As the owner and CEO of a growing services business, I manage the strategic direction of the company, staff management, financial management, marketing, and operations. www.emeraldexteriorservices.com.au

FixIt Marketing provides project management, strategic planning, direct marketing campaign management including appeals, conversion & retention campaigns and programs, direct marketing & fundraising consultancy, content gathering & video production services to for-purpose and other organisations.Responsibilities:* Manage, develop and oversee client programs, campaigns and portfolio's* Manage, develop and oversee associate and supplier relationships* Manage company administrative tasks including financesRecent Results:* AU Client multi-channel direct marketing campaign - 17.9% above target revenue at 10.8% below budgeted expenditure, leaving a 30.3% increase in net revenue vs forecast. * AU Client telemarketing program - 34.4% increase in in-year revenue and 59.1% increase in RG's converted. * AU Client multi-channel direct marketing campaign - 24.3% above target revenue at 12.9% below budgeted expenditure, leaving a 54.3% increase in net revenue vs forecast. * NZ Client multi-channel direct marketing campaign - 24.2% increase in revenue at 28.3% below budgeted expenditure, leaving a 95.2% increase in net revenue. * NZ Client multi-channel direct marketing campaign - 18.9% increase in revenue at 5.2% below budgeted expenditure, leaving a 52% increase in net revenue. * AU Client telemarketing programs - 8.6% increase in RG's converted, at 5% below budgeted expenditure. * NZ Client multi-channel direct marketing campaign - 22.1% above target revenue at 6.5% over budgeted expenditure, but leaving a 33.9% increase in net revenue vs forecast. * NZ Client telemarketing campaign - 7.5% increase in in-year revenue with a 13.4% increase in RG's converted. * Delivered customised Bequest departmental plan with detailed research, segmentation and lead scoring model that identified over $1.2 million in potential pipeline revenue within the first year of activity.

With regional hubs in Africa, Asia Pacific, Europe, North America and Latin America, World Animal Protection moves the world to protect animals.Key Responsibilities:• Manage, develop and oversee the donor development program portfolio's for both Australia and New Zealand, encompassing over 10 million dollars in revenue and up to 1 million dollars in expenditure, across 7+ revenue streams. * Programs and campaigns include: multi-channel direct marketing campaigns (4-5 yearly), the middle donor program, the regular giving program, telemarketing programs (6 in each country), the gift catalogue, community fundraising & events, and strategic communications including the newsletter (4 yearly) and email updates.• Strategic planning• Deliver accurate and timely reporting, measurement and optimisation of programs and campaigns.• Leadership of direct reports• Budget management, forecasting, and expenditure approvals • Collaboration and coordination with other departments, including international teams and stakeholders.• Sourcing, briefing and liaising with agency providers; including media, telemarketing, creative, print and mail agencies. Acheivements: * 2017 Q1 Appeal 52.6% above target revenue at 23.7% below budgeted expenditure.* Telemarketing programs optimisation resulting in 2016 Q3/Q4 budget savings of 18%, with a 62% increase in revenue (from a 28% increase in RG conversion and 16% increase in mthly av gift over multiple debits)* 2016 appeals revenue 7.2% above target at 8.7% below forecast expenditure.* 2016 existing RG base increase in retention rate in AU by 0.4% & NZ by 1%. * 2016 existing RG base increase in revenue in AU by 0.2% and NZ by 0.4%. * Implementation of dept project management tools and processes.* Development of FR segmentation model. * Implementation of post campaign reporting, enabling 2016 budget savings of 5K per quarter. * Optimisation of direct marketing campaigns inc strategy, content, testing & ROI.

