Ying Wang

Ying Wang Email and Phone Number

General Manager, Xumo Advertising @ Xumo
Ying Wang's Location
New York City Metropolitan Area, United States, United States
Ying Wang's Contact Details
About Ying Wang

Enterprising leader with extensive experience building teams and driving strategic plans to scale global technology, media, and advertising companies. Skilled in turning vision into goals, bringing new solutions to market, and managing change. Focused on developing diverse organizations that incubate new business lines and solve open-ended problems in rapidly evolving industries.

Ying Wang's Current Company Details
Xumo

Xumo

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General Manager, Xumo Advertising
Ying Wang Work Experience Details
  • Xumo
    General Manager, Xumo Advertising
    Xumo Jul 2024 - Present
    Irvine, California, Us
    Oversee Xumo Advertising business, inclusive advertising sales, partnerships, ad operations, and ad solutions. Drive Xumo ad sales strategy and ad monetization across all business lines (Xumo Play/Enterprise, Xumo TV, Xumo Stream Box) and demand channels. Xumo is a joint venture between Comcast and Charter, evolving from a free ad-supported streaming TV (FAST) service to an entire entertainment ecosystem inclusive of streaming devices, content, and a platform for partners to reach audiences at scale.
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  • Xumo
    Interim General Manager, Xumo Advertising
    Xumo Feb 2024 - Jun 2024
    Irvine, California, Us
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  • Comcast Advertising
    Vp, Strategic Initiatives
    Comcast Advertising Sep 2022 - Feb 2024
    Philadelphia, Pa, Us
    Manage execution of Comcast Advertising priorities as chief of staff to President of Comcast Advertising, lead development of enterprise goals / operating plan in collaboration with business units (Effectv, FreeWheel, Strategy & Ops), oversee specific enterprise-wide initiatives
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  • Freewheel
    Vp, Business Operations & Strategy
    Freewheel Mar 2022 - Aug 2022
    New York, Ny, Us
    Lead team responsible for overseeing strategic planning and setting operating goals & performance targets to scale a global TV / video advertising technology company. Manage the operating cadence that keeps the core business on track while accelerating new business growth. Conduct strategic evaluations of new opportunities, drive analysis to prioritize investment, and facilitate decision-making across the executive leadership team. Manage internal business partnerships and create alignment across functions to help the company work better together.
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  • Freewheel
    Exec Director, Business Operations & Strategy
    Freewheel Apr 2019 - Feb 2022
    New York, Ny, Us
    Manage team covering global business operations, strategic initiatives, business Intelligence, and commercial operations. Responsible for development and delivery of the company's strategic and operating plans. Oversee deal review board and post-merger integration activities.
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  • Freewheel
    Senior Director, Business Operations
    Freewheel Oct 2018 - Apr 2019
    New York, Ny, Us
    Served as "chief of staff" to General Manager of FreeWheel's largest business unit. Managed strategic initiatives and led interactions with corporate functions. Ran business reviews, town halls, and team building.
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  • Freewheel
    Director, Advisory Services
    Freewheel Jul 2016 - Sep 2018
    New York, Ny, Us
    • General Management: Run business consulting department that produces $2M annually in paid advisory work for tech-driven media companies and delivers $1.5M of strategic internal projects• Business Development: Cultivate relationships with business and technology executives, build proposals, and negotiate contracts for paid consulting projects to drive continuous revenue growth • Marketing & Research: Direct the development of premiere thought leadership publications on video monetization trends and best practices • Team Leadership: Oversee talent development, resource management, and work output of engagement managers, consultants, and data scientistsRepresented FreeWheel to present proprietary research and thought leadership at 2016/17 New York Ad Weeks and 2017 Cannes Lions Festival.
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  • Freewheel
    Senior Manager, Advisory Services
    Freewheel Jul 2015 - Jun 2016
    New York, Ny, Us
    • Led execution of dozens of data-driven business improvement projects for media publishers to optimize viewer experience, maximize revenue across channels, and evolve ad sales processes• Worked directly with company co-founder to execute strategic initiatives; led go-to-market efforts to launch addressable advertising solution• Partnered with product and engineering teams to scope, develop, and test major product extensions and enhancements• Managed teams to mine and interpret unstructured, event-level data to uncover business opportunities for media publishers
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  • Freewheel
    Manager, Advisory Services
    Freewheel Jun 2014 - Jun 2015
    New York, Ny, Us
    Led strategic consulting projects and managing teams to mine, interpret, and tell stories with data on how people engage with online video, including:• Developing business policies to optimize ad experience and drive user engagement• Advising on digital ad sales and yield management strategy• Designing measurement strategy for content performance across different countries & platforms• Building and deploying business intelligence solutions to improve revenue management
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  • Warner Bros. Entertainment Group Of Companies
    Mba Intern, International Digital Distribution
    Warner Bros. Entertainment Group Of Companies Jun 2013 - Aug 2013
    Burbank, Ca, Us
    Strategy and business development for Warner Bros International Digital Distribution (WB Home Entertainment)
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  • Oliver Wyman
    Associate, Management Consulting
    Oliver Wyman 2008 - 2012
    New York, Ny, Us
    Media and Digital Strategy• Developed multi-channel distribution and pricing strategy for over-the-top video• Evaluated strategic distribution partnerships with internet connected devices• Benchmarked international best practices in digital content distributionConsumer and Retail• Managed team of consultants to redesign the promotional planning process of a large US retailer • Built statistical and financial models to analyze historical promotions trends, optimize marketing spend and forecast financial performance• Analyzed drivers of churn across customer segments and developed targeted strategies to improve customer retention and loyalty• Regularly prepared presentations for and pitched new initiatives to senior management
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  • Women'S World Banking
    Nonprofit Fellow
    Women'S World Banking Jun 2009 - Sep 2009
    New York, Us
    Advised Jordanian microfinance bank on the design, pricing and marketing of an original hospitalization insurance policy, leading to the coverage of over 50,000 low income womenBlog: http://yingwang08.blogspot.com/
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  • Wjla-Tv (Abc)
    Intern, Investigative Team
    Wjla-Tv (Abc) Jun 2007 - Aug 2007
    Arlington, Va, Us
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  • Wcvb-Tv (Abc)
    Production Fellow
    Wcvb-Tv (Abc) Jun 2006 - Sep 2006

Ying Wang Skills

Financial Modeling Digital Strategy Leadership Project Management Analysis Strategic Consulting Marketing Strategy New Media Business Development Microsoft Sql Server Strategic Planning Operations Management Pricing Strategy Statistical Modeling Network Optimization Non Profit Consulting Mentoring Management Business Strategy Advertising

Ying Wang Education Details

  • Harvard University
    Harvard University
    Psychology
  • The Wharton School
    The Wharton School
    Marketing And Operations Management
  • The Lauder Institute - University Of Pennsylvania
    The Lauder Institute - University Of Pennsylvania
    International Studies

Frequently Asked Questions about Ying Wang

What company does Ying Wang work for?

Ying Wang works for Xumo

What is Ying Wang's role at the current company?

Ying Wang's current role is General Manager, Xumo Advertising.

What is Ying Wang's email address?

Ying Wang's email address is yw****@****heel.tv

What schools did Ying Wang attend?

Ying Wang attended Harvard University, The Wharton School, The Lauder Institute - University Of Pennsylvania.

What skills is Ying Wang known for?

Ying Wang has skills like Financial Modeling, Digital Strategy, Leadership, Project Management, Analysis, Strategic Consulting, Marketing Strategy, New Media, Business Development, Microsoft Sql Server, Strategic Planning, Operations Management.

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