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Yipeng Chen is listed as Professional Science Master program in University of Illinois at Urban-Champaign at Yili Group, a with 7043 employees, based in Beijing, China. AeroLeads shows a matched LinkedIn profile for Yipeng Chen.
Yipeng Chen previously worked as Marketing Management Trainee at Yili Group and Product Manager at Beijing Guanju Food And Beverage Culture Co., Ltd.. Yipeng Chen holds Master'S Degree, Food Science And Human Nutrition, 1St from University Of Illinois At Urbana-Champaign.
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Yipeng Chen is a Professional Science Master program in University of Illinois at Urban-Champaign at Yili Group.
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1、负责新产品市场调研、竞品分析、宏观格局分析、概念定位、产品方向、核心卖点提取、目标用户画像、设计和推广，不断输出创意，建立品牌形象；2、负责产品上市推进，与研发、法规、知识产权、生产、设备管理、供应部、销售等多部门协调沟通，推进产品从 0 到 1 商品化上市全过程；3、负责品牌SKU梳理、产品线管理；4、负责产品上市后的营销推广活动；5、负责品牌营销活动的策划和执行推进；6、负责品牌日常生意分析，撰写经营分析报告，大区销售情况分析，对品牌生意负责。
1、制定年度和季度产品开发策略，包括线上抹茶相关预包装产品及线下甜品饮品；2、 负责产品研发的全品产周期，包括项目前期市场调研，产品定位、产品开发、产品包装、产品试产生产、产品品控、上市说 明书、产品商详页等；对接供应链、设计、品控团队及外部OEM工厂、供应商，带领各团队开发产品，一年内主导研发跨 品类新品18个；3、 整合市场反馈，优化产品成本及原料品质，对现有产品口味和质量升级改进，全年主导开展产品迭代升级项目十余个；4、 整理分析产品开发活动中的流程、工艺、生产包装SOP、成本数据和成本核算； 5、参与渠道组和电商组的线上线下活动方案设计及产品端支持，跟进需求设计并开发渠道端产品及电商销售节点促销组合装；6、负责产品组团队建设，优化品牌手册和产品信息，为公司提供专业知识分享和产品培训。
Other employees you can reach at yili.com. View company contacts for 7043 employees →
陈启武
Colleague at Yili GroupChengdu, Sichuan, China
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张
张明泽
Colleague at Yili GroupSuihua, Heilongjiang, China
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商
商晓坤
Colleague at Yili GroupChaoyang District, Beijing, China
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孙
孙雁斌
Colleague at Yili GroupAnhui, China
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孟
孟虎东
Colleague at Yili GroupInner Mongolia, China
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毕
毕力根
Colleague at Yili GroupGuangzhou, Guangdong, China
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仇
仇腾飞
Colleague at Yili GroupDeyang, Sichuan, China
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林
林岩松
Colleague at Yili GroupDaqing, Heilongjiang, China
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郭
郭彦婷
Colleague at Yili GroupInner Mongolia, China
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乔
乔安娜
Colleague at Yili GroupNanjing, Jiangsu, China
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Professional Science of Master Program
Majored in Cereals, Oils, and Plant Protein
Quick answers generated from the profile data available on this page.
Yipeng Chen works for Yili Group.
Yipeng Chen is listed as Professional Science Master program in University of Illinois at Urban-Champaign at Yili Group.
Yipeng Chen is based in Beijing, China while working with Yili Group.
Yipeng Chen has worked for Yili Group and Beijing Guanju Food And Beverage Culture Co., Ltd..
Yipeng Chen's colleagues at Yili Group include 陈启武, 张明泽, 商晓坤, 孙雁斌, and 孟虎东.
You can use AeroLeads to view verified contact signals for Yipeng Chen at Yili Group, including work email, phone, and LinkedIn data when available.
Yipeng Chen holds Master'S Degree, Food Science And Human Nutrition, 1St from University Of Illinois At Urbana-Champaign.
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