2017-2019 | Senior Content Operation 2019-Present | Growth Product Operation

Designed the UGC media strategy, successfully got over 100k total views from target audiences in 3 months. Effectively led 2 online social media events, successfully recruited over 2000 influencers in 1 month while encouraged over 10k top tier customers reviews in 3 months. Key contributor to the establishment of Tujia influencer management system, successfully recruited over 300 influencer press release in a quarter while helped sales department solve the resources of room picture curation.

Effectively managed over 3000 influnencers by recruiting over 5000 productions and encouraged over 300 new product development initiatives. Successfully led the social media campaign LEGO X Chronicles of the Ghostly Tribe Movie, got over 1 million reposts (including Famous actors LiChen, YaoChen, Mark Zhao) within 24 hours and over 20 million total view. Led the encouragement, collection and transformation of user-generated-content. Effectively worked with Wechat public platform and online magazine and successfully generated over 100k viewership with 10 publicationsKey contributor to the product development process of KOL related service package City Hunter.Efficiently supported the establishment of KOL data systemCreated over 30 destination specials and themed specials

Effectively be in charge of preparation of subway construction data supporting field team.Successfully assisted director engineer with researching and filing large amount of construction data within highly limited time period.

Assisted CFO of DOMO RETAIL.Co, Romania for the China business trip.

Successfully linked up Chinese medical staff with U.S. Surgeons during the surgery for better co-working and communication.