Act for Peace is an international aid agency and a member of the ACT Alliance, a global network of more than 130 organisations developing project work with an emphasis on international long-term development.Key Responsibilities:Managing the single giving program which includes:* Three integrated multi-channel marketing campaigns per year, including direct mail, email, social media, advertising and web elements. * Working with the Christmas Bowl marketing coordinator on the direct mail component of the Christmas campaign* Managing the direct mail component of the twice-yearly supporter magazine mailing* Liaising with the communications team to ensure that online content for the campaigns is kept fresh during the life of the appealManaging the acquisition program which includes:* Coordinating the acquisition strategies of marketing products within the team* Managing acquisition campaigns* Developing and implementing other new donor and campaign acquisition strategiesManaging the supporter journeys which include:* Working with other product managers within the team such as the Regular Giving, Bequest and Major Donor coordinators to ensure the stewardship of donors through the donor pyramid* Playing an active role in the Marketing and Communication team and supporting the development and delivery of departmental plans and initiativesAchievements: # FY15 Single Giving income 4.9% above target and 9.3% more than FY14. # Increased active email list by 30% # Increased September Appeal Revenue by 13.3% and ROI by 204% from 2013 to 2014 at 1.3% below budget expenditure. # Successful testing including direct mail tactics increasing revenue by 35% and digital testing increasing click thru rates by 10%. # Led development of new organisational initiatives and procedures including digital regular giving platform and post campaign tracking and reporting.# Led international program journalistic story-gathering visit.# Marketing & Campaigns Manager cover

Greenpeace is an independent campaigning organisation that uses non-violent direct action to expose global environmental problems and to force solutions which are essential to a green and peaceful future. Working within the fundraising department and reporting to the National Marketing Manager and Fundraising Director. Key Responsibilities:• Single giving campaigns project management (3-4 campaigns per year, strategy for direct mail, eDM, website, social media, video, advocacy, + internal and external stakeholder relationship management, budget, target delivery, tracking, results reporting)• Community fundraising programs management (yearly strategy, recruitment & retention, supporter journey, campaign and events project management, budget management and yearly budget forecasting, target delivery, tracking and reporting)• Supporter Magazine project management (2-3 issues per year, strategy for direct mail and digital elements, internal and external stakeholder relationship management, budget, tax receipting)• Retention (assisting with new organisational welcome & supporter journey)• Marketing materials development (internal & external design stakeholders)• Lead generation & conversion (offline petitions feeding to telemarketing)• Events coordination • Recruitment (interviews and selection)• Staff supervision and training (paid intern, volunteers)• Campaign project team member• Joint consultative committee memberAchievements:* Increased total cash appeal revenue from 2012 to 2013 by 33%* Increased Feb Appeal revenue from 2013 to 2014 by 73%* Increased Tax Appeal revenue from 2012 to 2013 by 33%* Increased EOY Appeal revenue from 2013 to 2014 by 88%* Increased community fundraising revenue from 2012 to 2013 by 40%* Development of new organisational community fundraising initiatives, platforms and procedures* Increased community fundraising revenue from 2013 to (targeted and on track) 2014 by 51%* National Marketing Manager cover

* Strategic Marketing Planning (Marketing Plan, campaigns)* Campaign development, coordination & tracking* Newsletter design and content management* Direct mail management (yearly upgrade software mailout)* Advertising profile management (online, print)* Telemarketing management (external agency)* Website design & content management (CMS)* Event coordination and promotion (seminars, tradeshows, webinars)* Staff supervision and task management (marketing admin assistant & admin assistant)* Staff training (marketing and admin assistant, all new staff on CRM system)* Recruitment (interviews and selection)* Lead Generation (list rental, consolidation)* CRM Administrator (lead importing, reporting, customisation, workflows)* Project Management (new website development, CRM processes and procedures, office move and fit-out)* Internal Communications & Presentations* Graphic Design (some CS5 use, PhotoShop, Adobe InDesign)* Public Relations and communication development & copywriting (case studies, PR articles, sponsorships)* Social media management * Business Partnership management (partner products, sponsorships)Achievements:* Tradeshow ROI's of up to 10 ($3500 expenditure/$35,000 revenue)* Leads acquisition rates up 20%* Newsletter read rate increase 15%* Organisational procedures developments

Browns Marketing Solutions is a marketing consultancy company providing professional and innovative marketing services. ABN: 62549535008Services:* Strategic marketing plans and consultative planning* Campaign management* Sponsorship proposalsAchievements:* Sponsorship proposal ROI's of up to 28 ($350 expenditure/$9,800 revenue)

*Events management*Promotions *POP Advertising*Website content management

Responsibilities* Bookings - tours, restaurants, leisure activities, * Customer service* Supervision and management of up to 15 staff* Roserting* Staff recruitment* Business partnerships management - tours, hire carsAcheivements* Hotel employee of the month* Concierge dept member of the month* Concierge dept member of the quarter