customer and our company), media spend & public sentiment, etc.2. Competitor Analysis - Based on Forrester reports (authoritative industry reports), the competitor’s financial and business profiles, win & loss data on bids, etc., make comparisons between the competitor and us in various aspects, and propose “How We Win” strategies.3. Specific Market or Industry Reports - Including market highlights/trends, consumer intelligence, potential opportunities, key players, etc.4. Bios of Specific Executives/Officers - Including bios, personality report, personal life and hobbies, etc.5. Media and Public Sentiment Reports of Specific Target Companies - Including Ad/media spend, social media sentiment, brand sentiment, audience demographic, etc.• Other sales support work include:1. Assist in completing bidding documents such as RFI and RFP. 2. Scrape and store the reusable and worthwhile contents of the company's various documents (RFP, Presentation, etc.) to help build and improve the company's content library.• Main achievements:1.Conducted in-depth research on the US automobile, online retail, telecommunications, IT, sports apparel, and luxury goods industries. Delivered industry/market reports and key players’ insight packages of these industries for many times.2.Provided informative research that accurately meets the needs of requestors, and have received many internal thanks and praises.3.Explored new tools for research and trained all team members. Developed standard templates for specific requests and promoted throughout the whole team.

• The main work contains market research and pre-sales support. Which includes: according to specific requests, deliver the following reports to the marketing / sales / BD departments of Merkle and other member companies of Dentsu Aegis Network:1. Customer Insight Package - Which includes the customer’s market overview, business overview, financial analysis, power map & executive bios, LinkedIn connections (between the customer and our company), media spend & public sentiment, etc.2. Competitor Analysis - Based on Forrester reports (authoritative industry reports), the competitor’s financial and business profiles, win & loss data on bids, etc., make comparisons between the competitor and us in various aspects, and propose “How We Win” strategies.3. Specific Market or Industry Reports - Including market highlights/trends, consumer intelligence, potential opportunities, key players, etc.4. Bios of Specific Executives/Officers - Including bios, personality report, personal life and hobbies, etc.5. Media and Public Sentiment Reports of Specific Target Companies - Including Ad/media spend, social media sentiment, brand sentiment, audience demographic, etc.• Other sales support work include:1. Assist in completing bidding documents such as RFI and RFP. 2. Scrape and store the reusable and worthwhile contents of the company's various documents (RFP, Presentation, etc.) to help build and improve the company's content library.• Main achievements:1.Conducted in-depth research on the US automobile, online retail, telecommunications, IT, sports apparel, and luxury goods industries. Delivered industry/market reports and key players’ insight packages of these industries for many times.2.Provided informative research that accurately meets the needs of requestors, and have received many internal thanks and praises.3.Explored new tools for research and trained all team members. Developed standard templates for specific requests and promoted throughout the whole team.

• Conduct market research for PTG Holroyd, the main work contains the global & regional market highlights & trends for the company’s precision technology products.Main tasks include: 1.Supply chain study in sub-regions including North America, China, Asia Pacific, and in sub-sectors including automotive, aerospace, industrial torque transmission, wind power, and robotics industries.2.A report on market expansion opportunities and potential consumer.• Main achievements: 1.Denied the possibility of Holroyd entering the wind power industry, for the reason that the gears produced by Holroyd's machine cannot meet the industry’s standard. 2.Propose a strategy for Holroyd to enter the robot industry - According to my supply chain study, Holroyd could enter the robot industry as a tier 3 or tier 4 supplier. Two key players with global market share > 60% are listed as potential customers. This suggestion was accepted by Holroyd, and they immediately arranged sales people to contact the potential customers.