Yogesh Babbar personal email
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Senior Marketing Leader with over 3 decades of hands-on experience in Business Development, Marketing with P&L accountability out of which 28 years has been into exports & domestic marketing of Capital Goods - packaging machinery & machine tools. Extensive leadership and management experience in setting up businesses & running independent business in high growth as well as transformational phases. Build teams with capabilities to drive results in a fast-paced and continually changing environment. Ability to see the ‘big picture’ - understand and simplify complex situations & business challenges, design and deliver market success for all stakeholders by implementing innovative business solutions. Skilled in fine-tuning strategies to ensure wider market reach & penetration of unexplored with expertise in devising strategies aimed at enhancing overall growth, sustained profitability of operations and improved business performance by identifying opportunities with focus on bottom line, process efficiency & cost optimization.
S.S.Group Of Industries
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General ManagerS.S.Group Of Industries Jun 2007 - PresentNew Delhi Area, India• Create, lead and implement a marketing strategy, underpinned by tactical local marketing efforts that increase sales and strengthen customer awareness of S.S. Packaging in the marketplace.• Driving Service delivery strategy, accountable for strategic leadership of the international accounts for packaging machinery requirement (UAE, Syria, Bahrain, Thailand, Pakistan, Bangladesh, and Srilanka), consumer satisfaction and creation of valued senior business relationship with the clients… Show more • Create, lead and implement a marketing strategy, underpinned by tactical local marketing efforts that increase sales and strengthen customer awareness of S.S. Packaging in the marketplace.• Driving Service delivery strategy, accountable for strategic leadership of the international accounts for packaging machinery requirement (UAE, Syria, Bahrain, Thailand, Pakistan, Bangladesh, and Srilanka), consumer satisfaction and creation of valued senior business relationship with the clients. Developing and managing new• Facilitating key strategic Initiatives while identifying & developing new business acquisition opportunities in order to deepen market penetration in the allocated areas• Directing and coordinating day-to-day operational aspects of the company focusing on Business Development in new markets. Spearheading and mentoring the Business Development team to develop their competencies and achieve their maximum level of potential.• Development of the annual plan, specifically on realistic forecasts for each product and territory (based on historical data, market trends, competitive activity, promotional strategy and sales effort), realistic costs of operating the sales force and sales/marketing promotion programme plans.• Creating, organizing and managing a central repository of marketing materials and resources, updated in real-time and serving as the indispensable and single resource for the team• Developing staff using a supportive and collaborative approach - assigning accountabilities, setting objectives, establishing priorities and monitoring and evaluating job results. Show less
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Senior Manager – Marketing (Machine Tool Marketing Division)Batliboi Ltd Apr 2000 - May 2007New Delhi Area, India• Envisaged to create robust network, ensuring maximized brand penetration and product mix availability. Conducting regular market visits to check coverage, competitor activity and continuously search for new opportunities in order to increase sales• Planning, directing and coordinating projects to ensure that goals and objectives are accomplished with high quality, within time frames & budget, and meet/exceeds customer needs.• Ensuring growth of major product groups in terms of… Show more • Envisaged to create robust network, ensuring maximized brand penetration and product mix availability. Conducting regular market visits to check coverage, competitor activity and continuously search for new opportunities in order to increase sales• Planning, directing and coordinating projects to ensure that goals and objectives are accomplished with high quality, within time frames & budget, and meet/exceeds customer needs.• Ensuring growth of major product groups in terms of volumes, supported by strategic initiatives and measures taken together with principles in order to respond to market demands. Achieving operational objectives by contributing information and recommendations to strategic plans and reviews• Maintaining a sophisticated system for measuring the effectiveness of various marketing campaigns and sales efforts using CRM platform• Expanding customer base by providing excellent customer service, locating and developing profitable niche markets, finding the most suitable products for those markets, and developing and executing plans that resulted in lead generation, strong customer relationships, and profitable sales • Working closely with the Market Research team to leverage data tracking, competitive intelligence, and market analysis to form a commercial plan of attack, help pivot the commercial strategy as necessary, and enter new markets• Hiring, coaching, mentoring and guiding teams in their day to day activities. Regular feedback sessions with the team members. Show less
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Area Head- Machine Tool MarketingHmt Ltd. Apr 1990 - Feb 2000New Delhi Area, Indiao Design, Plan, Execute strategy including brand building and market development.o Implementing marketing plan to ensure maximum brand visibility, driving teams to achieve desired market share through market research, product promotions, advertising.o Market analysis including market sizing and segmentation, new market mapping, product/solution positioning to help understand and create customer centric value around product offerings.o Ensuring maximum market penetration, leading… Show more o Design, Plan, Execute strategy including brand building and market development.o Implementing marketing plan to ensure maximum brand visibility, driving teams to achieve desired market share through market research, product promotions, advertising.o Market analysis including market sizing and segmentation, new market mapping, product/solution positioning to help understand and create customer centric value around product offerings.o Ensuring maximum market penetration, leading turnaround management initiatives, ascertaining product sales potential in new and existing markets in line with consumer preferences Show less
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Assistant Engineer - Quality ControlHmt Ltd Mar 1984 - Apr 1990NainitalIndependently managed erection and commissioning of the Measuring Instruments project & standard rooms for complete plant of HMT Watch Factory
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TraineeEicher Tractors Ltd. Aug 1983 - Mar 1984Parwanoo
Yogesh Babbar Skills
Yogesh Babbar Education Details
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Jrn Rajasthan Vidyapeeth UniversityIst Division -
The Instituition Of EngineersMechanical Engg
Frequently Asked Questions about Yogesh Babbar
What company does Yogesh Babbar work for?
Yogesh Babbar works for S.s.group Of Industries
What is Yogesh Babbar's role at the current company?
Yogesh Babbar's current role is General Manager @ SS Packaging Industries, Inc..
What is Yogesh Babbar's email address?
Yogesh Babbar's email address is yb****@****ail.com
What schools did Yogesh Babbar attend?
Yogesh Babbar attended Jrn Rajasthan Vidyapeeth University, The Instituition Of Engineers.
What skills is Yogesh Babbar known for?
Yogesh Babbar has skills like Crm, Manufacturing, Business Strategy, Marketing Strategy, Marketing, Sales Management, Negotiation, Team Management, Key Account Management, Product Development, New Business Development, Six Sigma.
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Yogesh Babbar
Mba(Marketing)’20 Candidate At Chitkara University | Internship At Oyo | Seeking Full Time OpportunitiesSahibzada Ajit Singh Nagar
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