Data Analyst
Current• Data Management : Variable creation, trigger setup, and tag configuration through Google Tag Manager (GTM)• Data Analysis : Conducted monthly/weekly reporting and performance reviews using Google Analytics 4 (GA4), performed funnel analysis, and contributed to revenue growth through comparative marketing performance analysis• Data Visualization : Converted Excel reports to web-based formats, enhancing usability through data visualization techniques• Strategy Development :… Show more • Data Management : Variable creation, trigger setup, and tag configuration through Google Tag Manager (GTM)• Data Analysis : Conducted monthly/weekly reporting and performance reviews using Google Analytics 4 (GA4), performed funnel analysis, and contributed to revenue growth through comparative marketing performance analysis• Data Visualization : Converted Excel reports to web-based formats, enhancing usability through data visualization techniques• Strategy Development : Formulated strategic recommendations based on comprehensive data analysis results Show less