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New York, NY - February 1, 2021​ — We are excited to announce that ​Yinka Adegoke​, an outstanding journalist and thinker, is joining Rest of World as the Editor for Strategic Initiatives, working on audience-first strategies for growth and engagement as well as bold new reader experiments. As a part of his remit, Yinka will spearhead our Africa coverage, commissioning stories, recruiting local writers, and building a long-term strategy for our coverage of the region. Yinka has been at the forefront of bringing unique stories from Africa to the world through Quartz Africa; as its founding editor, he’s been a leading voice on how to cover innovation – and the people driving it – outside the Western bubble. Yinka also has a deep commitment to elevating local voices and on the ground perspectives. In 2018, Yinka was named as one of the100 Most Influential Africans by New African magazine for his role in developing Quartz Africa as a vital news and features platform on the continent.Yinka has reported from over 20 countries across Europe, Africa, and North America. Before Quartz, Yinka was deputy editor at Billboard, where he ran business coverage for the world’s leading music magazine brand. Prior to that, he was Reuters’ senior media correspondent covering the global media business, an editor at New Media Age in London covering the early days of the digital media revolution, and a writer for The Guardian and The Financial Times.We’re delighted to bring Yinka’s formidable talents to the Rest of World team, starting February 8.For any inquiries, please reach out to us at ​hello@restofworld.org​.

Launch editor for Quartz Africa coming in June 2015http://blog.qz.com/post/113331925994/hello-africaQuartz Africa to launch in June 2015March 11, 2015—Quartz, Atlantic Media’s digital global business news brand, will launch Quartz Africa this June with region-specific content and targeted native ads. Quartz, with founding partner GE, plans to provide both global and Africa-specific business news coverage to readers of the Quartz Africa site.More than 40% of Quartz’s readers are from outside the US and in just over two years, the site has attracted more than 100,000 monthly unique users from Africa. Following its successful launch in June 2014, Quartz India has expanded to reach more than 1.3 million readers monthly, growing more than 500% in just eight months.The rise of the African consumer economy is one of the biggest, and most under-covered, stories that are critical for business readers. By 2020, seven of the world’s top 10 fastest growing economies will be in sub-Saharan Africa. The continent already has more mobile subscribers than the US or the EU.Yinka Adegoke has joined Quartz to be its Africa editor. Adegoke previously held senior positions at Reuters and Billboard and has written for publications including The Guardian and The Financial Times. Born in London and raised in Nigeria, Adegoke will lead the Quartz Africa team, consisting of journalists, freelancers, and contributors from across the continent.“It’s a truly thrilling time to cover the continent with the youngest demographics and several of the world’s fastest-growing economies,” said Adegoke. “Those dynamics are just beginning to unleash pent-up creativity, and are driving innovation and attracting smart investors from around the globe.”

Adegoke is responsible for driving the business editorial coverage for Billboard Magazine, the Billboard Bulletin e-newsletter, and Billboard.biz, and creating content for Billboard's industry-leading conferences. Read more at http://www.billboard.biz/bbbiz/others/yinka-adegoke-appointed-deputy-editor-of-1007913792.story- Revamped Billboard music business coverage on all platforms including a re-launched print product, re-launched business website and daily email newsletters. - Grew business news Web traffic by 70% in 2013 with an increase in viral traffic by repackaging complicated exclusive stories such as “The 5 Reasons holding up Apple’s acquisition of Beats” and “The Invisible Hand of John Malone”- Refocused editorial team’s social media strategy to help engage business readers in conversation with Billboard by driving reporters’ presence on Twitter- Managed team of 12 correspondents across 4 U.S. bureaus and over 10 contributors internationally- Co-produced Billboard FutureSound Business Conference in San Francisco resulting in more than 500 attendees including speakers like VC Fred Wilson and BlueNote CEO Don Was- Launched Billboard Music Day at Social Media Week Lagos featuring speakers from Roc Nation, the Nigerian government and local music industry.- Acted as a speaker/industry pundit raising the business profile of Billboard with outlets including NPR, CNBC, Fox Business News, SXSW, BBC, Columbia Business School

• Regularly broke exclusive news, financial analysis and M&A stories on the world’s biggest media business market, with a focus on the cable, digital and technology industries.• Highlights include breaking news on Netflix’s early talks with cable companies, forecasting Comcast’s big media acquisition three weeks before NBC deal was announced, YouTube’s first ever music label deals and producing a long-read feature on how Rupert Murdoch handled the unraveling of his MySpace acquisition.• Co-produced the Reuters Global Media/Technology Summits inviting S&P 500 chief executives including News Corp President Chase Carey, Time Warner CEO Jeff Bewkes and IAC Chairman Barry Diller

• Wrote a popular monthly column for UK’s leading marketing magazine on branding, advertising and digital issues in the US market with context of UK industry.

- Regularly wrote exclusive analytical news features on leading edge digital media topics including mobile media and music for the FT.- Raised the profile of the new media industry and my magazine with thought pieces in the national press- Spokesperson for UK new media industry with a regular Guardian column on digital issues

• Managed a team of six reporters covering the digital economy and the rise of online advertising for the industry’s leading weekly business magazine through the rise and fall of Dotcom 1.0. • Consistently broke industry news that resulted in follow-ups by the UK’s top newspapers.• Joined to help re-launch magazine from a newsletter to a full-fledged magazine• Assisted with the launch of the magazine's first daily website

- Reported from across Europe breaking news, writing in-depth features and profiles for a variety of business publications, including Music Week, Music Business International, Precision Marketing and Retail Week.- Produced comprehensive industry reports on national music markets.- Wrote on the early impact of the Web on the direct marketing business