Yihan Zhang Email and Phone Number
Dolores is pursuing a master's degree in Digital Communication at Johns Hopkins University. She completed her bachelor’s degree in New Media and Communication Technology at The Ohio State University, with a minor in fashion and retail studies. Dolores strove for a traditional media work opportunity at Hefei Broadcast Television Station in 2019, where she served as a Content Creation + Live Broadcasting Intern. She focused on visual storytelling for diverse topics (i.e., conducting “up-close interviews” with young musicians, artists, gallery curators, and art teachers who are also entrepreneurs). Dolores created question lists used for interviews and prepared pre-production notes. Moreover, her experience working with traditional television media facilitated her to collaborate with a professional production crew, gaining familiarity with TV production (i.e., camera operating, lighting, sound recording and mixing, as well as assembling video-audio-graphic materials into a ready-to-air program, etc.) In 2021, Dolores secured a summer internship at Yu Ins and Fin Svcs Inc. After four months, she transitioned from intern to media & marketing specialist. Her role involved providing strategic communication and creating creative marketing campaigns for this State Farm Insurance Agent. She was primarily responsible for managing the company’s social media accounts and expanding its online presence by attracting new friends or followers. Additionally, she conducted data analysis to evaluate the effectiveness of communications on various social media platforms and served as a liaison between the company and Chinese student organizations at local universities. Dolores enjoyed producing short video programs and reporting for a video column at WeYoung Media, a media studio based in Columbus, Ohio. As a content creator, she planned and designed themes for each program, organized production details including scripts, stories, shooting, post-production, and analyzed data obtained from social media platforms to improve content engagement. The experiences mentioned above have sparked Dolores's deep interest in combining traditional mass communication, strategic communication, and social media marketing using Internet technology. Her short-term career goal upon graduation is to join a company where she can engage in Digital Marketing, Social Media Research, Public Relations Campaigns in digital scenarios, Branding, and Advertising. Email: zhang129129@gmail.com
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Digital Marketing SpecialistHackerfit Aug 2024 - PresentSan Diego, California, United States- Managed 3 social media accounts on RED (Xiaohongshu), driving engagement with 400+ new followers in one month through comments and direct messages, resulting in 3 new clients booking detailed fitness consultations- Generated 4 story posts highlighting clients' body transformations, resulting in 2K+ views on RED- Conceptualized and produced 3 educational and entertaining short videos aligned with marketing objectives, published across Instagram, TikTok, and RED, achieving 2K+ likes and 100+ shares- Analyzed key metrics and campaign performance data to optimize marketing strategies, improving conversion rates and overall engagement -
Digital Marketing InternWork Owls Jun 2024 - PresentSan Diego, California, United States- Built strong relationships with potential influencers and industry experts, securing connections with potential interview candidates- Conceived interview outlines, conducted recordings, and edited one-on-one interview videos using DaVinci Resolve and CapCut, which were posted on TikTok and RED, accumulating 10K+ views and increasing engagement rates
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Social Media Marketing SpecialistYu Ins And Fin Svcs, Inc Aug 2021 - May 2022Columbus, Ohio, United States- Applied strategic and creative thinking to develop social media marketing promotions- Created and managed engaging content using Photoshop across various social media platforms (WeChat, RED)- Conducted analysis and evaluation of the effectiveness of social media communications and campaigns, utilizing metrics and insights to optimize strategies and improve performance - Acted as a liaison between the agency and student organizations at local universities to enhance brand awareness and engagement through 3 holiday events and online campaigns every semester -
Member Of Service Learning CommitteeFashion Production Association Aug 2021 - May 2022Columbus, Ohio, United States- Organized service learning activities for the FPA- Promoted the FPA;- Assisted in improving event planning -
Planning Director And New Media OperationWeyoung Media Mar 2021 - May 2022Columbus, Ohio, United States- Planned new programs on the topic of international students;- Conducted interviews and collected appealing stories and photos; - Edited articles and wrote manuscripts for video programs;- Managed social media accounts (RED, TikTok)
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Member Of Sponsorship CommitteeChinese Students And Scholars Society At Osu Sep 2020 - May 2022Columbus, Ohio, United States- Negotiated with local restaurants, markets, and companies for cooperation;- Planned and organized events to interact with students;- Edited promotional content for the sponsorship department;- Assisted the department in recruiting new members -
Human Resources DepartmentCulinary Association At Osu Sep 2019 - May 2022Columbus, Ohio, United States- Organized member engagement activities;- Recruited new members for the association;- Assisted the event planning department in organizing events
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Member Of Public Relations And Human Resources DepartmentEcho Chinese Student Organization Osu Jan 2019 - May 2022Columbus, Ohio, United States- Assisted the organization to recruit new members;- Assisted in organizing events;- Organized member engagement activities;- Negotiated with other local organizations for cooperation -
Student AssistantThe Ohio State University Jan 2019 - Sep 2019United States- Engaged in active communication with customers to understand their dietary preferences, restrictions, and allergy concerns, ensuring personalized dining experiences;- Collaborated with colleagues to deliver satisfactory customer service and maintain an efficient workflow;- Responded promptly in person to customer feedback and addressed concerns effectively;- Participated in team meetings and trainings to enhance product knowledge, improve customer service skills, and maintain a harmonious work environment -
Reporter InternHefei Broadcast Television Station May 2019 - Jul 2019Anhui, China- Created imagery to coordinate with news by capturing photos;- Conducted 6 interviews with local celebrities and uncovered their entrepreneurial success stories;- Crafted 2 complete manuscripts for television programs featuring stories about local entrepreneurs;- Collaborated with media executives to conceptualize and polish engaging storylines that resonated with the audience
Yihan Zhang Education Details
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Communication, General -
New Media & Comm Tech
Frequently Asked Questions about Yihan Zhang
What company does Yihan Zhang work for?
Yihan Zhang works for Hackerfit
What is Yihan Zhang's role at the current company?
Yihan Zhang's current role is Digital Communication Grad Student at Johns Hopkins University.
What schools did Yihan Zhang attend?
Yihan Zhang attended The Johns Hopkins University, The Ohio State University.
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Yihan Zhang
Los Angeles, Ca -
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Yihan Zhang
United States
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