Ying L. Email & Phone Number

Sacramento, Ca, Us

Beverly Hills, California, Us

Beverly Hills, California, Us

Beverly Hills, California, Us

Davis, California, Us

Building a lifelong learning platform for UC Davis GSM alumni through market research, user research, product ideation, design thinking, and prototyping.

Davis, Ca, Us

• Developing a cross-functional product development framework scaled across a 30-person student-run product organization• Enforcing the design standard for 3 product teams through implementation of the design thinking framework while conducting quality checks• Recruiting and providing leadership and mentorship to 3 teams of designers on product design education and career development

• Cornische is an early-stage startup building a lab research-based networking platform to connect student interests to professors’ needs for technical skills• Researched, designed the first wireframes and prototypes using Figma, and delivered end-to-end experience before alpha testing• Facilitated meetings with internal teams and external stakeholders to identify business goals, define design requirements, and iterate on the UX

Davis, Ca, Us

• Facilitated social events for 50+ fraternity members to encourage networking and increase involvement• Coordinated vendors and event contributors including photographers, transportation services, caterers and DJs• Implemented cost-effective strategies to increase attendance and incentivize event participation

Davis, Ca, Us

• Established new brand standards and conceptualized impactful graphic designs that aligned with the organization's values through Adobe Illustrator and Figma• Organized, led a 51-person team, and hosted virtual recruitment, developing marketing strategies, master schedules, sponsorship and outreach tactics, and delegating responsibilities• Created social media graphics and content to market across 3 platforms, building online presence and traffic by over 80%

Austin, Texas, Us

Austin, Texas, Us

Davis, Us

Davis, Us

• Recruit new clients and maintain current client relationships to coordinate events with design professionals • Maintain a network of design students and design professionals for Design Interactive's growth• Build rapport with design communities from other universities to host joint events

Davis, Us

• Applied the UX Design methodology and synthesized data from user research across 3 projects to build low-fidelity wireframes to fully functioning prototypes• Delivered the mobile app experience for a social e-commerce platform to a client, including user flow, wireframes, mock-ups, prototypes, and design specs• Won awards for Best Visual Design, Most Customer Centric, and runner Up for Audience Choice Awards

Davis, Ca, Us

• Worked with the Design team to conceptualize brand identity for marketing material through style guides, logos, illustrations, and other branding assets• Delivered and updated designs with a quick turnover to cross-functional teams and maintained the website through the annual improvement of user interface and quality assurance- Directed UC Davis’ first student-run virtual hackathon event for social good with 700+ students in a 20-person team through Zoom and Discord

Davis, Ca, Us

• Managed all of the organization’s design work, including digital and print media, merchandise, and printed resources for recruitment • Develop brand designs and assets for bi-annual recruitment• Enhanced Alpha Kappa Psi’s visual designs and promotional material while prioritizing the brand standard

Undergraduate, Design

Education record