Yoav Sibony Email & Phone Number

During my time at Jellyfish, I was fortunate to work in an organization that not only valued my input but also took decisive action to bring my ideas to life. Here's a glimpse of my journey at Jellyfish:- Pioneering a Lucrative Market -Identifying a lucrative growth opportunity worth around $650 million, I took the initiative to launch "Jellyfish for.

Successfully helping partners to meet their KPIs and business objectives. The partners I’ve been working with, span from B2C e-commerce retailers, to early stage ventures searching for a product-market fit, to technical business-to-business (B2B) startups striving to find growth opportunities.

• Acting both as a hands-on marketer, and both as a demand creator that knows how to harness the strength and capabilities of other professionals (team members / client’s staff / freelancers) to solve clients’ needs:
• creating awareness,
• demand generation,
• full funnel optimization,
• sales pipe support using ABM (account based marketing) methodologies,
• nurturing & up-selling.

• Worked closely with both media, measurement, strategy and product teams, while aspiring to achieve perfection when executing one of the following tasks:
• Research and gap analysis of the product / service, competitors, category and ecosystem.
• Measurement planning & implementation that are closely tied to business objectives and KPIs.
• Paid media operations: planning, setup, execution and ongoing optimization.
• Reporting outcomes and communicating opportunities to relevant stakeholders, in-house and out.Some of the tools, methods, frameworks and processes I’ve been using to achieve that, are:
• Paid media & Pay per click (PPC): Google Ads (formerly AdWords) & GMP certified professional: Paid Search, Display, Video, Mobile, Shopping, Campaign Manager, Display & Video 360, Search 360.

I co-founded Dotz, and shared the same responsibilities as my co-founders: from messaging, wireframing, UX/UI planning to basic web coding (HTML, CSS, JS).Looking backwards, it was a glorious failure, which taught me more than a few valuable lessons.

Israel

As a creative copywriter, I- won Israel’s Young Creatives Award - 2014. - participated in LIA Creative Conversation - 2014. - won Israel’s Dag HaZahav Awards (Golden Fish - Young Creatives Category), and- represented Israel in Young Lions 2015 (Cannes Lions Festival).- worked on several accounts from varied industries: Shufersal (retail), Cellcom.